Arctic Fox Semi-Permanent Hair Dye, Vegan & Cruelty-Free, Conditioning, Ammonia-Free, Long-Lasting, Purple AF, For All Hair Types, 8 Fl Oz
Condition: New
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Availability:
In Stock.
Arrives
Saturday, Jan 10
Color: PURPLE AF
Size: 8 Fl Oz (Pack of 1)
Features
- VIBRANT PURPLE SHADE: Purple AF delivers a deep, true purple color that works on platinum to light brown hair. Achieve bold, vivid results on lightened hair or subtle tints on darker shades.
- CUSTOM COLOR BLENDING: Mix Purple AF with other shades to create unique hues. Combine with Wrath for burgundy or Poseidon for deep indigo. Perfect for creative hair color transformations.
- VEGAN INGREDIENTS ONLY: Made with vegan, cruelty-free ingredients and no animal by-products. Free from harsh chemicals that can damage hair, ensuring a gentle coloring experience.
- CONDITIONS WHILE COLORING: This semi-permanent hair dye is gentle for frequent use and conditions hair as it restores vibrancy. Leaves hair feeling soft, nourished, and healthy.
- LONG-LASTING FORMULA: Enjoy long-lasting color that resists smearing and fading. Free from peroxide, ammonia, ethyl alcohol, and PPD. Features a pleasant scent for a comfortable application.
Color: PURPLE AF
Package Information: Bottle
Product Benefits: Provides long-lasting hair color with vegan, damage-free ingredients that condition your hair
Brand: ARCTIC FOX
Item Form: Cream
Product Dimensions : 5.91 x 3.94 x 1.97 inches; 9.14 ounces
Item model number : 824
UPC :
Manufacturer : BOINCA, INC.
Best Sellers Rank: #263 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #4 in Hair Color
#4 in Hair Color:
Customer Reviews: 4.3 4.3 out of 5 stars (83,668)
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Saturday, Jan 10
Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
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Top Amazon Reviews
Color: WRATH
Size: 8 Fl Oz (Pack of 1)
I recently colored my teen daughter's whole head using Wrath. She had two face-framing pieces colored previously with Wrath. It lasts about 6-8 weeks before it needs a refresh. The consistency is thick and not too watery and really saturates the hair. I used 1 1/2 bottles to achieve this vibrancy and had her leave it on her hair for 4 hours. The 1st pic is her natural hair color, the 2nd pic is after washing it out and blow drying (used the flash on the camera), the 3rd is regular lighting. It smells amazing and leaves hair shiny and silky soft. The downfall is it DOES stain everything! Isopropyl alcohol helps with getting some of the stains out of tile if you drop some on the floor 🤣. Now, just trying to figure out how to keep it vibrant without breaking the bank.
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Reviewed in the United States on November 21, 2025 by J J
Color: VIRGIN PINK
Size: 8 Fl Oz (Pack of 1)
This dye is AWESOME! The color is incredibly vibrant and lasts really well. My daughter's hair is strawberry blonde, not a platinum/bleach blonde and the dye still took incredibly well all over. It has a nice texture and smells nice when you apply it. Much prefer it to the previous brand of semi-permanent hair color we tried.
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Reviewed in the United States on December 3, 2025 by Walk2345
Color: POSEIDON
Size: 8 Fl Oz (Pack of 1)
First, understand this is probably a full day process if you want electric blue. I assume you either have naturally white hair, or you have already bleached the heck out of it. Here’s the process: - Wash your hair the day before & don’t put product in it - Put ample color blocking jelly (I use aquaphor) on your whole face, your ears, your neck, your shoulders, your arms, your friends… anything that might touch the dye. Don’t put it on your temples because sideburns are a beast. - Wear real rubber gloves, not hair dye gloves or latex gloves. - Work in sections, starting at the most visible places first. Your bangs, your part, and the back of your head (I have forgotten it and it was embarrassing) - Pause to wonder why you’re doing this. Is this worth it? Too late. Carry on. - Put extra coloring around these high visibility areas and, with your fingers, work it through the hair sections thoroughly. Don’t miss your sideburns. - Move on to the rest of your hair, working in sections so you can track where you are. Use clips. Use rubber bands. Use anything. Run out of clips. Find your binder clips from the office. So many sections. These chips don’t need a clip. How did you get so much hair? - Panic every time you drip dye on the sink. Wipe it up quickly. Put toothpaste on it if it left a mark. No, I’m not kidding. - Once you have fully colored your hair (probably with 8 full oz), slowly and painfully work the dye through every section of your hair. The thing is, this is important. It feels like overkill, but it is not. If you don’t do this, you’ll end up with weird