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L'Oreal Paris

L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 721 Dusty Mauve, Pack of 1 Hair Dye Kit

    • Based on 16,150 reviews
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Availability: In Stock.
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Arrives Wednesday, May 1
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Color: Dusty Mauve


Size: 1 Count (Pack of 1)


Features

  • Feria Is Multi-Faceted Permanent Hair Color: Known for shimmering color and edgy colors, Feria permanent hair dye kits transform hair from blah to brilliant; Our multi-faceted shimmering hair dye with 3X highlights delivers intensified, brilliant results
  • Multi-Tonal, Shimmering Feria Hair Color: With 50 plus bold shades ranging from deepest black hair, platinum blonde & smoky silver hair dye, our vegan hair dye kits are inspired by cutting-edge fashion & the latest trends, no appointment required
  • After Color Hair Conditioner: Our Bonding Care Complex Conditioner helps repair the strength of weak hair bonds, keeping hair strong & healthy-looking for color vibrancy. See up to 40% stronger hair vs hair not treated with Bonding Care Complex Conditioner
  • L'Oreal Paris Hair Color: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems. Cover gray hair, highlight, go bold with bright color or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Description

With L'Oreal Feria, what you see is the shimmer. Multi-Faceted shimmering color with 3X highlights delivers intensified, brilliant results. Inspired by fashion, Feria offers a twist on the traditional and gives edgy hair color - from bright red, platinum blonde, rose gold, metallic brown, to blue black hair color, these hair dye kits will transform your hair. Feria's prismatic color spectrum is custom-blended by L'Oreal master colorists for bold, head- turning shades - no appointment necessary. The Power Shimmer Conditioner seals and smooths. Won't wreck or ravage hair.

Color: Dusty Mauve


Package Information: Tube


Product Benefits: Nourishing


Brand: L’Oréal Paris


Item Form: Gel


Product Dimensions ‏ : ‎ 2.75 x 3.5 x 6.5 inches; 7.05 ounces


Item model number ‏ : ‎


UPC ‏ : ‎


Manufacturer ‏ : ‎ L'Oreal Paris


Country of Origin ‏ : ‎ Mexico


Frequently asked questions

The L’Oréal Paris Feria is a permanent hair color which means that it grows out rather than washing out over time. The exact duration the color lasts can depend on how frequently you wash your hair, the type of hair products you use, and your hair’s individual characteristics, but typically, you can expect noticeable color for 4 to 6 weeks.

No, L’Oréal Paris Feria Hair Color does not contain bleach. It is designed to deliver multi-faceted, shimmering color without the need for harsh bleaching agents. Always conduct a skin allergy test before applying any hair color, even if it does not contain bleach.

Yes, the L’Oréal Paris Feria Hair Color is suitable for all hair types. However, the final color result will depend on your current color or the natural color of your hair. For instance, this 721 Dusty Mauve shade delivers a lighter color on bleached or blonde hair, while brown or darker hair gets a slight sheen of mauve.

Yes, L’Oréal Paris Feria Hair Color is a kit that comes with a colorant, developer, and shimmering conditioner that you will need to mix together. The package comes with detailed instructions on how to prepare and apply the hair color.

Similar Products

Top Amazon Reviews

🚀 Abunda's Overview

This is our summary and key points to consider based on customer reviews.

These reviews for the product generally express satisfaction with the quality and the color it provides. However, results seem to be dependent on the user's starting hair color and type. Some reviewers found that the color did not match exactly with the one shown, but were happy with the result nonetheless. They particularly appreciated the pleasant smell, the smooth texture it left their hair in, and the vivid colors it provided.

Pros

  • 🌈 Provides vibrant color results.
  • 💦 Makes hair feel smooth and soft after use.
  • 👃 The shampoo has a pleasant smell.
  • 🎁 The packaging is pretty and attractive.

Cons

  • 🍒 Some users felt the actual color differed from the advertised shade.
  • 💧 The dye can be a bit messy due to its thin consistency.
  • 🛀 The color may require several applications or longer sitting time for certain hair types.
  • ⏳ Some users reported that the color faded quickly.

Should I Buy It?

If you are looking for a hair dye that provides vibrant colors, leaves your hair smooth and doesn't mind the possibility that the color might be different from the advertised picture or that it may fade relatively quickly, then this product could be a good pick for you.

