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Softsheen-Carson Dark and Lovely Hair Dye, Fade Resist Hair Color with Conditioning Mask, Poppin Pink, 1 Kit (Pack of 2)

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Availability: Only 3 left in stock, order soon!
Fulfilled by Amazon

Arrives Saturday, May 16
Order within 7 hours and 29 minutes
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Color: Poppin Pink


Size: 1 Count (Pack of 2)


Features

  • The information below is per-pack only
  • Rich Color That Pops: Our Dark and Lovely Hair Dye is expertly made permanent hair color for textured hair that pops on dark hair for up to 8 weeks with up to 2.5 levels of lift. This hair dye formula works for all curls, coils and hair textures
  • After Color Care: Our hair dye kit includes a new 97% natural derived Moisture Mask. Our conditioner hair mask features Shea Butter, Sunflower oil and Vitamin E for expert curl care. Nourish and detangle for smooth, vibrant, muti-dimensional hair
  • No Drip Formula for Easy Application: Prepare by putting on gloves then conduct strand test. Mix developer and color, apply mixture on to dry hair and smooth out. Wait 20-30 minutes before rinsing thoroughly, then condition
  • Perfect For 4C Hair: Dark and Lovely Hair Color is the number 1 hair color for African American women with the largest shade palette to complement a range of skin tones. Our vegan hair dye is paraben and silicone free
  • Softsheen-Carson: For over 110 years we have provided beauty to all consumers of African descent with our innovative, tailor-made, superior hair products and services specially designed for their needs

Package Dimensions ‏ : ‎ 6.34 x 3.58 x 2.36 inches; 1.02 Pounds


Manufacturer ‏ : ‎ SoftSheen-Carson


Best Sellers Rank: #2,792 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #35 in Hair Color


#35 in Hair Color:


Customer Reviews: 4.4 4.4 out of 5 stars (18,435)


Color: Poppin Pink


Container Type: برطمان أو أنبوب


Product Benefits: Conditioning hair and providing vibrant color


Brand Name: SoftSheen


Item Form: Cream


Hair Type: Coily


Number of Items: 2


Manufacturer: SoftSheen-Carson


Set Name: Dark and Lovely Hair Dye and Conditioning Mask Set


Recommended Uses For Product: Hair Coloring, Hair Conditioning


Material Features: Cruelty Free, Vegan


Full Cure Time: 30 Minutes


Hair Color Permanence: Permanent


Unit Count: 2 Count


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Saturday, May 16

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Vibrant and leaves the hair looking amazing
Color: Reality Red Size: 1 Count (Pack of 1)
This is the best top hair dye I have used it for 4 years straight and it’s amazing and it stays for a long time the color is vibrant and theres strong chemicals so it smells strong but works amazing
Reviewed in the United States on April 11, 2026 by Lee

  • Make your hair soft and silky and colorful...A++
Color: Virtual Violet Size: 1 Count (Pack of 1)
Awesome product, arrived on time and is as advertised. Highly recommended.
Reviewed in the United States on April 22, 2026 by P, Humphrey

  • Go to hair color
Color: Brown Cinnamon 391 Size: 1 Count (Pack of 1)
Great product for a great price the color is very beautiful and the dye came with a hair mask tube that was quite large definitely going to purchase again
Reviewed in the United States on April 17, 2026 by Sara yozgadlian

