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L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, Chocolate Cherry, Hair Dye Kit, Pack of 2

  • Based on 420 reviews
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Availability: In Stock.
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Arrives Saturday, Mar 21
Order within 11 hours and 37 minutes
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Color: 36 Deep Burgundy Brown (Chocolate Cherry)


Size: 2 Count (Pack of 1)


Features

  • Multi-Faceted Permanent Hair Color: Known for shimmering and edgy colors, Feria permanent hair dye kits transform hair from blah to brilliant; Our multi-faceted shimmering hair dye with 3X highlights delivers intensified, brilliant results. Pack of 2
  • Multi-Tonal, Shimmering Feria Hair Color: With 50 plus bold shades ranging from deepest black hair, platinum blonde & smoky silver hair dye, our vegan hair dye kits are inspired by cutting-edge fashion & the latest trends, no appointment required
  • After Color Hair Conditioner: Our Bonding Care Complex Conditioner helps repair the strength of hair bonds, keeping hair strong & healthy-looking for color vibrancy. See up to 40% stronger hair vs hair not treated with Bonding Care Complex Conditioner
  • L'Oreal Paris Hair Color: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems. Cover gray hair, highlight, go bold with bright color or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Description

With L'Oreal Feria, what you see is the shimmer. Multi-Faceted shimmering color with 3X highlights delivers intensified, brilliant results. Inspired by fashion, Feria offers a twist on the traditional and gives edgy hair color - from bright red, platinum blonde, rose gold, metallic brown, to blue black hair color, these hair dye kits will transform your hair. Feria's prismatic color spectrum is custom-blended by L'Oreal master colorists for bold, head- turning shades - no appointment necessary. The Power Shimmer Conditioner seals and smooths. Won't wreck or ravage hair. Packaging may vary, what you receive may not be what is reflected on site.

Color: 36 Deep Burgundy Brown (Chocolate Cherry)


Product Benefits: Intensified shimmering color, long-lasting, custom-blended for bold shades, and smoothening conditioner See more


Brand: L'Oreal Paris


Item Form: Kit


Hair Type: Normal


Product Dimensions ‏ : ‎ 2.75 x 7 x 6.5 inches; 1.17 Pounds


Item model number ‏ :


UPC ‏ :


Manufacturer ‏ : ‎ L'Oreal Multipacks Ameripac


Best Sellers Rank: #354 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #7 in Hair Color


#7 in Hair Color:


Customer Reviews: 4.4 4.4 out of 5 stars (51,534)


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Saturday, Mar 21

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

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Top Amazon Reviews


  • Vibrant color
Color: R57 Cherry Crush (Intense Medium Auburn) Size: 1 Count (Pack of 1)
This review is for Cherry Crush. I previously had black dye in my hair which I stripped out (without bleach) about 3 weeks prior to using this dye. As you can see my hair was a light Auburn/patchy blonde with dark roots. I decided I wanted to stay dark so I went with this shade from a TikTok video I saw. This kit is easy to use, comes with shampoo along with conditioner which is nice. I’ve read many reviews saying that it fades fast, that is to be expected with any box dye kit in my opinion and the history of your hair plays a huge role in longevity of product. Overall I have no complaints. My hair feels soft and I feel the color was true to the description. ... show more
Reviewed in the United States on February 6, 2026 by Amazon Customer Amazon Customer

  • Hot Chili (YAY)
Color: 560 Hot Chili Size: 1 Count (Pack of 1)
Wow!! This stuff is incredible. I was using feria in the blood moon shade forever but it was frying my hair due to the need to frequently redye to freshen my red. This color (hot chili) felt like a new formula that was so much gentler on my hair but delivered a gorgeous rich red that was consistent from my dark brown roots to my previously colored hair. It also gave me 100% grey coverage. I used this about 5 weeks ago and my red is still going strong, though I do use a color depositing conditioner every couple of weeks to freshen my color up. Strongly recommend! ... show more
Reviewed in the United States on January 23, 2026 by Christine

  • Beautiful color
Color: 82 Strawberry Blonde Size: 1 Count (Pack of 1)
I received a lot of compliments on this color. It was a little dark at first but faded nicely after the 2nd wash.
Reviewed in the United States on February 3, 2026 by JJ

  • Not color on the box
Color: B61 Downtown Brown (Hi-Lift Cool Brown) Size: 1 Count (Pack of 1)
NOT for covering grey. I know it says that, but I thought that the color would hide the grey a little. Unfortunately, the color was not what the picture showed. It barely changed the color of my hair. I went from a medium reddish brown to a normal brown (may 1/2 shade lighter) that looks coppery in the light. It’s not bad but not what I expected, and now I’ll have to wear root cover up for 4 weeks until I can color it again. ... show more
Reviewed in the United States on January 4, 2026 by Darin Osentoski