    • Great Product.
Color: B61 Downtown Brown (Hi-Lift Cool Brown) Size: 1 Count (Pack of 1)
Review Image by Jacqueline Jacqueline
I highly recommend this product! I recently lightened my hair and let my roots grow out. When I tried to touch up my hair with a Light Brown hair dye my roots didn’t lighten at all. Figured I’d give this product a try since it’s designed for dark hair & WOW! I am highly impressed!! My roots look great and it even lifted my dyed brown hair nicely. ... show more
Reviewed in the United States on April 14, 2024 by Jacqueline Jacqueline
    • I love the color on me!
Color: Cool Amythyst Size: 1 Count (Pack of 1)
Review Image by Deanna's Adventure Supplies Deanna's Adventure Supplies
I have to limit my washes because the color on day one fades pretty past. But I love this color and have been using it for a year to cover up my gray. I wish it did not fade so much so fast.
Reviewed in the United States on April 3, 2024 by Deanna's Adventure Supplies Deanna's Adventure Supplies
    • Goodbye Brassiness!!!
Color: B61 Downtown Brown (Hi-Lift Cool Brown) Size: 1 Count (Pack of 1)
Review Image by Marie Marie
I am so glad I gave this a try!!! I went to the salon to have my dark brown hair lightened to medium brown with light brown highlights. It was pretty, but it was sooooooo brassy after shampooing a couple of times. My hair seems to have alot of red in it and it just wants to turn orange. Rather than going back to the salon for another expensive round of color, I decided to try this and it is BEAUTIFUL!!! It cooled my hair WAY down. I am SO HAPPY! ... show more
Reviewed in the United States on March 23, 2024 by Marie Marie
    • My go to
Color: B61 Downtown Brown (Hi-Lift Cool Brown) Size: 1 Count (Pack of 1)
Feria is thick and easy to apply. Doesn't run into my eyes, smells nice than some other brands. The "downtown brown" color is cool and sometimes looks gray or greenish after I apply it. Usually washes out to a unique amber color after a few washes.
Reviewed in the United States on March 25, 2024 by Z1A
    • Covers grey hair and lighten my dark roots
Color: B61 Downtown Brown (Hi-Lift Cool Brown) Size: 1 Count (Pack of 1)
I’ve tried many products but none can do what this can do. Been using this for years, it cover white hair, and lightens my roots. Highly recommend.
Reviewed in the United States on April 9, 2024 by Anh Nguyen
    • Beautiful but short-lived
Color: Orchid Glow Size: 1.7 Fl Oz (Pack of 1)
Review Image by Stacey Ferg Stacey Ferg
Review Image by Stacey Ferg Stacey Ferg
I usually dye my hair bright red but decided to try a different color. To get this result with Orchid Glow, I had to use hair color stripper and then apply this dye. It was different, in a good way, and I recieved many compliments. However, even with washing my hair every other day to every 2 days in cool/cold water with color-treated shampoo /conditioner, the dye still heavily faded within a few weeks. Could be because it's such a light color and my hair was basically blonde when I redyed it; but I also didn't like how it didn't stick to my roots, only lightened them or ignored them entirely. So on simple rating scale, I'd say: Color - ⭐⭐⭐⭐ Instructions/process - ⭐⭐⭐⭐ Long lasting - ⭐⭐ ... show more
Reviewed in the United States on January 6, 2024 by Stacey Ferg Stacey Ferg
    • My favorite!
Color: 20 Black Leather (Natural Black) Size: 1 Count (Pack of 1)
I’ve been using this dye for over 4 years & it has never let me down. My hair still feels healthy (despite dying it for like half of my life), & the color always comes out just as I like it
Reviewed in the United States on March 24, 2024 by Steve L
    • Use as directed
Color: 21 Starry Night (Bright Black) Size: 1 Count (Pack of 1)
I've used the starry night color many times and love it. I know it's just the silicone talking, but I wish I could get a bottle of this conditioner. Now let's talk about the vibrant colors for dark hair. I tried the violet eclipse, personally. Now first off, those vibrant colors for dark hair, will only get optimal results on uncolored/virgin hair. If you color your hair and have some regrowth of your natural hair up by your "roots" you will have brightly colored roots and dull lengths. I used to cheat this system by coloring my hair to make sure it was all uniform, waiting like a week and then using something like this violet eclipse color to "tone" undertones into my hair. This isn't recommended but it worked for me in the past. Anyway this violet eclipse was the most drying thing I have ever put on my hair. Even with the same conditioner. It feels like I bleached my hair. The follicles are FRAYED, FRIENDS. I'm genuinely concerned I may need to cut some length off. Moral of the story is use as directed. I will definitely buy the starry night color again, when it's time. The time is not now. ... show more
Reviewed in the United States on January 31, 2024 by Jenn

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