Four Reasons TakeAway Color, Frozen Sand 8.23 - Demi Permanent Hair Color - Cool Sandy Ash Blonde Hair Dye, Ammonia-Free & Fragrance-Free, Vegan, Natural-Looking Color, At-Home Hair Color Kit
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Availability:
In Stock.
Arrives
Sunday, Aug 23
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Color: 8.23 Frozen Sand
Features
- REFRESH BLONDE WITHOUT DAMAGE: Blonde hair looking dull, flat, or faded? This demi permanent ash blonde hair dye refreshes tone, shine, and dimension without harsh damage or long-term commitment.
- AMMONIA-FREE & FRAGRANCE-FREE FORMULA: Designed for sensitive scalps, this ammonia free hair color for women delivers professional results without irritation. A comfortable, low-sensory coloring experience you can actually enjoy.
- COOL SANDY BLONDE WITH NATURAL-LOOKING RESULTS: Enhance tone, depth, and softness with vibrant, multi-dimensional ash blonde color that looks polished and natural - never flat or overly processed.
- EVEN APPLICATION + GRADUAL FADE: Smooth and easy application from roots to ends helps ensure even color deposit and a gradual, seamless fade over time.
- VEGAN, CRUELTY-FREE & SALON-QUALITY FROM FINLAND: Developed in Finland, Four Reasons combines professional performance with clean, vegan formulas made for effortless at-home color. Along with our recyclable packaging, Takeaway is an excellent eco-conscious choice all around.
Package Dimensions : 6.5 x 3.5 x 2 inches; 5.61 ounces
Manufacturer : Four Reasons
Best Sellers Rank: #127,507 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #908 in Hair Color
#908 in Hair Color:
Customer Reviews: 3.7 3.7 out of 5 stars (162)
Color: 8.23 Frozen Sand
Container Type: Box
Product Benefits: Hair Coloring, Shine Enhancing, Tone Correction
Brand Name: FOUR REASONS
Item Form: Cream
Hair Type: All
Number of Items: 1
Manufacturer: Four Reasons
Recommended Uses For Product: At-home hair color maintenance, Enhancing shine, Maintaining salon color, Refreshing faded color, Toning hair
Material Features: Cruelty Free, Fragrance Free, Vegan
Material Type Free: Ammonia Free
Full Cure Time: 15 Minutes
Hair Color Permanence: Demi-Permanent
Unit Count: 2.03 Fluid Ounces
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Sunday, Aug 23
This item is non-returnable:
Non-returnable. Transportation of this item is subject to hazardous materials regulation
View our full returns policy here.
Non-returnable. Transportation of this item is subject to hazardous materials regulation
View our full returns policy here.
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Top Amazon Reviews
Color: 01.0 Black Velvet
I discovered Four Reasons while searching for a black hair dye that wouldn't agitate my sensitive scalp. Coping with scalp psoriasis and seborrheic dermatitis means that my salon visits typically leave my scalp irritated for weeks. Furthermore, my prescription ketoconazole shampoo is incredibly stripping, often causing salon color to fade to auburn within just 4–5 washes. I purchased this with skepticism, but the results are undeniable. I’ve had ZERO scalp reaction, and after 10+ washes, my color hasn’t faded at all; it’s still a deep, rich black. I’ve finally found a product that respects my skin and my style. I’ll be loyal to this brand forever.
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Reviewed in the United States on May 6, 2026 by Zonia Burgos
Color: 8.23 Frozen Sand
Simply Fantastic Hair Color! Just LOVE the color, which looks very natural!!! My only complaint is that I have had it on for Less than 4 weeks and already see about 1” of my roots. Other than that tho, I Just Love it and will reorder it. No awful chemicals, gentle on my hair and scalp, awesome!!!!
Reviewed in the United States on April 26, 2026 Reviewed in the United States on April 26, 2026 by Tina Campbell
Color: Chocolate Chip 4.7
Does not work at all. Did not change the color of my hair in the slightest
Reviewed in the United States on April 28, 2026 by Samantha Giangrande
Color: 5.1 Caffè Macchiato
I used Cafe Macchiato in cool. My hair is cool toned and even has some purple undertones. I also have some greys. The color is fine. It could be more cool though. They needed to add a little purple to it to make is more cool. Also, they sent me an expired box:( for May 2023. I ordered it July of 2025. I didn’t realize the date until I had the product in my hair. It didn’t coat the greys well but made them instead look like golden highlights. It doesn’t stink. It’s not very conditioning but conditioner after rinsing it fixes that. I don’t think any company has yet to make a true cool-toned medium ash brown. I am starting to think it may just be impossible.
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Reviewed in the United States on September 2, 2025 Reviewed in the United States on September 2, 2025 by Lizzy
Color: 7.43 Marmelade
Marmalade: Don't Panic! It only looks brown immediately after dying, while it's still wet. It's pretty dark at first, but becomes more copper after drying, and washes more copper after a shower or 2. I wish it lightened hair about 1 shade, and made it just slightly more orange, BUT it does look natural, and I like it a lot! Truly Fragrance Free! The selling point! The smell of the ingredients aren't overwhelming, and there's no fragrances \ perfumes!
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Reviewed in the United States on October 23, 2025 Reviewed in the United States on October 23, 2025 by GeekWad
Color: 8.23 Frozen Sand
Dark, funky color on my hair. Don't go by the photo that is included in the product description, go by the color shown on the box front, but darker. My hair is now the color of packaged turkey gravy, so I'll be washing it multiple times a day to try to get it out, and I'll be looking for a different product to achieve that light ash blonde I was hoping for. The only reason I'm giving it two stars instead of 1 is that it is a nice, thick cream that applies easily, the price and the fact that there was absolutely no smell and it's supposed to be a more natural product.
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Reviewed in the United States on June 17, 2025 by S'morris
Color: 10.01 Ice Ice Blondy
Good blonde toner for at-home use This product helped reduce brassiness and gave my blonde hair a cooler tone. The application was simple, and it didn’t leave my hair feeling overly dry. The color isn’t extremely intense, but it works well for refreshing blonde hair between salon visits. I also liked that it’s ammonia-free and gentle on the scalp. Overall, a solid product for maintaining a cool blonde look.
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Reviewed in the United States on June 14, 2026 by Alina Soviak
Color: 7.66 Red Hot Chili
Due to extreme chemical sensitivity, we are limited on what hair dye we can purchase. The smell of this is minimal. I still wear my chemical mask when putting it on my teenager. If the weather is good, I do it all out in the garage just to keep any type of smell out of the house. But if you use it in the bathroom with the fan running, it doesn’t take hardly any time at all for any smell from the chemicals to dissipate.It will fade within 3 to 14 days depending on how often you shampoo your hair. We have purchased this at least seven or eight times. Very happy that this type of product exists. I wish there were more cute colors to choose from.
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Reviewed in the United States on January 15, 2026 by travelllllller