  • AWESOME but difficult for color level 1/2 hair
Color: Vivacious Red 394 Size: 1 Count (Pack of 1)
Context: My natural hair is black/extremely dark brown, fully virgin loose curly hair. It is generally very healthy (I use moisturizing products, take good care, and am blessed with quick hair growth). I have had bad experiences with hair dye in the past- as it has led to extreme damage; so I wanted to avoid bleach. Color I used: vivacious red! I’m hoping to eventually get a lighter copper color, but I’m going slow so I do not cause much damage. I also purchased several olaplex products to help repair any potentially hurt hair. Experience: According to the chart, I needed three boxes, but I did not want to use all of them at once in fear that it may not work the best. I used two boxes, thoroughly raking it through in sections. I saturated every strand and left it in for 45 minutes. Instructions were very easy to follow!! After washing it out, my hair felt very, very dry, and I used the deep conditioning masks right afterwards. This helped my hair feel much softer, but no color showed on my hair—except at the roots. I figured this was because I did not saturate the ends enough. Then, I waited for my hair to be 80% dry (because I am impatient), and I used the third box. This time, I didn’t take through and instead focused on patting on as much of the color as I could. I focused it heavily on my ends but started every pour on the roots. I left it in for a full hour this time, washed it out, used deep conditioner, and diffuser. While my roots are still lighter than my ends, I am happy with the color! And most of all, I am overjoyed by the soft, bouncy, and healthy state of my hair!! Note: this brand is made for Black individuals, and I am South Asian. The only reason it worked the best for me is because I have very thick, course hair—and it was a better option than other box dyes. I do not know if it would work well for other non-Black people, and I will not make an estimation. ... show more
Reviewed in the United States on July 18, 2024 by Fern Biswas

  • Long lasted
Color: Honey Blonde 378 Size: 1 Count (Pack of 2)
Gave me a beautiful natural looking color that mixed well with my white hair. Lasted long no wash out.
Reviewed in the United States on April 28, 2026 by Tracy franklin

  • You are going to love this product
Color: Poppin Pink Size: 1 Count (Pack of 1)
The media could not be loaded. I've been using this same shade pink and brand Dark & lovely and I absolutely love this brand i get so many gray hairs and what I love about this product is I can go longer without seeing my gray hairs i get full coverage. The color is very vibrant and beautiful. Everywhere I go I get so many compliments. I 100% recommend. ... show more
Reviewed in the United States on May 5, 2026 by Amazon Customer

  • Do Not Waste Your Money on Virtual Violet
Color: Virtual Violet Size: 1 Count (Pack of 1)
TL;DR: Severely damaged my hair, did not color my hair as claimed. I can't speak for the other shades, but Virtual Violet is simply false advertisement. I am no stranger to dyeing my natural hair, and I've used the Loreal Hicolor shades for a couple years now. Those are also no-bleach dye for dark hair, and I have never had a problem with them. What made me decide to give Dark & Lovely a try was the color on the front of the box; it claims to take a very dark hair shade to a very bright and vibrant purple, something Loreal does not offer. This was simply untrue. My hair was the same shade as the darkest shade of the samples on the back of the box, and I hadn't dyed my shoulder-length natural hair in about two/two-and-a-half years, so almost all of my hair was virgin, save for about two inches from the bottom. Not only did the dye not even come close to the shade pictured on the front of the box (at best, under direct light, it was a slightly reddish brown) it also gave me more damage than I have ever had, including when I bleached my previously-relaxed hair back in high school. For full transparency, I left the dye on about 45min, which is longer than they said to on the box, but I had done this before with Loreal and had no issues. Again, all but perhaps two inches of my hair was virgin, and not only was there significant damage to my hair (it's thinner now and it tangles and breaks extremely easily) I also had no real color to show for it. This was about a month ago, and for some reason, each time I have washed my hair sense then, the water has been faintly red, despite there being almost no visible change to my hair. If you have dark or natural hair and are looking for a no-bleach purple dye, I would recommend the Loreal hicolor shades for dark hair only. They are more red-purple than blue-purple, but at least they do not claim to be anything they are not, and they do work, so you will at least see results that will make up for any damage you may do to your hair. ... show more
Reviewed in the United States on July 22, 2024 by Regina

  • Not the color I picked but I love it!
Color: Red Hot Rhythm 376 Size: 1 Count (Pack of 2)
The new mask makes your hair so soft after coloring. I'm in love with the red hot rhythm! It doesn't look red, it's a gingery color I been trying to get for years! I didn't expect the color to be not red. But over the years I've tried to find this color it came out as, and every time it turns too orange or it goes brassy. So even tho it isn't the color I picked out ... It's the perfect color for me ha! And also, I just need u to know how soft my hair is. That mask, was incredible! My hair is always kinda dry and brittle after coloring. This didn't happen this time! ... show more
Reviewed in the United States on March 5, 2026 by kelley p.

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