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Lunar Tides Semi-Permanent Hair Color (43 colors) (True Lust)

  • Based on 10,849 reviews
Condition: New
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$13.00 Why this price?
Memorial Day Sale · 12% off was $14.75

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Availability: In Stock.
Fulfilled by Amazon

Arrives Saturday, May 24
Order within 21 hours and 28 minutes
Available payment plans shown during checkout

Size: 4 Fl Oz (Pack of 1)


Color: True Lust


Color: True Lust


Package Information: Jar


Product Benefits: Hair Coloring


Brand: Lunar Tides


Item Form: Cream


Package Dimensions ‏ : ‎ 3.5 x 2.99 x 2.87 inches; 4.97 ounces


UPC ‏ :


Manufacturer ‏ : ‎ Lunar Tides


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Saturday, May 24

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Wow
Size: 4 Fl Oz (Pack of 1) Color: Orchid Purple
This stuff blew my mind. I’ve used so many brands of semi permanent color and this one washed out completely clear! How??? No purple running in the shower it was mind blowing. The orchid purple appeared super bright in the jar. I have dark hair but my previous purple washed out and I had some slightly bleached highlights I wanted to turn purple again. I did a spot test on a small piece and left it in for 30 min. It was a much deeper purple than I expected and not bright at all. So I went for it and covered my head, opting to keep it in for an hour since it wasn’t touching my scalp and I wanted it to be deeper color than the test spot. Unless it fades super fast, I can’t imagine anything being better than this! It had no bad smell at all, and yes- there were purple dye marks on the towel I was resting my hair clips on while I added dye to sections of my hair carefully, but no kidding, once I washed it out ZERO color leakage. Where did it go??? The dye is thick so it’s best applied with a coloring brush in sections. I had to rinse really good because I couldn’t tell if it was still in my hair since all the water was running clear!!! Incredible sorcery. Truly magical. ... show more
Reviewed in the United States on May 3, 2025 by Linda Casano

  • Smokey Mauve on Dark Hair with a Blonde Streak
Size: 4 Fl Oz (Pack of 1) Color: Smokey Mauve
Tried the Smokey Mauve color to see what would happen. I had a blonde streak in my hair that I knew would take and the rest of my hair was a gamble but I tried either way. Was hoping for a slight tint for my darker hair but it did not take. It did give me a nice purple streak, but it was definitely a bit brighter in color than I expected. Either way, easy to use dye :) Would definitely recommend. Also it came with a cute little sticker :) ... show more
Reviewed in the United States on May 13, 2025 by AT AT

  • BEST PURPLE DYE IVE EVER USED!!
Size: 4 Fl Oz (Pack of 1) Color: Dark Violet
This stuff is AMAZING!! It smells wonderful and is such a beautiful shade of purple. If you’re wanting dye that lasts long no natter hot / cold water, this stuff is magic!! Also, their customer service support is wonderful. I had ordered this dye a couple months ago and had trouble receiving it. I recently ordered it again because I really wanted to use it. I’m so glad I did. It’s PERFECT! ... show more
Reviewed in the United States on May 19, 2025 by Bailey Crager

  • Beautiful Color, Stained EVERYTHING, and Smells?
Size: 8 Fl Oz (Pack of 1) Color: Cranbaby
Cranbaby was THE EXACT color I envisioned: berry-colored, or cool reddish pink! One pass with the dye came out pretty even, but stained EVERYTHING I owned. My hoodie's hood was tinted pink. My neck was PINKKK for days because of the dampness after a fresh wash and friction from my hair. The collars of my shirts turned pink in the back. I didn't tone my hair, so I knew it would come out a little warmer. However, whenever I washed it, the dye would be an orange-red or hot pink. Now, after a few more washes, the original orange tone I had underneath is more visible. My goal was to use a cool-red in hopes it would balance out the warmth after a bleach bath (color theory, yk), but I feel like the base of this color isn't perfect for that. My biggest complaint is the SMELL it leaves on my hair. It smells so weird? It reminds me of stale hairspray on freshly ironed hair or something? I've tried other dyes and never had this issue. Speaking of which, my hair took well to other dyes like Arctic Fox, Unicorn Hair, and GDY. However, this didn't feel as conditioning to my hair. Overall a bit disappointed, but maybe this will be better for others! So sad it didn't work out. ... show more
Reviewed in the United States on April 22, 2025 by A. Sihombing A. Sihombing

  • Leave it in for 2 hours
Size: 4 Fl Oz (Pack of 1) Color: Cranbaby
I may change my rating later. I LOVE the color. However it should be noted that I had to leave it in my hair for 2 hours before rinsing in order to actually get it to work (and cold water, whereas previous dyes worked and lasted even with warm water). We will see how long it lasts after the 2 hour attempt. I will try to update. If it lasts a while, I will probably update to 5 stars. ... show more
Reviewed in the United States on April 3, 2025 by Elise

  • My favorite green!
Size: 4 Fl Oz (Pack of 1) Color: Juniper Green
I have tried many greens but never found the depth I wanted without being heavily blue based. This is exactly the green I’ve been searching for. I’ve had so many compliments and not being a gatekeeper, I’ve told every person the brand and color name! The 4oz tub has lasted multiple applications for my partial split dye with shoulder length hair. ... show more
Reviewed in the United States on May 16, 2025 by Kasandra Blake Kasandra Blake

  • Not at all like the picture, on white hair.
Very very very disappointed. I know that gray/white hair is resistant to color, but this came out NOTHING like the picture. I've been using the fushia pink for a while, which was coming out a dark pink and looked almost red, but I wanted something darker that wouldn't fade to such a cotton candy color. This... this is a very dull and pale orange brown. Like a faded brick color. On literally white hair. And I really don't have time to screw with it, try to recolor it and hope for a better result, much less time to order a new color and wait around. This took nearly two weeks to get here, and I have to look good at the thing on Memorial Day. I guess I could get some Artic Fox at Sally's and try to cover this up in the next day or so. Just SUCH a hassle to wash and not condition etc. ... show more
Reviewed in the United States on May 18, 2025 by angeldmort angeldmort

  • Not much staying power, but makes hair soft
Size: 4 Fl Oz (Pack of 1) Color: Dark Violet
Beautiful color, but sadly did not stick to my dark brown hair. Would be better suited to lighter colors. Still recommend, as my hair felt magnificent after use
Reviewed in the United States on May 2, 2025 by Jacqueline Damron

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