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L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit

  • Based on 25,185 reviews
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Availability: Only 3 left in stock, order soon!
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Arrives Saturday, Mar 28
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Color: 36 Deep Burgundy Brown


Size: 1 Count (Pack of 1)


Features

  • Feria Is Multi-Faceted Permanent Hair Color: Known for shimmering color and edgy colors, Feria permanent hair dye kits transform hair from blah to brilliant; The Power Shimmer Feria Conditioner seals and smooths for lasting bold color that will turn heads
  • Multi-Tonal, Shimmering Feria Hair Color: With 50 plus bold shades ranging from deepest black hair, platinum blonde & smoky silver hair dye, Feria hair color kits are inspired by cutting-edge fashion & the latest trends, no appointment required
  • L'Oreal Permanent Hair Color: L'Oreal Paris Hair Color comes in multiple formulations and styles to deliver long-lasting color, from fade-defying Superior Preference, to bold, stylish Feria, and gray-coverage from Excellence Creme
  • Long Lasting Hair Color: Get beautiful color from L'Oreal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Description

With Feria, what you see is the shimmer. Multi-Faceted shimmering color with 3X highlights delivers intensified, brilliant results. Inspired by cutting- edge fashion, Feria's prismatic color spectrum is custom-blended by L'Oreal master colorists for bold, head-turning shades – no appointment necessary. The revolutionary Power Shimmer Conditioner hydrates and conditions week after week so hair is never wrecked or ravaged.

Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 2.8 x 3.6 x 6.6 inches; 5.3 ounces


Item model number ‏ :


UPC ‏ :


Material Feature ‏ : ‎ Biodegradable Warning


Manufacturer ‏ : ‎ L'Oreal Paris


Best Sellers Rank: #351 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #5 in Hair Color


#5 in Hair Color:


Customer Reviews: 4.4 4.4 out of 5 stars (51,924)


Color: 36 Deep Burgundy Brown


Container Type: Box


Product Benefits: Hair Coloring


Brand Name: L'Oreal Paris


Item Form: Gel


Hair Type: Chemically Treated


Number of Items: 1


Manufacturer: L'Oreal Paris


UPC: 071249230039


Item Weight: 5.3 Ounces


Material Features: Biodegradable


Material Type Free: Alcohol Free


Hair Color Permanence: Permanent


Unit Count: 1 Count


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Saturday, Mar 28

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Good color! Dye makes hair feel good ❤️
Color: 26 Black Chery (Deepest Magenta) Size: 1 Count (Pack of 1)
Love this color. The red came out fast but it fades to a really pretty color! Cant complain and hair still feels strong and I like the conditioner it comes with also.
Reviewed in the United States on March 5, 2026 by brianna

  • Absolutely Love This Hair Color!
Color: B61 Downtown Brown (Hi-Lift Cool Brown) Size: 1 Count (Pack of 1)
I recently tried the L’Oréal Paris Feria B61 Downtown Brown, and I am beyond impressed with the results! The color turned out exactly as shown on the box — a beautiful, cool-toned brown with gorgeous dimension and shine. The multi-faceted highlights really make my hair look vibrant and healthy.
Reviewed in the United States on March 1, 2026 by Yanet garcia

  • Vibrant color
Color: R57 Cherry Crush (Intense Medium Auburn) Size: 1 Count (Pack of 1)
This review is for Cherry Crush. I previously had black dye in my hair which I stripped out (without bleach) about 3 weeks prior to using this dye. As you can see my hair was a light Auburn/patchy blonde with dark roots. I decided I wanted to stay dark so I went with this shade from a TikTok video I saw. This kit is easy to use, comes with shampoo along with conditioner which is nice. I’ve read many reviews saying that it fades fast, that is to be expected with any box dye kit in my opinion and the history of your hair plays a huge role in longevity of product. Overall I have no complaints. My hair feels soft and I feel the color was true to the description. ... show more
Reviewed in the United States on February 6, 2026 by Amazon Customer Amazon Customer

  • Super easy to use by yourself and great color!
Color: V38 Violet Noir (Intense Deep Violet) Size: 1 Count (Pack of 1)
Live this brand and this color. It comes w color care shampoo and conditioner. I have gotten so many compliments on my hair and I do it myself. So easy to use!
Reviewed in the United States on February 20, 2026 by Christina Cobb

  • Love this hair dye!
Color: R48 Red Velvet (Intense Deep Auburn) Size: 1 Count (Pack of 1)
I absolutely love this L’Oréal hair dye. What really impressed me is that it works beautifully on natural black hair without any bleaching. The color comes out as a soft, subtle red, and it looks especially gorgeous under sunlight — very natural and shiny, not too bold. It also doesn’t feel overly damaging to my hair. My hair still feels smooth after coloring, which is a big plus for me. I’ve repurchased this dye many times from different places because it’s been so reliable. Recently I saw it on Amazon at a discounted price, which was such a great deal, so I went ahead and subscribed. Definitely worth it if you’re looking for an easy, low-damage way to add some color to dark hair. Highly recommend! FYI: it will dye the floor and the wall! ... show more
Reviewed in the United States on December 18, 2025 by Withney

  • Best Hair Color Brand
Color: B61 Downtown Brown (Hi-Lift Cool Brown) Size: 1 Count (Pack of 1)
This is my go to shade for a soft brown. The highlights are so pretty and golden. I have used other brands, but Feria smells good, is easy to use and does not damage my hair. It also lasts a very long time.
Reviewed in the United States on February 13, 2026 by Rebecca R BonDurant

  • Incorrect color example
Color: P2 Rosy Blush (Smokey Pink) Size: 1 Count (Pack of 1)
I chose the color Rosey Blush because I wanted a light pink color. I did a bleaching beforehand, i started with a light blonde. It colored well, including Grey, but the color was not anything like the box examples. My hair turned a darker coral color. The produce works well, but the color was not as advertised. ... show more
Reviewed in the United States on February 23, 2026 by Dawn Duffy

  • Great color and highlights. (but .. )
Color: B61 Downtown Brown (Hi-Lift Cool Brown) Size: 1 Count (Pack of 1)
Very good product... Many layers of color and highlights. I only gave 4 stars as it did not come close to producing the advertised color results on box.
Reviewed in the United States on February 16, 2026 by Helen Anderson

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