L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 521 Cool Amethyst, Pack of 1 Hair Dye Kit
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Availability:
Only 3 left in stock, order soon!
Arrives
Sunday, Jul 12
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Color: 521 Cool Amethyst
Size: 1 Count (Pack of 1)
Features
- Feria Is Multi-Faceted Permanent Hair Color: Known for shimmering color and edgy colors, Feria permanent hair dye kits transform hair from blah to brilliant; Our multi-faceted shimmering hair dye with 3X highlights delivers intensified, brilliant results
- Multi-Tonal, Shimmering Feria Hair Color: With 50 plus bold shades ranging from deepest black hair, platinum blonde & smoky silver hair dye, our vegan hair dye kits are inspired by cutting-edge fashion & the latest trends, no appointment required
- After Color Hair Conditioner: Our Bonding Care Complex Conditioner helps repair the strength of hair bonds, keeping hair strong & healthy-looking for color vibrancy. See up to 40% stronger hair vs hair not treated with Bonding Care Complex Conditioner
- L'Oreal Paris Hair Color: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems. Cover gray hair, highlight, go bold with bright color or even try an ombre hair color
- L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
Description
With L'Oreal Feria, what you see is the shimmer. Multi-faceted shimmering color with 3x highlights delivers intensified, brilliant results. Inspired by fashion, Feria offers a twist on the traditional and gives edgy hair color - from bright red, platinum blonde, rose gold, metallic brown, to blue black hair color, these hair dye kits will transform your hair. Feria's prismatic color spectrum is custom-blended by L'Oreal master colorists for bold, head- turning shades - no appointment necessary. The Power Shimmer Conditioner seals and smooths. Won't wreck or ravage hair. Packaging may vary, what you receive may not be what is reflected on site.
Product Dimensions : 2.75 x 3.5 x 6.5 inches; 9.29 ounces
Item model number :
UPC :
Best Sellers Rank: #388 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #7 in Hair Color
#7 in Hair Color:
Customer Reviews: 4.3 4.3 out of 5 stars (52,973)
Color: 521 Cool Amethyst
Container Type: Tube
Product Benefits: Nourishing
Brand Name: L'Oreal Paris
Item Form: Kit
Hair Type: Normal
Number of Items: 1
UPC: 071249407943
Recommended Uses For Product: permenant hair color
Model Number:
Manufacturer Part Number: 71249407943
Item Weight: 0.58 Pounds
Material Features: Gluten Free
Material Type Free: Aluminum Free,Paraben Free,Gluten Free
Hair Color Permanence: Permanent
Unit Count: 1 Count
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Sunday, Jul 12
This item is non-returnable:
Non-returnable. Transportation of this item is subject to hazardous materials regulation
View our full returns policy here.
Non-returnable. Transportation of this item is subject to hazardous materials regulation
View our full returns policy here.
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What else can I say except that I love LOVE love L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, P2 Rosy Blush! J'adore, j'adore, j'adore le Rosy Blush de L'Oreal Paris Feria! Merci!!!! The color is absolutely awesome and it is the exact shade of pink I wanted and was hoping for! I have natural light blonde hair so it worked perfectly...if I could I would rate L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, P2 Rosy Blush with 10 stars instead of just 5 stars. I love how easy it was to color my hair....I love that everything I needed to color came in one convenient box...I love the price because it is very reasonable and pocketbook friendly...I love the hair conditioner that comes with it and I wish they sold it separately...I love that it was shipped and delivered with lightning fast speed....I love how easy it was to color my own hair instead of having to pay someone else to do it....like I said I love LOVE love the MUST HAVE L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, P2 Rosy Blush! Highly recommend-10 STARS PLUS!
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Reviewed in the United States on May 4, 2026 by Amazon Customer
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I started out with my natural strawberry blonde and 50% grey hair mixed in. This did exactly what I hoped, just darkened it a bit to what I would call a light bronze, sort of auburn but not too dark and not too red. Looks natural and covered my grey completely. Really shiny and healthy looking. I followed the directions exactly and left it on for 25 minutes. It cost a few dollars more but that doesn’t matter at all when you can get it right the first time. I hadn’t colored my hair in years. Would buy again.
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LOVE LOVE LOVE! I ended up using 2-3 boxes because i have pretty thick hair and let me tell you, it is SO vibrant, and so, so pretty. when you add a lot like i did, i find that it makes the dye more colorful which is why i got a slightly fainted result on my first dye and a nice and deep result on my third. I also included a photo of before i dyed my hair to show how well the dye works. I have dirty blonde hair. i think it worked really well.
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My friend used this 40 Espresso shade first and I really liked how her hair turned out—looked natural but still had a nice shine. She bought it in store, but I usually don’t like going out, so I found it on Amazon and it was actually cheaper, which made me super happy. I tried it myself at home and it was pretty easy to use. The color came out a bit darker than I expected, but still looks good and covers grays well. Hair didn’t feel too damaged after, especially with the conditioner. Only thing is the smell is kind of strong and gloves feel thin. Overall pretty good, just small things to improve.
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I have colored my hair for 20+yrs and I have to say this hair color is one of the best. The shades are perfect and my hair feels healthier then before I applied this product. It is also great for hair that has grey starting. I'm over 50 so I can tell you this hair color works for any age. I would never trust a salon.
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Reviewed in the United States on March 16, 2026 by Felix
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Hit or miss with this one. The Cool Amethyst is my favorite color- I’ve been using it for about 5 years now. I’ve noticed that if it mixes up a pale yellow color initially, it doesn’t dye my hair. I then have to buy another box & try again in 3 days. If it mixes to a darker yellow initially, it does a great job. Idk if people are selling old bottles or what. This dye has jumped from $9 to almost $16 in the past year, so taking a chance that it won’t do the job isn’t acceptable. I already have to recolor every 3 weeks or so. I will likely go back to dark brown due to this issue- which is sad. I’m pretty disappointed.
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I absolutely love this product, I have bought it multiple times and I will keep buying it it is not too extreme and I get so many compliments on it. The directions are straightforward two bottles mix them together wait a few minutes it's perfect for an easy hair dye. It lasts anywhere from 4 to 6 weeks but it definitely starts toning down about three to four weeks in.
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