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L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Dark Soft Mahogany Brown 4SM, 1 Hair Dye Kit

  • Based on 623 reviews
Condition: New
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Availability: In Stock.
Fulfilled by Amazon

Arrives Monday, Aug 24
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Size: 1 Count (Pack of 1)


Color: 4SM Dark Soft Mahogany Brown


Features

  • Find Your Superior Preference Signature: Our new and improved Superior Preference Permanent Hair Color creates rich, luminous, fade-defying hair color for gray hair coverage, radiance and conditioning for up to 9 weeks. Suitable for all hair types
  • No-Drip Permanent Hair Dye Formula: Now with a no-drip texture, our gel formula offers better hair adherence and a more precise application. A concentration of long-lasting dyes combined with conditioning gel texture results in better hair fiber coating
  • Hair Color Kit: Includes Color Gel, Developer Creme, Shine Protect Conditioner, 1 pair of gloves and instruction leaflet. Our UV Filter and Vitamin E-infused Shine Protect Conditioner helps keep first-day color vibrancy and provide silky, resilient hair
  • L'Oreal Paris Hair Coloring Products: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems. Cover gray hair, highlight, go bold with bright color or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Description

Since 1973, L’Oreal Superior Preference has been our gold standard in permanent hair color – delivering extraordinary shine and luminous hair color that lasts and lasts. What makes Superior Preference hair color so special is our unique Fade-Defying Color and Shine System that pairs our translucent gel formula with our famous Care Supreme Conditioning treatment. The end result is beautifully crafted, long lasting hair color with depth and dimension. Available in over 50 luminous shades so you can find your own signature color.

Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 2.4 x 3.6 x 6.2 inches; 0.4 ounces


Item model number ‏ : ‎ U-HC-6736


UPC ‏ :


Manufacturer ‏ : ‎ L'Oreal Paris


Best Sellers Rank: #168 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #3 in Hair Color


#3 in Hair Color:


Customer Reviews: 4.4 4.4 out of 5 stars (623)


Color: 4SM Dark Soft Mahogany Brown


Container Type: Box


Product Benefits: Color Protection


Brand Name: L'Oreal Paris


Item Form: Cream,Serum


Hair Type: Chemically Treated


Number of Items: 1


Manufacturer: L'Oreal Paris


UPC: 071249158265 792850014107


Global Trade Identification Number: 65


Set Name: L'Oreal Paris Superior Preference


Recommended Uses For Product: Softening


Suitable Hair Color: All Hair Colors


Model Number: U-HC-6736


Manufacturer Part Number: 10066073


Item Weight: 0.4 Ounces


Material Features: Gluten Free


Material Type Free: Aluminum Free,Paraben Free,Phthalate Free,Dye Free,Sulfate Free,Formaldehyde Free


Hair Color Permanence: Permanent


Unit Count: 1 Count


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Monday, Aug 24

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

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Leasing options through Acima may also be available during checkout.

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Top Amazon Reviews


  • L'Oréal Superior Preference Fade Resistant Hair Color. Covers Grey. Leaves hair soft and manageable.
Color: LB01 Extra Light Ash Blonde Size: 2 Count (Pack of 1)
I really like this product and the ash factor it adds to my hair. It mixes beautifully with my white/grey hair. As long as you follow the instructions, it's as gentle on your hair as the "professional" products used at the salon. Always apply a restorative moisturizing mask to your hair after color treatment and your hair should be jus5 fine. I have been using this for over 8 years and I always get compliments on my hair. ... show more
Reviewed in the United States on March 10, 2025 by Reviews For You

  • Great color line
Color: LB02 Extra Light Natural Blonde Size: 2 Count (Pack of 1)
LB 02 high lift i got tired of paying over priced hundred dollars or more for lift and coloring my hair in a salon! I have used this product for over 30 years and will never go back. I just wished for people with thick care.They offered a little bit more product. I'm growing my hair out now and my hair is very thick.Whereas before I had a pixy cut. So now I color every 2 weeks. Regrowth. My hair is naturally brown ... show more
Reviewed in the United States on February 13, 2025 by L an L

  • L’Oréal hair color kit
Color: 5C Cool Medium Brown Size: 1 Count (Pack of 1)
Great reliable name!! Great product with the ease of use and cleanup! No over powering smell, neat n clean, easy to use… mix, clean up, properly timed, no mess, great colors to choose from, use n done!!! All with the L’Oréal trusted name!
Reviewed in the United States on February 25, 2025 by Renee Baker Blackmon

  • Not on Gray
Color: 6AM Light Amber Brown Size: 1 Count (Pack of 1)
The color turned my gray hair reddish but brown the rest of my hair , would like to understand why?
Reviewed in the United States on March 14, 2025 by Anna Marie Rivera

  • Nice conditioner
Color: 8s Soft Silver Blonde Size: 1 Count (Pack of 1)
Awesome covered a bit of yellow in my grey hair really like this product.
Reviewed in the United States on March 12, 2025 by yellow

  • Hair color
Color: LB02 Extra Light Natural Blonde Size: 1 Count (Pack of 1)
Very easy to use works well I yes I would recommend
Reviewed in the United States on March 9, 2025 by Judy sundholm

  • Wonderful!!
Color: LB02 Extra Light Natural Blonde Size: 1 Count (Pack of 1)
This is my favorite brand and the color is amazing! I buy this when I don’t want to go to store! Works well! Will buy again-
Reviewed in the United States on March 1, 2025 by marcella williams

  • Price doubled - made in Mexico.
Color: 4R Dark Auburn Size: 1 Count (Pack of 2)
There often seems to be package tampering. Dye around the bottle or discoloration in the packaging from product. Apparently L'Oreal from Paris is now made in Mexico.... not comfortable with that. Mexican work ethics, generally speaking, are sub-par. Ans why has the rice doubled? Do they put eggs into the mixture? ... show more
Reviewed in the United States on March 12, 2025 by KJ

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