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L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Light Silver Blonde 8S, 1 Hair Dye Kit

  • Based on 53,923 reviews
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Availability: In Stock.
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Arrives Wednesday, Jun 10
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Size: 1 Count (Pack of 1)


Color: 8S Soft Silver Blonde


Features

  • Find Your Superior Preference Signature: Our new and improved Superior Preference Permanent Hair Color creates rich, luminous, fade-defying hair color for gray hair coverage, radiance and conditioning for up to 9 weeks. Suitable for all hair types
  • No-Drip Permanent Hair Dye Formula: Now with a no-drip texture, our gel formula offers better hair adherence and a more precise application. A concentration of long-lasting dyes combined with conditioning gel texture results in better hair fiber coating
  • Hair Color Kit: Includes Color Gel, Developer Creme, Shine Protect Conditioner, 1 pair of gloves and instruction leaflet. Our UV Filter and Vitamin E-infused Shine Protect Conditioner helps keep first-day color vibrancy and provide silky, resilient hair
  • L'Oreal Paris Hair Coloring Products: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems. Cover gray hair, highlight, go bold with bright color or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Description

L'Oreal Superior Preference Hair Color - our gold standard in luxurious permanent hair color since 1973. Superior Preference at-home hair coloring kit is special because it delivers super shiny luminous hair color. Preference gives you long lasting hair color that's fade-defying for weeks and weeks. From root to tip whether you have blonde hair, brown hair, black hair or red hair color, your color won't look dull or brassy. We pair our translucent gel hair dye formula with our exclusive Care Supreme Conditioner with Shine Serum that help keep color vibrancy and provides silky and shiny hair. Preference is available in over 50 Luminous Shades. Our Luminous Blonde shades range across a wide spectrum from light blonde to dirty blonde, honey blonde to red blonde and strawberry blonde to champagne blonde. Our rich Brown shades range across the spectrum of ash brown to sun-kissed caramel brown. Our deep Red shades range from dark red to auburn and copper to mahogany to burgundy. Each shade is crafted to show infinite tones and reflects, so you can find your own Superior Preference signature. Packaging may vary, what you receive may not be what is reflected on site.

Product Dimensions ‏ : ‎ 2.26 x 3.5 x 6.25 inches; 8.78 ounces


Item model number ‏ :


UPC ‏ :


Manufacturer ‏ : ‎ L'Oreal - Hair Color


Best Sellers Rank: #147 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #2 in Hair Color


#2 in Hair Color:


Customer Reviews: 4.5 4.5 out of 5 stars (55,739)


Color: 8S Soft Silver Blonde


Container Type: Box


Product Benefits: Conditioning, Hair Coloring


Brand Name: L'Oreal Paris


Item Form: Gel


Hair Type: All


Number of Items: 1


Manufacturer: L'Oreal - Hair Color


UPC: 071249383247


Global Trade Identification Number: 47


Set Name: L'Oreal Paris Hair Color Kit


Recommended Uses For Product: Softening


Model Number:


Manufacturer Part Number: SG_B07JG9WJ6Z_US


Material Features: Non Toxic


Material Type Free: Aluminum Free,Paraben Free,Dye Free


Full Cure Time: 98592 Minutes


Hair Color Permanence: Permanent


Unit Count: 1 Count


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, Jun 10

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

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Top Amazon Reviews


  • No Orange Tones, Just Perfect Color
Size: 1 Count (Pack of 1) Color: 6A Light Ash Brown
I recently tried this Dark Ash Blonde / Dark Ash Brown hair dye, and I am very impressed with the results. The color turned out exactly as expected — a beautiful, natural-looking shade with cool undertones and no unwanted red or orange hues. The application process was simple and easy to follow. The formula had a smooth consistency, making it easy to apply evenly without dripping. I also liked that the smell was not too strong compared to other hair dyes. After rinsing and drying my hair, it felt soft, shiny, and healthy. The color provided great coverage, even on grays, and left my hair looking refreshed and natural. Overall, I highly recommend this product to anyone looking for a cool-toned blonde or light brown shade. I would definitely buy it again. ... show more
Reviewed in the United States on April 12, 2026 by Claudia Romero

