Clairol Natural Instincts Demi-Permanent Hair Dye, 4 Dark Brown Hair Color, Pack of 1
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Availability:
Only 3 left in stock, order soon!
Arrives
Saturday, Nov 1
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Color: 4 Dark Brown Hair Color
Size: 5.85 Fl Oz (Pack of 1)
Features
- Enhance your look with rich, radiant color and glossy, gotta-have-it shine
- Its a zero ammonia formula with Coconut Oil + Aloe, that conditions your hair leaving it smooth and radiant
- This Vegan* formula gives you no commitment gentle color that blurs visible grays and washes away gradually
- One hair color application kit: Color cream Formula, Activator, Brilliant Shine Conditioner, gloves & intructions leaflet
- Available in 37 shades of blonde, brown, black and red
Description
Clairol Natural Instincts enhances your look with rich, radiant color and glossy, gotta-have-it shine! It’s a zero ammonia formula with Coconut Oil + Aloe, that conditions your hair leaving it smooth and radiant. This vegan formula gives you no commitment gentle color that blurs visible grays and washes away gradually . Available in 37 natural-looking shades, so you can find the black, brunette, blonde, or red hue that's totally you. Discover your natural way to shine with Clairol Natural Instincts! Learn more about Vegan on our website.
Color: 4 Dark Brown Hair Color
Package Information: Box
Product Benefits: Demi-permanent, gentle color with a boost of shine. Blurs visible grays & washes away gradually.
Brand: Clairol
Item Form: Cream
Product Dimensions : 2.37 x 3.56 x 6.31 inches; 6.88 ounces
Item model number : 4
Manufacturer : Wella
Best Sellers Rank: #928 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #24 in Hair Color
#24 in Hair Color:
Customer Reviews: 4.4 4.4 out of 5 stars 14,688 ratings
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Saturday, Nov 1
This item is non-returnable:
Non-returnable. Transportation of this item is subject to hazardous materials regulation
View our full returns policy here.
Non-returnable. Transportation of this item is subject to hazardous materials regulation
View our full returns policy here.
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Top Amazon Reviews
Color: 6BZ Light Caramel Brown Hair Color
Size: 5.85 Fl Oz (Pack of 1)
I was using Madison Reed for the past 15 years but I’m really trying to cut down on nonessentials. I haven’t used Natural Instincts since high school and I’m bummed I overspent for so long! The color is perfect for me. I have medium brown hair but almost every color brown turns my hair too dark. This matched exactly. The conditioner is awesome (I forgot about the conditioner, why can’t we buy this by the gallon??) and the results were great. This is probably enough for me to use half each time to cover my greys. Since it’s almost identical ti my natural color, I don’t need to color root to tip. I did use a mixing bowl and brush to apply instead of the bottle, but I think the bottle would be even easier. Never going back!
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Reviewed in the United States on September 28, 2025 by Silent E
Color: 6BZ Light Caramel Brown
Size: 5.85 Fl Oz (Pack of 3)
Pleasantly surprised! I have been dying my hair my entire life, mostly bleaching it very light blonde. This not only was damaging my hair a lot, but takes time to properly tone, conditioning treatments, etc. After I had my daughter i didnt have time to keep doing all that and had the salon try to darken it, and they did, but it was a hard transition from blonde to a more “mousey” brown. On top of that, it faded severely die to my hair being bleached previously, the ends lightened up alot and looked bad. I read that this type of hair dye was less harsh on your hair and picked a color close to my natural color and chose BBZ, or light carmel brown. First off, it didnt smell offensive and like chemicals, which I was shocked by. It actually smells nice. That alone made it a positive experience. The conditioner is pretty decent, and the color came out beautifully. Its thin, and drips easy, but if you take your time i find that it is very easy to apply and make sure you do not miss any spots. Color is vibrant and not brassy. Hair feels soft. I will use this product again.
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Reviewed in the United States on June 5, 2025 by Sarah
Color: 6C Light Brown Hair Color
Size: 5.85 Fl Oz (Pack of 1)
I only have some greying around the hairline but I think this would still blend with more greying. I put it on my roots and hairline first for 10 minutes then apply the rest. The box says do 20 minutes, but I leave on for 30 mins because I really want to make sure those greys are getting soaked to the max. Use your judgement depending how porous your hair is. If I were to get stinging, I would wash it off sooner. For me, the color feels really gentle and no stinging or discomfort. It smells nice. I have been using Natural Instincts color for many years, doing the fun colors as a teen sometimes. I don't do the fun colors as often now mainly because with my greying it's such a delicate balance, like redoing the roots and all then i have pink hair with brown and grey roots.. don't always feel up to the increased maintenance. If anything, I think the formula has gotten even better and gentler/more natural over the years. The color I got was 6C which is a neutral light brown. My natural color has lots of gold in it so I offset it by doing neutral or cooler shades of brown, as inevitably my natural gold tones will start to show thru as the color fades. For this brand, the neutral and cool shades truly remove my brassiness and the greys are blended into a light brownish or highlight looking, for about 5-6 weeks. Sadly, my greys don't always 100% absorb the color, sometimes I still have some greys but they are blended into highlighted tones. It takes more intensive work to fully color the greys, more intense than semi-permanent color. During the summer I do a warmer shade like the light caramel brown, I like to rotate out seasonally with slight color changes. It looks even better when out in the sun as the sun naturally lightens it. Over the past 6 months I experimented with color depositing shampoos. They actually cover my grey better, like near 100%, BUT it absolutely destroyed and dried out my hair to the point I suffered significant hair loss. Natural Instincts never has been harsh like that for my thinner porous hair, from now on I am sticking to this and similar gentle brands.
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Reviewed in the United States on January 25, 2024 by Periodddt
Color: 6 Light Brown Hair Color
Size: 5.85 Fl Oz (Pack of 1)
I have dark brown hair with grey around my forehead and a little grey mixed throughout. Medium brown was a bit dark for me so I am trying the 6 light brown next. I prefer a demi-permanent so that it gradually washes out. I have washed it several times and it is still looking good. It was easy to mix and apply but it is thin so you have to be careful of drips. I feel it covered the grey well. I deducted a star because both of my orders were put in with other items and the boxes got destroyed. Luckily the contents were okay. I would attach pictures but I felt the camera did not show the actual color. My advice is to go one shade lighter than you need and go from there.
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Reviewed in the United States on July 19, 2025 by Denice