COLORCHARM Demi Permanent Hair Color - Gloss, Refresh & Tone - 2 Fl Oz
Condition: New
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- – 4-month term
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Learn more about financing & leasing here.
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FREE 30-day refund/replacement
To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.
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Availability:
In Stock.
Arrives
Tuesday, May 12
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Color: 2BBL Blue Black
Features
- Hair Gloss
Product Dimensions : 5.98 x 1.54 x 1.18 inches; 2 ounces
Manufacturer : Wella Professionals
Best Sellers Rank: #391 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #7 in Hair Color
#7 in Hair Color:
Customer Reviews: 4.4 4.4 out of 5 stars (5,689)
Color: 2BBL Blue Black
Container Type: Tube
Product Benefits: All 21 Demi-Permanent shades are enriched with Shea Butter. Free of ammonia, gluten, parabens, and animal-derived ingredients. Demi-Perms add new richness or fashion tones to your existing color.
Brand Name: COLORCHARM
Item Form: Liquid
Hair Type: Normal
Number of Items: 1
Manufacturer: Wella Professionals
Item Weight: 2 Ounces
Material Features: Cruelty Free
Material Type Free: Ammonia Free
Unit Count: 2 Fluid Ounces
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Tuesday, May 12
Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
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- Financing through Apple Pay
Learn more about financing & leasing here.
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Color: 7A Medium Cool Blonde
This is just the color I was hoping for! My hair was auburn when I was a lot younger. It got darker and darker, losing my red as I got older. Then came the white and silver hairs. I realized that the dark hair gave my face a harsher look, especially after weight loss and a bad case of the flu! I needed a pick-me-up, needed to feel better about my aging look. I bought Schwarzkopf BlondMe 9+ with 20 vol developer. I knew with such dark hair that I'd need more than one go at getting it light enough to be a pretty blonde because I have fragile hair and going to a level 8 or 9 in one shot wouldn't be a good idea. I waited 10 days between bleaching (and let me tell you, that orangey-yellow was not beautiful!) and got it to almost a 9. The roots and most of the lengths were very light. The ends were still a touch yellowy. I ordered this stuff, in Medium Cool Blonde (cool would help diffuse those yellows). I put it on and BOOM! Perfect. Exactly what I wanted! I absolutely love it. My grays look like highlights. I couldn't be happier, and my hair is healthy! Going blonde from dark is possible, but DON'T RUSH! Take your time. Let your scalp and hair rest between applications if you can. :)
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Reviewed in the United States on March 2, 2026 by AngelinaJ
Color: 8N Light Neutral Blonde
I’ve been coloring my hair at home since I was 15, and this is one of the few I genuinely feel confident recommending. I used Wella Color Charm with a custom mix of half 8N (Light Natural Blonde) and half 8G (Light Golden Blonde) and a 10 volume developer, applied with a bowl and brush, and the results honestly look like I had it done professionally. For reference, I started with medium auburn brown hair and visible grays around my part and hairline. My goal wasn’t a dramatic color change, I wanted to blend grays, soften my overall tone, and add some warmth and dimension. Why this formula worked: The 8N gave me reliable gray coverage, while the 8G added warmth so the result didn’t look flat or overly ashy. I used a 10 volume developer to be as gentle as possible, and it kept the result very natural. Application: I mixed everything in a bowl and applied with a brush to dry, sectioned hair. The liquid formula spreads very easily, which makes it great for even coverage, but it also means sectioning is important to stay controlled. Using a brush gave me a lot of precision, especially around my hairline where I have the most grays. The scent is definitely “salon-like,” but not overwhelming. Processing: I left it on for about 30 minutes, making sure the roots were fully saturated. No heat, I just popped it in a shower cap and went about my morning. Results: The color came out soft, dimensional, and really natural-looking. It doesn’t look like a flat box dye at all. The blend of neutral and gold tones is just right, warm without being brassy. Gray coverage was excellent, especially in the front. Everything blended seamlessly. I included a before-and-after photo because that’s always what helps me most when choosing a color. The difference in tone, shine, and overall polish is noticeable without looking overdone. Hair condition: My hair feels soft, smooth, and healthy, not dry or brittle. It actually looks shinier after coloring. Longevity: After several washes, the color is holding evenly with no patchiness or unwanted tones developing. Things to keep in mind: -This is a more “pro-style” product, so you’ll need to mix your own formula -The liquid consistency is easier to control with a bowl and brush than a bottle -Full saturation is key for the best gray coverage Overall: This combination gave me exactly what I was hoping for, natural color, dimension, and solid gray coverage with a professional-looking finish. If you’re comfortable with a more salon-style application, it’s absolutely worth it. I’ll definitely keep using this mix.
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Reviewed in the United States on April 9, 2026 by Mary
Color: 7WG Medium Caramel Blonde
As someone who struggles with gray hair coverage and dullness, finding a hair dye that delivers professional-quality results at home has been a game-changer. The WELLA Colorcharm Demi Permanent Hair Color is truly a standout product, offering exceptional coverage, vibrant color, and added gloss with every application. First and foremost, the coverage provided by this hair dye is outstanding. Whether I'm targeting stubborn grays or simply refreshing my overall color, the WELLA Colorcharm formula penetrates deeply into the hair shaft, ensuring even and thorough coverage from root to tip. The result is a beautifully uniform color that looks natural and salon-worthy. One of the standout features of this hair dye is its demi-permanent formula. Unlike traditional permanent dyes, which can be harsh and damaging to the hair, WELLA Colorcharm Demi Permanent Hair Color is gentle and nourishing, leaving my hair feeling soft, smooth, and healthy after each use. Plus, the added gloss ensures a radiant shine that lasts for weeks. The application process is straightforward and hassle-free, thanks to the creamy consistency of the dye and the included developer. Whether I'm applying it as an all-over color or just touching up my roots, the dye spreads easily and evenly, resulting in flawless results with minimal effort. Another aspect I appreciate is the range of shades available in the WELLA Colorcharm line. From rich brunettes to vibrant reds to cool blondes, there's a shade to suit every preference and skin tone. Plus, the demi-permanent formula allows for easy experimentation with different colors, as it gradually fades over time without leaving harsh lines or demarcations. Overall, I couldn't be happier with the WELLA Colorcharm Demi Permanent Hair Color. Its exceptional coverage, nourishing formula, and vibrant color payoff make it my go-to choice for at-home hair coloring. If you're looking for salon-quality results without the salon price tag, look no further than this fantastic hair dye. Highly recommended! My social media on tiktok: @alexisaldana97
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Reviewed in the United States on April 4, 2024 by Alexis