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Adore

Adore Semi Permanent Hair Color (197 Periwinkle) | Vegan & Cruelty-Free Blue Hair Dye | No Ammonia, No Peroxide, No Alcohol | 4 Fl Oz

  • Based on 61,456 reviews
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Availability: Only 10 left in stock, order soon!
Fulfilled by Amazon
Arrives Wednesday, Apr 29
Order within 7 hours and 48 minutes
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Color: 197 Peri Winkle


Size: 4 Fl Oz (Pack of 1)


Features

  • VIBRANT PERIWINKLE HAIR DYE: Achieve a bold, rich, and natural finish with our high-pigment Blue hair dye. Designed for exceptional coverage, this formula lasts up to 4 weeks or approximately 20 washes, keeping your hair looking freshly dyed and salon-radiant.
  • ZERO HARSH CHEMICALS: Protect the health of your hair and scalp. Adore semi permanent hair color is formulated with no ammonia, no peroxide, and no alcohol, allowing you to deposit intense color without the damage, dryness, or irritation of traditional dyes.
  • EASY & VERSATILE AT-HOME USE: No mixing required! Our semi permanent hair dye is ready to use straight from the bottle and applies smoothly on all texturesincluding straight, wavy, curly, and coily. Perfect for full color, touch-ups, or creative highlights.
  • CLEAN & ETHICAL BEAUTY: Choose a hair care routine that aligns with your values. Our 100% certified vegan and cruelty-free formula is plant-based and never tested on animals. Manufactured in the USA under strict quality standards for reliable, professional results.
  • WE ADORE YOU: Adore is made for every individual. With an expansive collection of 64 unique shades, we make it easy to find the exact semi permanent hair color that expresses your personality. We believe in inclusive beauty and empower you to embrace your unique style with confidence.

Features

  • Semi permanent hair color
  • No alcohol, peroxide or ammonia
  • Gives hair a beautiful, sensual feel
  • Hair type: Chemically Treated

Description

Size:3.99 Fl Oz (Pack of 1) | Color:197 Peri Winkle Adore Semi Permanent Haircolor 197 Peri Winkle, New and innovative, semi permanent hair color will infuse each strand with a vibrant burst of luxurious color with no ammonia, no peroxide, and no alcohol. That deposits natural looking color while giving your hair a healthy resilient shine, leaving your hair in better condition than before coloring. Exclusive formula offers a perfect blend of natural ingredients providing rich color, enhancing shine, and leaving hair soft and silky.


Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 5.12 x 1.57 x 5.12 inches; 5.29 Ounces


Item model number ‏ : ‎ AD-197


UPC ‏ : ‎


Manufacturer ‏ : ‎ Adore


Country of Origin ‏ : ‎ USA


Best Sellers Rank: #734 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #8 in Hair Color


#8 in Hair Color:


Customer Reviews: 4.3 out of 5 stars 26,482 ratings


Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 5.12 x 1.57 x 5.12 inches; 4 ounces


Item model number ‏ : ‎ AD-197


Department ‏ : ‎ Unisex


UPC ‏ : ‎


Manufacturer ‏ : ‎ Adore


Best Sellers Rank: #522 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #10 in Hair Color


#10 in Hair Color:


Customer Reviews: 4.2 4.2 out of 5 stars (64,467)


Color: 197 Peri Winkle


Container Type: Bottle


Product Benefits: Vibrant Color


Brand Name: Adore


Item Form: Liquid


Hair Type: Normal


Number of Items: 1


Manufacturer: Adore


UPC: 661157101974


Global Trade Identification Number: 74


Package Size Name: Single


Recommended Uses For Product: Hair coloring, Touch-ups, Creative highlights, Home use


