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L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 2BL Black Sapphire, Pack of 1, Hair Dye

  • Based on 8,668 reviews
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Availability: In Stock.
Fulfilled by Amazon

Arrives Wednesday, Jul 22
Order within 22 hours and 8 minutes
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Color: 2BL Black Sapphire


Features

  • Superior Preference Permanent Hair Dye Kit: For gorgeous, fade-defying hair color with dimension, look no further; We pair our gel hair dye formula with Care Supreme Conditioner with Shine Serum to help maintain color vibrancy and provide silk and shine
  • Fade-Defying Hair Color: Superior Preference hair color kits have been our gold standard in hair dyes since 1973; There are over 50 shades to choose from, so you can find the perfect shade for you, from luminous red to cool ash blond, to deepest black
  • L'Oreal Permanent Hair Color: L'Oreal Paris Hair Color comes in multiple formulations and styles to deliver long-lasting color, from fade-defying Superior Preference, to bold, stylish Feria, and gray-coverage from Excellence Creme
  • Long Lasting Hair Color: Get beautiful color from L'Oreal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Description

Since 1973, L’Oreal Superior Preference has been our gold standard in permanent hair color – delivering extraordinary shine and luminous hair color that lasts and lasts. What makes Superior Preference hair color so special is our unique Fade-Defying Color and Shine System that pairs our translucent gel formula with our famous Care Supreme Conditioning treatment. The end result is beautifully crafted, long lasting hair color with depth and dimension. Available in over 50 luminous shades so you can find your own signature color.

Color: 2BL Black Sapphire


Package Information: Box


Product Benefits: Conditioning, Hair Coloring


Brand: L'Oreal Paris


Item Form: Gel


Color: 2BL Black Sapphire


Container Type: Box


Product Benefits: Conditioning, Hair Coloring


Brand Name: L'Oreal Paris


Item Form: Gel


Hair Type: Normal


Number of Items: 1


Manufacturer: L'Oreal Paris


UPC: 071249276785


Global Trade Identification Number: 85


Package Size Name: Single


Set Name: Single Item Hair Color Kit


Recommended Uses For Product: Softening


Suitable Hair Color: Black


Model Number: K1678500


Manufacturer Part Number: LRAK1678500


Item Weight: 0.4 Ounces


Material Features: High tenacity Dyes


Material Type Free: Sodium Chloride Free


Full Cure Time: 25 Minutes


Hair Color Permanence: Permanent


Unit Count: 1 Count


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, Jul 22

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Consistently attractive color choice
Color: 8RB Medium Rose Blonde
So this is my 97 year old Mom’s much loved hair color choice. It’s a very pretty blond rose color- really highlights her fair complexion- this is not some crazy weird color. Mom recently got a compliment on her hair color from an entertainer at a show- he shined the spotlight on her and announced he had to do that because he loves her hair! Everyone in the audience swiveled around to take a look! She was beaming, and if I say so myself, her hair looked fabulous! ... show more
Reviewed in the United States on May 11, 2026 by Verified purchaser

  • Great hair color-golden blond 8G Great hair color-golden blond 8G
Color: 8G Golden Blonde
Great hair color
Reviewed in the United States on May 16, 2026 Reviewed in the United States on May 16, 2026 by Eva Musierowicz

  • Refuse to go gray or white
Color: 9GR Light Reddish Blonde
Can't get in store so I order from Amazon
Reviewed in the United States on May 23, 2026 by Elizabeth Otero

  • Great color
Color: 9GR Light Reddish Blonde
Product is excellent
Reviewed in the United States on April 30, 2026 by JoAnn Thomas

  • Intense red copper, great color! Intense red copper, great color!
Color: RR-07 Intense Red Copper
I am really pleased with this product. My hair is naturally medium brown, and the ends were a dark blonde from a faded previous dye. The Intense Red Copper turned out to be a great shade, and it covered both the natural and dyed hair evenly. I did have to leave it on much longer than the recommended 25 minutes to get close to the color on the box (40-50 minutes), but that wasn't a big deal since I did a couple of test strands to figure out the timing. The color is a very pretty, dark orange-red, but the type that looks natural. It was a bit too bright until the first shampoo 3 days later, but now it's perfect and I've gotten a ton of compliments. My only complaints are that the color is a little monotone, lacks the natural highlights that un-dyed hair has, and my hair is still a little dry, despite the conditioner that comes with it. Other than that, I love it! ... show more
Reviewed in the United States on February 25, 2015 Reviewed in the United States on February 25, 2015 by K

  • For a red head
Color: 9GR Light Reddish Blonde
Beautiful highlights ✨️
Reviewed in the United States on March 31, 2026 by Bridgette Guilmette

  • Good hair dye (read review )
Color: 4C Cool Dark Brown
Overall I really like this product. As for giving me the color that's on the box, I'd give it 5 stars it was a very nice dark brown that was able to cover my reddish/orange left in my hair from a previous dye I had awhile ago and I only had to use one box, although I did order two and I'd recommend getting two if you have really long or thick hair, my hair is pretty long but it's on the thinner side. However the smell is pretty strong , it has a chemical smell with a hint of fragrance at first it bothered me I'd have to keep walking away from where I was dying my hair so I could get some fresh air but after a little while it didn't bother me anymore. Also the dye itself isn't very thick it's a little runny so be careful because I got alot on the floor, I'd also be careful with it getting all over your skin because it does stain the skin pretty good some hair dye I can just wipe right off afterwards but this one didn't come off so easily. So with all that being said I do like the dye and my hair came out smooth and shiny and I would definitely order again. ... show more
Reviewed in the United States on August 5, 2020 by eze

  • BEWARE COLORS THAT ARE DIFFERENT IN EACH BOX BEWARE COLORS THAT ARE DIFFERENT IN EACH BOX
Color: RR-07 Intense Red Copper
I have loved this Intense Copper Red Color for years, it is very popular, so most times out of stock. Finally they got what they claimed was new fresh inventory, so I ordrered 4 boxes (I use 2 at a time since I have long hair). Opened one box and mixed the ingredients, came out as usual apricot colored, opened second box and mixed the ingredients and was horrified to see the color pouring into the developer looked almost black!?!? I mixed it up and it came out like a Dried Blood Color!?! I was horrified, I opened up a 3rd box and mixed the ingredients and again it came up the normal Apricot color. I called my adult son in to help confirm it wasn't just my eyes and he took pictures. I checked all 3 color bottles and they have the same coding on them, BUT as you can obviously see, one of the was completely the wrong color!! I dodged a bullet by having a spare box, if I had been cautious mixing both bottle at the same time, I could have wound up with 2 entirely different colors on my head, and being that both are Red color, it would have been disastrous to try and remove or correct the color!!! I probably would have had to go to a Dark Color. ... show more
Reviewed in the United States on October 11, 2022 Reviewed in the United States on October 11, 2022 by Cameo C. Massey

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