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WELLA Color Charm

COLORCHARM Demi Permanent Hair Color - Gloss, Refresh & Tone - 2 Fl Oz | Shea Butter | Free of ammonia, gluten, parabens, and animal-derived ingredients.

  • Based on 582 reviews
Condition: New
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$7.99 Why this price?
Labor Day Deal · 20% off was $9.99

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  • – 4-month term
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Availability: In Stock.
Fulfilled by Amazon
Arrives Sep 6 – Sep 7
Order within 1 hour and 27 minutes
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Color: 5N Lightest Neutral Brown


Features

  • Hair Gloss

Description

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Package Dimensions ‏ : ‎ 6.06 x 1.54 x 1.26 inches; 2 ounces


Item model number ‏ : ‎ 145029


Manufacturer ‏ : ‎ Color Charm


Best Sellers Rank: #718 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #13 in Hair Color


#13 in Hair Color:


Customer Reviews: 4.5 4.5 out of 5 stars (582)


Color: 5N Lightest Neutral Brown


Container Type: Tube


Product Benefits: All 21 Demi-Permanent shades are enriched with Shea Butter. Free of ammonia, gluten, parabens, and animal-derived ingredients. Demi-Perms add new richness or fashion tones to your existing color.


Brand Name: COLORCHARM


Item Form: Liquid


Hair Type: Normal


Number of Items: 1


Manufacturer: Color Charm


Item Weight: 2 ounces


Model Number: 145029


Manufacturer Part Number: 145029


Material Features: Cruelty Free


Hair Color Permanence: Demi-Permanent


Unit Count: 2 Fluid Ounces


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Sep 6 – Sep 7

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • Zip Pay in 4
  • Financing through Apple Pay
  • Financing through Google Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Similar Products

Top Amazon Reviews

    • Great color. Covers gray.
Color: 5N Lightest Neutral Brown
This gives nice color with the developer. This way you can use just the amount you need. You need a scale so you can mix it 1 to 2 with the developer.
Reviewed in the United States on June 1, 2026 by Barbara
    • Great for covering grays without damaging hair
Color: 5N Lightest Neutral Brown
I bought this hair dye to cover a few grays, and it worked exactly as I hoped! It blended and covered my grays beautifully while leaving my hair feeling healthy and soft. I love that I was able to refresh my color without the damage or harshness I’ve experienced with permanent dyes. It was easy to use, gave me a natural-looking result, and was the perfect solution for maintaining my hair color. I’m very happy with the results and will definitely use it again! ... show more
Reviewed in the United States on July 9, 2026 by Kandace Salchenberg
    • I loved the result
Color: 5N Lightest Neutral Brown
Review Image by AT
Review Image by AT
I bought shade 5N and was initially a little disappointed because the first time I used it, I followed the instructions and left it on for only 20 minutes. I was afraid it would turn too dark, but unfortunately it didn’t cover my gray hairs at all. I don’t have many gray hairs, but the few I do have were still visible after 20 minutes. Later, I talked to my hairstylist, and she explained that since this product is ammonia-free, it may need more processing time to properly cover gray hair. So the second time, I left it on for 40 minutes, and it worked so much better! The gray hairs were nicely covered, the color looked natural, and it also added a beautiful shine to my hair. I’m very happy with the result and would definitely buy it again. ... show more
Reviewed in the United States on June 25, 2026 by AT
    • Great professional product
Color: 5N Lightest Neutral Brown
Great product. Covered grey and gave a refreshed looked. Cant beat the price either. I purchased 5N.
Reviewed in the United States on July 31, 2026 by Stefani Martynuik
    • Amazing color
Color: 5N Lightest Neutral Brown
I love that hair color, very gentle for the fine hair, stays long on the roots
Reviewed in the United States on January 27, 2026 by cupcake
    • Exceeded my expectation
Color: 5N Lightest Neutral Brown
I use this because I didn’t have time to go to my hairdresser for a touchup on my roots. Now I’m hooked on doing my roots myself. Remember that you also need to buy the activator for it as well. Don’t make the mistake I did and only buy this product.
Reviewed in the United States on August 9, 2026 by Ellen P.
    • Good for price
Color: 5N Lightest Neutral Brown
I used this color 5N to tone down orange highlights. It worked great and made them darker, like a reddish brown instead of bright copper. I am dark brown with highlights. My mistake not buying the volume 10 developer at first. I don't suggest trying without it, it was a waste of product. The developer did not lighten any hair that I didn't want lighter. It opens the hair to accept the brown pigment. I highly recommend a cheap mixing bowl, gloves, brush and clips. I can understand why people think this product will dry your hair out. If you use it for the recommended duration or less then rinse and seal with a conditioner, your hair should retain a smooth/soft feel. The first attempt, I used shampoo and no developer, my hair felt dry after. ... show more
Reviewed in the United States on June 26, 2025 by Emily
    • BEWARE OF NEGATIVE REVIEWS!
Color: 5N Lightest Neutral Brown
Review Image by Dayle
For any reviews claiming the product did not change their hair color, please note they did NOT add developer to their color. Others left reviews that it was not stated on the item page that developer was needed. That is also inaccurate, and I have attached a photo here from the actual product photos. The negative reviews are coming from people that are not familiar with the product, or coloring their own hair. Wella is a fantastic hair product, and one of the best! I have been using it for decades and will continue to do so! Just make sure you understand color theory before choosing your color! ... show more
Reviewed in the United States on July 15, 2026 by Dayle

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