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L'Oreal Paris

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 4SM Dark Soft Mahogany Brown, Pack of 1, Hair Dye

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Availability: In Stock.
Fulfilled by Amazon
Arrives Monday, Nov 17
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Color: 4SM Dark Soft Mahogany Brown


Size: 1 Count (Pack of 1)


Features

  • Superior Preference Permanent Hair Dye Kit: For gorgeous, fade-defying hair color with dimension, look no further; We pair our gel hair dye formula with Care Supreme Conditioner with Shine Serum to help maintain color vibrancy and provide silk and shine
  • Fade-Defying Hair Color: Superior Preference hair color kits have been our gold standard in hair dyes since 1973; There are over 50 shades to choose from, so you can find the perfect shade for you, from luminous red to cool ash blond, to deepest black
  • L'Oreal Permanent Hair Color: L'Oreal Paris Hair Color comes in multiple formulations and styles to deliver long-lasting color, from fade-defying Superior Preference, to bold, stylish Feria, and gray-coverage from Excellence Creme
  • Long Lasting Hair Color: Get beautiful color from L'Oreal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Description

Since 1973, L’Oreal Superior Preference has been our gold standard in permanent hair color – delivering extraordinary shine and luminous hair color that lasts and lasts. What makes Superior Preference hair color so special is our unique Fade-Defying Color and Shine System that pairs our translucent gel formula with our famous Care Supreme Conditioning treatment. The end result is beautifully crafted, long lasting hair color with depth and dimension. Available in over 50 luminous shades so you can find your own signature color.

Color: 4SM Dark Soft Mahogany Brown


Package Information: Box


Product Benefits: Color Protection


Brand: L'ORÉAL PARIS


Item Form: Cream,Serum


Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 2.4 x 3.6 x 6.2 inches; 0.4 ounces


Item model number ‏ : ‎ U-HC-6736


UPC ‏ : ‎


Manufacturer ‏ : ‎ L'Oreal Paris


Country of Origin ‏ : ‎ USA


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Monday, Nov 17

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

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Top Amazon Reviews

    • L'Oréal Superior Preference Fade Resistant Hair Color. Covers Grey. Leaves hair soft and manageable.
Color: LB01 Extra Light Ash Blonde Size: 2 Count (Pack of 1)
I really like this product and the ash factor it adds to my hair. It mixes beautifully with my white/grey hair. As long as you follow the instructions, it's as gentle on your hair as the "professional" products used at the salon. Always apply a restorative moisturizing mask to your hair after color treatment and your hair should be jus5 fine. I have been using this for over 8 years and I always get compliments on my hair. ... show more
Reviewed in the United States on March 10, 2025 by Reviews For You
    • Great color line
Color: LB02 Extra Light Natural Blonde Size: 2 Count (Pack of 1)
LB 02 high lift i got tired of paying over priced hundred dollars or more for lift and coloring my hair in a salon! I have used this product for over 30 years and will never go back. I just wished for people with thick care.They offered a little bit more product. I'm growing my hair out now and my hair is very thick.Whereas before I had a pixy cut. So now I color every 2 weeks. Regrowth. My hair is naturally brown ... show more
Reviewed in the United States on February 13, 2025 by L an L
    • L’Oréal hair color kit
Color: 5C Cool Medium Brown Size: 1 Count (Pack of 1)
Great reliable name!! Great product with the ease of use and cleanup! No over powering smell, neat n clean, easy to use… mix, clean up, properly timed, no mess, great colors to choose from, use n done!!! All with the L’Oréal trusted name!
Reviewed in the United States on February 25, 2025 by Renee Baker Blackmon
    • Not on Gray
Color: 6AM Light Amber Brown Size: 1 Count (Pack of 1)
The color turned my gray hair reddish but brown the rest of my hair , would like to understand why?
Reviewed in the United States on March 14, 2025 by Anna Marie Rivera
    • Nice conditioner
Color: 8s Soft Silver Blonde Size: 1 Count (Pack of 1)
Awesome covered a bit of yellow in my grey hair really like this product.
Reviewed in the United States on March 12, 2025 by yellow
    • Hair color
Color: LB02 Extra Light Natural Blonde Size: 1 Count (Pack of 1)
Very easy to use works well I yes I would recommend
Reviewed in the United States on March 9, 2025 by Judy sundholm
    • Wonderful!!
Color: LB02 Extra Light Natural Blonde Size: 1 Count (Pack of 1)
This is my favorite brand and the color is amazing! I buy this when I don’t want to go to store! Works well! Will buy again-
Reviewed in the United States on March 1, 2025 by marcella williams
    • Price doubled - made in Mexico.
Color: 4R Dark Auburn Size: 1 Count (Pack of 2)
There often seems to be package tampering. Dye around the bottle or discoloration in the packaging from product. Apparently L'Oreal from Paris is now made in Mexico.... not comfortable with that. Mexican work ethics, generally speaking, are sub-par. Ans why has the rice doubled? Do they put eggs into the mixture? ... show more
Reviewed in the United States on March 12, 2025 by KJ

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