COLORCHARM Developers, for Optimal Gray Blending and Rich, Multi-Dimensional End Results
Condition: New
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This item is eligible for return within 30 days of receipt
To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.
To initiate a return, please visit our Returns Center.
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Availability:
In Stock.
Arrives
Oct 24 – Nov 3
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Size: 3.6 Fl Oz (Pack of 1)
Style: 20 Vol. Developer
Color: 20 Volume
Package Information: Bottle
Product Benefits: Standard lift, Vegan, Free of Animal-Derived Ingredients
Brand: Color Charm
Item Form: Cream
Product Dimensions : 1.77 x 1.77 x 4.49 inches; 4.73 ounces
Item model number : 81585361
Manufacturer : Wella Company
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Oct 24 – Nov 3
Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
- Klarna Financing
- Affirm Pay in 4
- Affirm Financing
- Afterpay Financing
- PayTomorrow Financing
- Financing through Apple Pay
Learn more about financing & leasing here.
Similar Products
Top Amazon Reviews
Size: 3.6 Fl Oz (Pack of 1)
Style: 20 Vol. Developer
This product is the best for my hair color
Reviewed in the United States on June 25, 2025 by Jaanay bautista Jaanay bautista
Una maravilla tal cual , mañana me lo vuelvo a colocar
Reviewed in the United States on June 21, 2025 by Scarlet ojeda
Size: 3.6 Fl Oz (Pack of 1)
Style: 20 Vol. Developer
Purchased here instead of Sally's because it's cheaper. Works as intended.
Reviewed in the United States on June 11, 2025 by Allie Blea
Size: 32 Ounce (Pack of 1)
Style: 40 Vol. Developer
This is truly excellent brand I love it not only do I enjoy the texture but my hair looks amazing and doesn't even look real that's how perfect it looks and it soft and amazing so I definitely highly recommend the texture is perfect everything else is something that I highly recommend It is a dream come true because at honestly I only use this brand always
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Reviewed in the United States on May 1, 2025 by GINA H.
Size: 3.6 Fl Oz (Pack of 1)
Style: 20 Vol. Developer
I figured out. the bottle is filled right just the bottle is bigger than the amount of ounces of developer inside it. No one is getting cheated they just don't fill up to the rim with it. But looking at the thickness of it. It's too watery and thin. Doesn't look very creamy or helpful in that area. So I didn't end up using it yet. I only bought the small one use bottle to try it first anyways. I'll maybe try it sometime, if I do I'll update this. I wouldn't recommend this developer cause it's too thin and watery. Update: I used 2oz of this developer with 2oz of Cree Professional permanent hair color. I love it still. The developer ended up working well! I feel bad for the review I left before this! I had to mix in a bottle cause it being so watery but overall it worked like it's supposed to. I love the results! I added some pictures of how it turned out! I really don't know if I'd recommend this but if you need it, it's good for the price!
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Reviewed in the United States on October 26, 2024 by Sarah K Peacock Sarah K Peacock
Love it
Reviewed in the United States on May 19, 2025 by Xsmall perfect fit will order same again
Size: 32 Ounce (Pack of 1)
Style: 40 Vol. Developer
I bought this to mix with 20 volume to get 30 volume for my neighbor's thick, coarse level 3 hair. She was afraid to bleach it by herself and I'd just bleached mine with 20 volume (level 6 baby fine). I would never use 40 volume straight for anything personally but I'm not a pro. Mixing them 50/50 worked beautifully and brought her down to an 8 with ease -- just where she wanted to be. If she wanted to go blonder she'd have to bleach again but still, at that point I wouldn't use anything higher than 30. Maybe even 20. All bleach damages of course but her hair came out as damage-free as you can get. If you can't get 'the plex' additive, get an off-brand, because it makes all the difference. And EVERYONE will need to use a toner after because everyone gets yellow, brassy or orange. I highly recommend all the Wella products to those who for whatever reason cannot get it professionally done and are on a budget (like me). Also they're cruelty free. I say it all the time, but DO YOUR RESEARCH. Don't just dump stuff on your head and hope for the best...or you'll have to cut it all off and start over. Like me. I was having too much fun experimenting on myself, got feisty, stopped doing my research and pushed everything too far. Meh, grows back. But it takes FOREVER.
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Reviewed in the United States on October 25, 2024 by Marie Sheridan
Excelente
Reviewed in the United States on April 29, 2025 by Osdalys Guanchez