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IROIRO Premium Natural Semi-Permanent Hair Color 310 Neon Pink (4oz)

  • Based on 1,440 reviews
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Availability: In Stock.
Fulfilled by Amazon

Arrives Saturday, May 16
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Features

  • Vibrant, Long-Lasting Color: Enjoy a rich, lasting hair color experience with Iroiro, a 100% vegan and cruelty-free semi-permanent dye. Our formula, made with 95% natural ingredients and pure coconut oil, ensures vibrant hues while nourishing and hydrating your hair.
  • Gentle and Nourishing: Our cream-based hair color gently restores dry or damaged hair without harsh chemicals. Infused with a delightful natural yuzu-cranberry fragrance, Iroiro makes coloring a pleasant and hair-healthy process.
  • Free from Harsh Chemicals: Iroiro is committed to clean beauty, free from petrol-based chemicals, PEGs, parabens, synthetic preservatives like Methylisothiazolinone, Methylchloroisothiazolinone, synthetic fragrances, peroxide, ammonia, PPD, and alcohol. It's beauty without compromise.
  • Eco-Friendly Packaging: Dedicated to reducing environmental impact, Iroiro uses innovative eco-pouches, a sustainable alternative to traditional packaging. These lightweight, compact pouches are designed to minimize waste and carbon footprint, ensuring you use every last drop of color.
  • Optimal for Lightened Hair: For those aiming for Silver, Platinum, or Pastel shades, pre-lightening hair to Level 10+ is recommended. Iroiro is available in 4 oz and 8 oz eco-pouches, catering to different needs while promoting an eco-conscious lifestyle.

Description

Enjoy vibrant, long lasting hair color with Iroiro, a 100% vegan and cruelty- free semi-permanent dye. Made in the USA with 95% natural ingredients, it features a unique formula enriched with pure coconut oil for essential hair nourishment and hydration, ensuring healthy hair during the coloring process. Our gentle, cream-based hair color is easy to apply, working to restore dry or damaged hair without any harsh or irritating chemicals. Iroiro's delightful natural yuzu-cranberry scent adds to the pleasant coloring experience. Iroiro is committed to clean beauty, free from petrol-based chemicals, PEGs, parabens, synthetic preservatives, fragrances, peroxide, ammonia, PPD, and alcohol. We believe in uncompromised beauty, ensuring your hair looks stunning with natural ingredients. For those seeking Silver, Platinum, or Pastel shades, a prior hair lightening to Level 10+ is recommended for optimal results. Iroiro is available in environmentally friendly 4 oz and 8 oz pouches. Iroiro is not only dedicated to providing exceptional hair color but also to minimizing our environmental impact. We've revolutionized our packaging approach by choosing eco-pouches over traditional plastic bottles or jars. These eco-pouches significantly reduce our carbon footprint, reflecting our strong commitment to environmental sustainability. Our innovative eco- pouches are designed for efficiency and convenience. They enable you to use every last drop of our vibrant hair color, ensuring less waste and maximum value. These pouches are lightweight, reducing shipping emissions, and are more compact, minimizing storage space. By choosing Iroiro, you're not just opting for a high-quality hair color; you're also supporting a more sustainable and eco-conscious approach to beauty.

Product Dimensions ‏ : ‎ 4 x 1 x 4 inches; 4 ounces


UPC ‏ :


Manufacturer ‏ : ‎ District713 Inc


Best Sellers Rank: #9,379 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #106 in Hair Color


#106 in Hair Color:


Customer Reviews: 4.5 4.5 out of 5 stars (1,608)


Color: Neon Pink


Container Type: Tube


Product Benefits: Hair Coloring


Brand Name: iroiro


Item Form: Cream


Hair Type: Normal


Number of Items: 1


Manufacturer: District713 Inc


UPC: 615953308617


Recommended Uses For Product: Hair Coloring, especially for lightened hair aiming for Silver, Platinum, or Pastel shades


Suitable Hair Color: Pink


Manufacturer Part Number: 4oz


Item Weight: 4 ounces


Material Features: Natural


Material Type Free: Ammonia Free, Alcohol Free, Paraben Free, Peroxide Free, PPD Free, Synthetic Preservative Free, Synthetic Fragrance Free, Petrol-Based Chemical Free, PEG Free


Hair Color Permanence: Semi-Permanent


Unit Count: 4.00 Ounce


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Saturday, May 16

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • The best hair dye ever!
Color: Neon Pink Size: 4 Ounce (Pack of 1)
This is the best pink hair dye you can get! Its super vibrant, leaves my hair soft and shiny and smells great. It last forever and when it does fade it fades beautifully!
Reviewed in the United States on February 14, 2026 by Amazon Customer

