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L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 100 Pure Diamond, Hair Dye Kit, Pack of 2

Based on 1,574 reviews
Condition: New
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$24.98
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Availability: In Stock.
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Arrives Saturday, Oct 31
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At a glance

Condition
New
Color
100 Pure Diamond
Size
1 Count (Pack of 2)
Dimensions
2.75 x 7 x 6.5 in; 1.17 lb
Container Type
Box
Item Form
Kit
Hair Type
All

Features 5

  • Multi-Faceted Permanent Hair Color: Known for shimmering and edgy colors, Feria permanent hair dye kits transform hair from blah to brilliant; Our multi-faceted shimmering hair dye with 3X highlights delivers intensified, brilliant results. Pack of 2
  • Multi-Tonal, Shimmering Feria Hair Color: With 50 plus bold shades ranging from deepest black hair, platinum blonde & smoky silver hair dye, our vegan hair dye kits are inspired by cutting-edge fashion & the latest trends, no appointment required
  • After Color Hair Conditioner: Our Bonding Care Complex Conditioner helps repair the strength of hair bonds, keeping hair strong & healthy-looking for color vibrancy. See up to 40% stronger hair vs hair not treated with Bonding Care Complex Conditioner
  • L'Oreal Paris Hair Color: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems. Cover gray hair, highlight, go bold with bright color or even try an ombre hair color

Description

With L'Oreal Feria, what you see is the shimmer. Multi-Faceted shimmering color with 3X highlights delivers intensified, brilliant results. Inspired by fashion, Feria offers a twist on the traditional and gives edgy hair color - from bright red, platinum blonde, rose gold, metallic brown, to blue black hair color, these hair dye kits will transform your hair. Feria's prismatic color spectrum is custom-blended by L'Oreal master colorists for bold, head- turning shades - no appointment necessary. The Power Shimmer Conditioner seals and smooths. Won't wreck or ravage hair. Packaging may vary, what you receive may not be what is reflected on site.

Specs 17

Product Dimensions 2.75 x 7 x 6.5 inches; 1.17 pounds
Manufacturer L'Oreal Paris
Color 100 Pure Diamond
Container Type Box
Product Benefits Brilliant shimmering color with strength and vegan formula
Brand Name L'Oreal Paris
Item Form Kit
Hair Type All

Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Saturday, Oct 31

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

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Top Amazon Reviews


Consistent results. Good price.
Color: 100 Pure Diamond Size: 1 Count (Pack of 2)
I have been coloring my hair for 20 years. Feria has always been my choice. This is a white blonde on me. I always get compliments on my color; even my stylist, who colors my hair, tells me not to change it. I have a bob just under my ears, and once I apply it all over, comb through, put on a shower cap to avoid any dripping (which isn't really a concern, but I do it out of caution), and set my timer for 22 minutes. Then rinse in the shower and apply the conditioner that is provided. I always wait 48 hours for the next shampoo. I usually color every 5 weeks. Be careful, though, because if you don't like this color and try to go down a few numbers, you may end up with purple hair. Call L'Oréal first if you need to do that. ... show more
Reviewed in the United States on September 5, 2026 by Ethel

Perfect every time.
Color: 100 Pure Diamond Size: 1 Count (Pack of 1)
This color is hard to find sometimes and I don’t enjoy shopping. I love L’Oréal color and the conditioner that is included is one of the best I’ve ever used. I get my hair done at a salon when it’s time for high and low lights and my technician says to just keep on using this as my “base” color because it matches me perfectly and does not damage. The Féria “lifts” faster than the other colors L’Oréal makes, so it also saves time. If I can’t find this color and I need one NOW, I’ll still only use the L’Oréal color that is closest to it because I have been doing so for years and I have grown my hair all the way to my waist more than once. This has never damaged my hair! I am forty/twenty (do the math) and I have long reasonably thick, very “blond” hair. (Like on the box) ... show more
Reviewed in the United States on July 12, 2020 by Irstar

You can control your color with a great product from L'Oreal
Color: 100 Pure Diamond Size: 1 Count (Pack of 1)
This is a great product, easy to use and it covers well
Reviewed in the United States on November 23, 2025 by sharon stevens

Feria 100 is My Favorite!
Color: 100 Pure Diamond Size: 1 Count (Pack of 1)
The Loreal Feria no 100 has been my current favorite for the past few years. It provides great lifting with no brassyness. Oddly, despite roots which peek out after a few weeks many people who know me think it's natural! Feria comes with conditioning which keeps my hair soft and managable. My color is slightly lighter than it used to be and looks great with my natural white streak in the front. The color looks especially amazing in the the sun. It looks light blond with a spectrum of highlights! This is the best color system that I've ever used and I have used many different brands and colors because I have always liked to experiment. I don't experiment any more. Feria 100 is the best! ... show more
Reviewed in the United States on April 21, 2018 by Cheryl R.

Good quality and acceptable color
Color: 100 Pure Diamond Size: 1 Count (Pack of 1)
The dye is of good quality. Instruction is easy, mixing everything - quick. The color isn't an exact match, but I used it to lighten dark roots, so it turned out fine. Where my hair was already light, the color is richer, beautiful, and pleasing. The smell isn't very strong or unpleasant. The "cream" sits well on my hair, and bleaches quickly. It goes on without leaving any streaks. I have light brown hair. It gives a wonderful shade on already bleached hair (though it doesn't last long, 3-4 washes). My hair didn't suffer much damage—it's within reasonable limits. If you bleach your hair regularly, you know it's impossible to lighten it without some damage. The key is to monitor your hair's condition during the process and not leave the dye on for too long. The exception is if you're experienced, know how your hair reacts to the dye and what it can withstand, and need a bit more time to achieve the desired result. Sometimes I use less time, sometimes more. Depends. I definitely would recommend this product. Just don't expect miracles. You'll only get that specific color if your hair has been pre-lightened. Radiance and shine depend on your camera, filters, and lighting😉 It won't last a month, though it might hold for about two weeks, depending on how often you wash your hair and on how damaged your hair is. It won't ruin your hair (provided you don't leave it on too long and control the whole process). Overall, I trust this company's products. The prices are a bit steep. I have to color my hair twice a month, so I'd prefer something more affordable. ... show more
Reviewed in the United States on July 7, 2026 by Xenia*:・゚✧

Good product
Color: 100 Pure Diamond Size: 1 Count (Pack of 1)
Good value for 2 pack. I can’t find this color locally
Reviewed in the United States on December 7, 2025 by Sheila P

So pretty
Color: 100 Pure Diamond Size: 1 Count (Pack of 1)
I hope they never discontinue this product! It works so well and the color is beautiful. My hair is straight and thin and the conditioner that comes with this is amazing. Very inexpensive and easy to use.
Reviewed in the United States on September 24, 2025 by Amy Laymon

My favourite hair color
Color: 100 Pure Diamond Size: 1 Count (Pack of 1)
I've bought this hair dye from Amazon before. When I liked it very much, I ordered 3 packages this time. The Diamond color is great.
Reviewed in the United States on August 27, 2025 by Mahmut Cavur
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