Model Number: AD-197


Manufacturer Part Number: 197


Item Type Name: Hair Color


Item Weight: 4 Ounces


Material Features: Chemical hair color


Material Type Free: Alcohol Free, Ammonia Free, Peroxide Free


Full Cure Time: 15 Minutes


Hair Color Permanence: Semi-Permanent


Unit Count: 4 Fluid Ounces


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, Apr 29

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Similar Products

Top Amazon Reviews

    • Adore Me Some Adore—Fantasy Hair on a Budget with Indigo Blue Magic
Color: 112 Indigo Blue Size: 4 Fl Oz (Pack of 2)
Let me tell you: I’ve been on a personal journey through the rainbow, and Adore has been my trusty sidekick the whole way. I’ve been buying their fantasy colors off Amazon for a couple years now because a) I only dye my money piece, and b) I like to switch it up more than a toddler in a Halloween costume aisle. My most recent adventure? Indigo Blue. This shade is chef’s kiss if you want that deep, ocean-at-midnight vibe. It starts out looking like you stole pigment from Poseidon’s favorite cloak. It is semi-permanent, though, so don’t expect it to cling to your hair like your cat clings to the warm laundry. I got a solid couple of weeks before it started fading into a soft pastel seafoam vibe—not bad, just a different kind of cute. The fade is gentle, not patchy or weird, and it never made me look like I lost a battle with a Smurf. Now, let’s talk consistency. This dye is not watery like those runny nightmares from some other brands. It stays put, which is great when you’re trying to paint your hair, not your bathroom walls. Plus, each bottle is 4oz and you get two—a total steal for under $10 depending on the shade. That’s salon color price on a ramen noodle budget. Here’s my own Adore color lineup: Rich Eggplant, African Violet, Violet Gem, Purple Rage – All queens in their own purple way. Long-lasting, vibrant, and fade like a dreamy pastel. Neon Pink – WARNING: It's so neon you might start glowing like a Vegas sign under a blacklight. Not actually glow-in-the-dark, but close enough. Jet Black – Ehh... the one I wouldn’t recommend. Fades fast and gives a weird greenish cast. Use a true permanent black if you’re going dark-dark. Back to Indigo Blue—while it did fade faster than the purples, I still loved it. The blue washed out beautifully and didn’t stain my bathroom like an abstract art project gone wrong. Oh, and it’s vegan, cruelty-free, and free of ammonia, peroxide, and alcohol, so my money piece stays shiny and happy instead of fried and crunchy. In short: If you’re fantasy-dye curious, broke-ish, non-committal with color, or just a long-time color addict like me—Adore is the move. ... show more
Reviewed in the United States on July 6, 2025 by Pretty Petty Chick
    • Great and affordable
Color: 163 Green Apple Size: 4 Fl Oz (Pack of 1)
Review Image by Audrey Bennett
Review Image by Audrey Bennett
As the daughter of a master cosmetologist I've been dying my hair since I was 14 (15+ years experience). I've tried them all, punky color, manic panic, artic fox, joico, splat and more. I've vetted every product through my licensed cosmetologist mother and never got any kick back due to harmful ingredients or other factors. That being said, this is my new favorite brand for fun semi permanent colors at a reasonable price. I've used it on myself and my daughter (see pictures for break down). I wanted to try several colors from this brand prior to reviewing so that it would reflect a bigger range as some colors will last longer or process differently. I wanted more of a neon green for my first color and the green apple was not dark/neon enough for me so I decided to mix a bit of emerald in to achieve the color I wanted since I did not see the exact color I wanted in the colors available. My base color was a BRASSY dark blonde and my daughters was a less brassy brighter blonde, so my original fear was the cooler color neutralizing the brass more than it showing through. The first dye (green apple) on my hair was not bad. The color was good. The first dye on my daughter's hair (emerald) did somewhat come out dull from the brassyness (did not take a picture) but after a few days, I did a second coat and it came out as pictured. Each time we dyed, I used a brush/bowl application method and let it process for 1+ hr (because I'm busy and forgetful). Here are my thoughts: Pros: didn't stain my skin an insane amount when I had accidental drippage, color lasts more than 2 weeks (4+ washes), mixes well if you want to adjust color, covers well and pretty even depending on your base and your application, affordable, large range of colors Cons: it takes a lot of washing to fade I love the range of colors to choose from and I love being able to mix them and not end up with something muddy. I also love that it is pretty long lasting compared to other popular semi permanent colors (look up dye vs dye on YouTube). The only caviot to that is if you like to change colors often, it may be harder depending on which direction you go on the color wheel or if you only want color for a short amount of time like vacation or leave from work, this may not work for you. It also did not stain my daughter's hair when we did the blue and make it a horrible shade of green that we were unable to cover. So all together, I really love this brand of dye and will continue to buy as need (a little goes a long way) but it may not suit everyone. ... show more
Reviewed in the United States on August 25, 2024 by Audrey Bennett

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