  • Best Pink I've Ever Used
Color: Neon Pink Size: 4 Ounce (Pack of 1)
I LOVE IroIro warm colored dyes. I haven't had success with their blues and greens, but this pink is killer. I mixed this with their red and orange back in August for a bright coral. The overall color faded to a soft coral in about a month, but the pink is still here seven months later. It has faded to a pure pastel, but it is noticeably still here. My hair, for reference is naturally about a level 3, bleached to a level 9, and I do NOT baby my color like I should. I use color safe shampoo and conditioner (JesseCurl's gentle shampoo and deep conditioner) about twice a week, but under pretty hot water for long periods. I have used Arctic Fox, Manic Panic, Ion, and Good Dye Young pinks before, and none have lasted this long. I'll add a picture if I can find the time! ... show more
Reviewed in the United States on March 25, 2026 by Cfstarpattern

  • I LOVE IROIRO
Color: Neon Pink Size: 4 Ounce (Pack of 1)
If you want pink hair to last long buy this!!! Recently I’ve been washing my pink hair everyday (ik you’re not supposed to 😭) but I’ve been working out everyday and I have oily hair and sweat while working out, it hasn’t faded too much and I’ve been having it for over a month. It definitely lasts and the color is so beautiful, I’m probably gonna repurchase soon because my roots are growing and I need to re-dye some of the faded parts of my pink hair. Definitely worth it tho ... show more
Reviewed in the United States on January 21, 2026 by Melanie S.

  • Great color with no staining!
Color: Neon Pink Size: 4 Ounce (Pack of 1)
I was on the fence about trying this but I'm glad I did. I been dying my hair pink at home for some time now. The previous product I was using was no longer working for me and I wanted something less harsh on my hair. This pink IS VERY NEON, which for me was perfect, I had no issue applying it and the smell was quite pleasant compared to other dyes I have used in the past. I bought two tubes and used 1 entire tube and 1/3 of the second tube and I processed it for about 40 minutes and it came out perfect. I was concerned about staining. I used Splat years ago and I'm still traumatized how it stained everything ( my hair, the sink,the shower,the floor,the family dog etc.) This stuff didn't stain anything, some did end up on my counter and I was able to wipe it away easily with a sponge and some Comet. There was no stain left in my shower after washing it out and I haven't noticed any color transfer onto towels or pillows yet. I can't review the longevity of it yet since I did like 3 days ago but I will update this review about it. So far I love it! Update: It's been over a month and my hair is still pink, some parts near my roots have faded to a orangey pink which I don't mind. I have notice no color transfer on towels or pillow cases, and I have been washing my hair with cold water to help preserve the color. I also been utilizing dry shampoo to help avoid too any hair wash days. The first picture is from around the first week of November, second pic is from around the first week of December. ... show more
Reviewed in the United States on November 8, 2025 by Cori

  • exactly what I needed
Color: Neon Pink Size: 4 Ounce (Pack of 1)
listen, this thing will NOT leave your hair. but that's why I bought it. I knew it stains real bad and the only way to get it out, is to cut it out. I had blue dye stained and stuck in my hair and I was able to use this to turn it into a pretty lavender purple. love the iroiro brand so much! I've been using them since high school. ... show more
Reviewed in the United States on May 10, 2026 by Sierra

  • Love!!!
Color: Neon Pink Size: 4 Ounce (Pack of 1)
Easy application, clear instructions, vibrant color! These were with my pre bleached ends
Reviewed in the United States on April 26, 2026 by Cclove.21

  • Vibrant and long lasting color. Can be mixed into a color conditioner.
Color: Neon Pink Size: 4 Ounce (Pack of 1)
I've been dyeing my hair various "unnatural" colors for more than ten years, and the last five of that have been shades of pink. Iroiro 70 is my favorite pink dye compared to a multitude of others (including Anthocyanin, Manic Panic, Arctic Fox, Pulp Riot). I like how long it stays vibrant and how gracefully it fades. With proper care I can get close to two months of well colored hair out of one dye job. To prolong stretches between dyeing, I wash hair once a week with cool water (dry shampoo for the win in the meantime), use sulphate-free shampoo and care lines for colored hair, and avoid heat styling. When I want to refresh the color without the whole dyeing process, I mix up a color depositing conditioner: Iroiro + my regular conditioner in 1:1 ratio. Apply it to freshly washed and damp hair and wait 20-30 mins. Then proceed like after dyeing: rinse thoroughly with cool water and avoid washing the hair again for the next 48 hours. Works better than Overtone, costs a fraction of its price, and can be done in your colors. Photo with rainbow shawl: just after dyeing, the length is Iroiro Pink 70 and the transition to roots is pink + black in 3:1 ratio. Photo with peach shawl: two and a half months later with no touch ups. ... show more
Reviewed in the United States on September 7, 2024 by Ksenia

  • Not long lasting
Color: Neon Pink Size: 4 Ounce (Pack of 1)
Got the hot pink. Color is cute but didn’t last after just a couple of washes. Arctic Fox is longer lasting in my opinion.
Reviewed in the United States on February 26, 2026 by KYC

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