and blotchy dye, and that isn’t good. You’re going for a nice, natural blue, just like you were born with. - Wonder again, “is this worth it?” Too late for this. Now you’re an hour into a six hour commitment. No turning back now. Also, yes, it’s worth it. Because you’re an icon. - Put your hair into a bun or two. Now, we are going to bake your head, and we’re going to use your own troubled thoughts as fuel. Did I forget to mention this is therapy? I meant to. - Find a shower cap. Put it over your weird, Medusa-themed mass. - Find a towel you don’t like. Perhaps the one you used last time. We’ll call him Mark. Mark and you are spending the day together. Wrap Mark around your shower-capped head with the tension of Mike Pence in the presence of a non-wife female. The point is to contain heat, like Mike Pence does, but perhaps less toxically (this is Arctic Fox, after all). - Some people like to add extra heat, but I find that my own bonnet of bees provides enough raw friction to sufficiently heat the situation. I should mention it is summer in Nevada. Our existence is the surface of the sun - I hang out with Mark in my head sauna for a minimum of FOUR HOURS, but usually more like six. I clean, I dance, I watch TV, I sort pens, I fold clothes. I write Amazon reviews. We all have hobbies right? - I don’t know your life, but if you can, sleep in it. - Rinse in a sink you don’t like (the laundry room sink is my go-to), USING YOUR RUBBER GLOVES, and use THE COLDEST WATER YOU CAN. People say we aren’t tough, but my dear, you and I are NAILS WITH NAILS. We bleed for days and don’t die… every month! No one is tougher than we are. Valkyries are our sisters. Cold water. Until it runs clear. Don’t miss your sideburns and behind your ears. - I usually am about to die at this point. I’m not gonna lie. It’s a process. It’s spiritual, it’s mental, and it’s physical. So I find Mark’s cousin Stacie and wrap her around my head and go to bed. You do you. If you have to shower (at this point, all that aquaphor has made you either so soft or so slimy), wear rubber gloves. You may dye your shower. I have no advice except toothpaste. (Someday, I’ll have to tell you about the time I stayed in a Berlin hotel and when I showered, my hair bled on their fancy porous tile. I got 10 tubes of toothpaste from Aldi and spent all night painfully smearing toothpaste on their light gray tile that looked like it was in a Smurf murder… But when I checked out, it was pristine and totally fine. looks like that someday was today) The color lasts about 3 - 6 weeks and fades quickly if you’re in the sun. Wash your hair as infrequently as you can. Pro tip: get matching fingernail polish because your fingernails might turn blue and blue fingernail polish makes that look intentional. If this seems like “a lot,” or “not possibly worth it,” you don’t understand how good this color is.
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Reviewed in the United States on September 13, 2025 by Danielle Vincent Danielle Vincent
Color: PURPLE AF
Size: 4 Fl Oz (Pack of 2)
works great looks cute and shows well with my brown hair. comes out super fast tho... def gunna need lost of bottles if you're gunna keep doing touch ups lol. also mixing their teal/aqua color is super cute and dark. looks great if you bleach or have faded color already!!(also the color alone with bleached/faded color looks sooo good and def very purple!) i just needed two bottles (used half of one once and then the rest and another half the second time, i have long layered curly wavy hair). it smells great too and keeps my hair supper soft!! definitely recommend !!!<3<3
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Reviewed in the United States on November 11, 2025 by Theresa
Color: PURPLE AF
Size: 4 Fl Oz (Pack of 1)
When they say "Purple AF" they MEAN purple AF.... My hair is the most insanely brightly purple color I have ever seen in my life. I have tried and loved many brands of hair color in my days. I usually use Lunar Tides, Unicorn Hair, or Manic Panic. They're good. They work. But not like Arctic Fox. My kiddo suggested I try this brand and I'm never going back. My hair feels silky, healthy, and it's blow your eyes out with vibrancy purple. What they DON'T tell you is that you're also going to SMELL purple. I opened the bottle and decades of memories of grape Kool-Aid, jolly ranchers, popsicles, and every other grape thing hit my nose. Instead of the awful and overpowering scent of ammonia I usually associate with hair color, I smell like the most grape thing that ever was grape. Must. Not. Taste. Forbidden. Grape. Paste. But seriously, the color is amazing- a little bit goes a LONG way. The scent is fantastic. And I can not recommend this brand hughly enough if you're interested in trying out a vivid unnatural color. 5⭐
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Reviewed in the United States on December 30, 2025 by RavenXIII