  • Hair dyeing for beauty
Color: 36 Deep Burgundy Brown Size: 1 Count (Pack of 1)
This haird product not only covers up the gray hair beautiful. It as well gives it a nice shine and volume to it that last over 6 weeks.
Reviewed in the United States on January 29, 2026 by Ermelinda C Sanchez

  • Pretty color . Saved me from shaving head
Color: 54 Spiced Copper Size: 1 Count (Pack of 1)
Nice brownish copper color . My hair was black two weeks ago i bleached it and than tried to go lighter copper but came up horrible , some part were still slightely black roots were bright orange clown and red rest of the hair mostly red copper overall a mess . But I did not want to go black again after going through all that trouble so i picked this darker copper hoping it would camouflage and make everything blend together better . It did a good job . At least its one color now . I like it . My hair feels fine . Will probably look better next time I redye it with the same color . Planning to keep for a while now . Happy overall ... show more
Reviewed in the United States on January 19, 2026 by Israel A. Gonzales Israel A. Gonzales

  • Safe for Pre-Lightened Hair !!
Color: R57 Cherry Crush (Intense Medium Auburn) Size: 1 Count (Pack of 1)
This review is long, but if you're truly interested in this color and worried about how it may take to treated hair (which I was, I had to hunt for a review on hair that was already bleached before and it was still much darker than mine) then I promise it's worth it!! A briefer review for people who do not care: good product, I found it easy to use (I put all of the steps into a bowl and used a mix of both a brush and my hands), it is messy!! I thought that was just some people being unprepared for how messy hair dye is, but it is a very thin formula that can splatter so easily. There are warnings on the top of the box when you open it to make sure you get all of the product out from each thing, and I did exactly that, so the end result (it was on for a bit longer than 25 minutes, maybe 45 at the most) is the two reds. One is wet, one is dry. I can't say anything about how long it lasts, because I don't really mind having to touch up that much, but do put a towel over your pillow for the first couple days after dyeing. Okay, so I've been bleaching and coloring my own hair at home (with help when needed) for about two years now, and I don't really use box dyes because I love the bright colors of Manic Panic dyes. I tried them for one color and it became my go-to. I've wanted to go to a dark red for a good while, but Manic Panic doesn't have any colors like that that I thought were close to what I wanted. If your end color goal is Lee Chaeryeong from ITZY (when she had red hair), stick with me because that was my goal, and I actually feel pretty happy with the result. My biggest concern when looking for a dye was the fact that box dye is kind of meant to be visible over dark hair. I have light hair, and I didn't want it to be super bright when that wasn't what my goal was. I'm literally ONLY leaving this review because of the fact that I couldn't find ANY that were over pre-treated hair! I found one YouTube review and I decided that that was my sign, so over two days I got the pink out of my hair and dyed it. If you're just looking to see if it'll work over bleached hair, it works perfectly fine (I'm pretty sure, my starting hair wasn't exactly blonde but it was light enough that I am so, so sure it'll work fine), but I did accidentally leave it on for a little more than the instructions say to! Okay, if you're still reading this (honestly I know nobody is but I do not care) and have a bright color you're changing from, this is what I'm here for. So I started with that bright pink in the picture where my face is halfway in frame, and then I tried some at-home color removal tricks to see if they would help; they didn't, so I resorted to shampooing two, maybe three times for long periods and rinsed with hot water. That's where you get to the pictures where I'm holding up the front and then showing the back- not good pictures, but you get the idea. The pink was clinging to the front pieces of my hair, but it had rinsed fine everywhere else, so the last stage of getting my hair prepped to have a dark (and not pinky) red was to use toner on my whole head. I actually don't remember what level of the Wella toner I used, but I think it was either a) exactly the one that people recommend online for blonde, or b) something really close. I left that on for the correct amount of time and rinsed with some still-pink and mostly kind of purple and grey toned hair, which was good enough for me because I just wanted no yellow undertones if possible. That picture is the one where my hair is almost purple and silver. The next two are the results, the wet hair is right after I finished getting the dye out of my hair and the dry one is right after waking up. I KNOW that that was a LOT, but I really need a lot of guidance myself, so if I can kind of help anyone else like that I'd like to try. OK bye ... show more
Reviewed in the United States on October 19, 2022 by Margaret Griffin Margaret Griffin

  • Color doesn’t seem to stick well, fades
Color: S1 Smokey Silver Size: 1 Count (Pack of 1)
Nice color, easy to use.
Reviewed in the United States on February 7, 2026 by Peggy Radeck

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