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Adore Semi Permanent Hair Color (071 Intense Red) | Vegan & Cruelty-Free Red Hair Dye | No Ammonia, No Peroxide, No Alcohol | 4 Fl Oz (Pack of 1)

  • Based on 61,456 reviews
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Availability: Only 3 left in stock, order soon!
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Arrives Thursday, Jan 22
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Color: 071 Intense Red


Size: 4 Fl Oz (Pack of 1)


Features

  • Vibrant, Long-Lasting Color: Get bold, rich red coverage with 071 Intense Red Hair Dye, lasting up to 4 weeks or about 20 washes.
  • No Harsh Chemicals: Formula contains no ammonia, no peroxide, and no alcohol. Gentle on hair and scalp while depositing intense pigment.
  • Easy At-Home Application: Ready to use straight from the bottle. Applies smoothly on all hair types including straight, wavy, curly, or coily.
  • Vegan & Cruelty-Free Formula: A plant-based, ethical choice with zero animal testing.
  • Made in the USA: Manufactured under consistent quality standards for reliable results every time.

Color: 071 Intense Red


Package Information: Bottle


Product Benefits: Vibrant Color


Brand: Adore


Item Form: Liquid


Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 5.12 x 1.57 x 5.12 inches; 0.32 ounces


Item model number ‏ : ‎ AD-71


UPC ‏ :


Manufacturer ‏ : ‎ Adore


Best Sellers Rank: #535 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #9 in Hair Color


#9 in Hair Color:


Customer Reviews: 4.2 4.2 out of 5 stars (62,537)


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Thursday, Jan 22

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Great semi-permanent dye for gray coverage and maintenance
Color: 121 Jet Black Size: 4 Fl Oz (Pack of 2)
I’ve been using Adore Semi Permanent Hair Color in Jet Black to cover my mom’s gray hair, and it works really well for that purpose. We use it about once a month, and it provides even, natural-looking coverage without being harsh on her hair or scalp. The formula is gentle and easy to apply, with no strong chemical smell. I also use it on my own hair, and as expected for a semi-permanent dye, it does gradually wash out completely after about 10–15 washes. Overall, I'd recommend this option for gray coverage or refreshing color, especially if you want something vegan and cruelty-free! ... show more
Reviewed in the United States on January 4, 2026 by Violet

  • Go to semi permanent hair dye
Color: 072 Paprika Size: 4 Fl Oz (Pack of 1)
Adore Semi-Permanent Hair Color has become my absolute go-to for vibrant, fun hair color. The shade I'm currently obsessed with is Lavender, and it's just as adorable as the name suggests. The color payoff is fantastic, giving me a rich, beautiful shade that gets so many compliments. I've used this dye in countless colors over the years, and it has never let me down. It's so reliable and easy to work with. One of the things I really appreciate is that it says to process with heat, but I've never bothered to do that, and the color has always come out perfect. Since it's a straight color-depositing dye and doesn't require a developer, I don't believe the heat is truly necessary, and my results prove it. If you're looking for a semi-permanent dye that gives great results, has a huge range of colors, and is super easy to use, I highly recommend Adore. It's a fantastic choice for anyone looking to experiment with fun, vibrant hair colors ... show more
Reviewed in the United States on December 19, 2025 by cass

  • So pigmented!
Color: 112 Indigo Blue Size: 4 Fl Oz (Pack of 1)
I really like the semi-permanent hair color it lasts and it does not make your hair hard and stiff. It leaves a beautiful color and makes your hair silky. I used it on bleached hair since I have black hair and the color is very vibrant. It lasts a few weeks and then I have to touch up the roots but other than that I highly recommend it. I love how it adds a pop of color to my hair. It is great quality for the price. ... show more
Reviewed in the United States on January 4, 2026 by AG AG

  • Amazing!!!
Color: 116 Purple Rage Size: 4 Fl Oz (Pack of 1)
I love this stuff, have bought both of their purple shades at different times and they both came out beautifully, along with their electric lime color from when I went green a while back! My only issue is that it DOES fade a bit quicker than other hair dyes, so I have to dye it a few times a month, however for the length my hair is at I only need a little under half a bottle to cover it fully so I can't complain too much :) I totally recommend this to anyone who wanted a pretty color that fades quickly! ... show more
Reviewed in the United States on January 11, 2026 by H. Wood

  • Adore Me Some Adore—Fantasy Hair on a Budget with Indigo Blue Magic
Color: 112 Indigo Blue Size: 4 Fl Oz (Pack of 2)
Let me tell you: I’ve been on a personal journey through the rainbow, and Adore has been my trusty sidekick the whole way. I’ve been buying their fantasy colors off Amazon for a couple years now because a) I only dye my money piece, and b) I like to switch it up more than a toddler in a Halloween costume aisle. My most recent adventure? Indigo Blue. This shade is chef’s kiss if you want that deep, ocean-at-midnight vibe. It starts out looking like you stole pigment from Poseidon’s favorite cloak. It is semi-permanent, though, so don’t expect it to cling to your hair like your cat clings to the warm laundry. I got a solid couple of weeks before it started fading into a soft pastel seafoam vibe—not bad, just a different kind of cute. The fade is gentle, not patchy or weird, and it never made me look like I lost a battle with a Smurf. Now, let’s talk consistency. This dye is not watery like those runny nightmares from some other brands. It stays put, which is great when you’re trying to paint your hair, not your bathroom walls. Plus, each bottle is 4oz and you get two—a total steal for under $10 depending on the shade. That’s salon color price on a ramen noodle budget. Here’s my own Adore color lineup: Rich Eggplant, African Violet, Violet Gem, Purple Rage – All queens in their own purple way. Long-lasting, vibrant, and fade like a dreamy pastel. Neon Pink – WARNING: It's so neon you might start glowing like a Vegas sign under a blacklight. Not actually glow-in-the-dark, but close enough. Jet Black – Ehh... the one I wouldn’t recommend. Fades fast and gives a weird greenish cast. Use a true permanent black if you’re going dark-dark. Back to Indigo Blue—while it did fade faster than the purples, I still loved it. The blue washed out beautifully and didn’t stain my bathroom like an abstract art project gone wrong. Oh, and it’s vegan, cruelty-free, and free of ammonia, peroxide, and alcohol, so my money piece stays shiny and happy instead of fried and crunchy. In short: If you’re fantasy-dye curious, broke-ish, non-committal with color, or just a long-time color addict like me—Adore is the move. ... show more
Reviewed in the United States on July 6, 2025 by Rocky

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