  • Great Results!
Size: 1 Count (Pack of 3) Color: 9.5NB Lightest Natural Blonde
I couldn't be happier with the results! This product exceeded my expectations in every way. The application process was incredibly easy. The included gloves were a nice touch, and the cream formula spread smoothly without any drips. The color turned out to be vibrant and rich. I chose the shade "Lightest Natural Blonde 9.5NB," and it provided beautiful depth, enhancing my natural color. Post-application, my hair felt silky and shiny rather than dry and brittle. I noticed a significant improvement in its overall texture, which was a pleasant surprise. I highly recommend Loreal Hair Color to anyone looking for an at-home hair dye option. It’s effective, easy to use, and leaves your hair feeling fabulous. I will definitely be using this product again! ... show more
Reviewed in the United States on March 6, 2026 by DesignDiva

  • The perfect blonde
Size: 1 Count (Pack of 1) Color: 09 Natural Blonde
I have been using this color for a couple of years now and love it!!! It’s the perfect blonde for me and covers the grey really well. The conditioner is the best!!!
Reviewed in the United States on April 2, 2026 by brandy

  • Great color, dyes gray hair & leaves hair soft & shiny
Size: 1 Count (Pack of 1) Color: 07 Dark Blonde
Great gray coverage & gentle on hair while coloring it evenly. Leaves great color & condition.
Reviewed in the United States on March 22, 2026 by sara donadei

  • Pretty natural looking color
Size: 1 Count (Pack of 1) Color: 6.5G Lightest Golden Brown
This was a really pretty color that took care of my few grays and blended in with my natural color nicely without looking fake. I don’t find the smell to be harsh while processing, and I love the smell after using the included shampoo and conditioner. Whenever I have box dyed my hair, this is always the brand I have used, even if the color has changed. ... show more
Reviewed in the United States on March 25, 2026 by Brae’s Mom

  • Does not pull red/orange tones.
Size: 1 Count (Pack of 1) Color: 7A Dark Ash Blonde
I am thankful for this hair color. My hair pulls red/orange tones easily and I found this color does not give me any red/orange tones. I love the mixture of ash and blonde. I have spent $400 per hair salon visits and tried telling stylish the color I wanted to accomplish and how my hair pulls red/orange with no success. Instead I got over processed and damaged hair. This hair color is now saving me so much money and unnecessary hair appointments. I am happy with the results! 🥰 ... show more
Reviewed in the United States on April 22, 2026 by Paula Green

  • Intense color, spectacular brightness and perfect coverage
Size: 1 Count (Pack of 1) Color: 6AB Chic Auburn Brown
I bought this L'Oréal Paris Superior Preference dye and was delighted with the result. The color is uniform, natural and very bright, exactly as shown on the box. It covers gray hair perfectly and does not leave hair dull or dry. The application is very simple, it does not leak and the aroma is pleasant compared to other dyes. After washing, the hair feels soft, silky and beautifully shiny, thanks to the conditioner it includes. What I liked the most is that the color lasts for several weeks without losing intensity, even with frequent washes. It is undoubtedly an excellent option if you are looking for a professional quality dye to use at home. 💯 I highly recommend it and will buy it again. ... show more
Reviewed in the United States on January 9, 2026 by Liu

  • I love the outcome. This came out.
Size: 1 Count (Pack of 1) Color: 03 Soft Black
when you first shake it yes you’re gonna spell the chemicals, but that’s just part of the hair dye process, but then it goes away pretty quickly to the point where you don’t smell it anymore which is nice so it is not just like you know when you’re dying your hair, you’re not just smelling like the hair dye chemicals the entire time you’re dying your hair now it’s a perfect lie because I wanted to go for a very, not too crazy, but but just the right amount of black and I love the outcome of how it turned out and I will get this again because I absolutely loved that in my hair during the fall a darker color and I’m glad I picked the right hair dye So like after I’ve noticing for like a while, I noticed that like I could still see like a little bit like round like a dark brown and I’m like well I want like like black hair on me right and I don’t. I think it’s because maybe I didn’t use the entire bottle so like I switched over to like a soft national black and this time I use the entire bottle because like I guess that’s what you have to do if you want the results and I got the results and I’m glad like I went for this color as well because I you know I wouldn’t feel like a soft life, but I’m like no I wanna go for like maybe like your national black will work, but yeah if you wanna like the color to shout, you’ve got probably gonna use like the whole entire bottle you know and you can definitely tell like that like when you use the entire bottle you’ll get the results trust The amount of compliments I’ve gotten over the time when I first use this hair dye was unbelievable people loved it and I’m like OK thank you because I didn’t use the entire bottle so it didn’t give me the results that I wanted and I’m glad you know I can redo my hair again by using the same color cause I would really like do you like having a black hair it’s really nice ... show more
Reviewed in the United States on November 22, 2025 by Jbird

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