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L'Oreal Paris Feria Midnight Bold Multi-Faceted Permanent Hair Dye, One-Step Hair Color Kit for Dark Hair, No Bleach Required, Orchid Glow

  • Based on 312 reviews
Condition: New
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Availability: In Stock.
Fulfilled by Amazon

Arrives Friday, Jul 25
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Size: 1 Count (Pack of 1)


Features

  • Shimmering Hair Dye For Dark Hair: Feria Hair Color has been custom-blended by our master colorists. This multi-faceted shimmering violet hair dye with 4X highlights transforms dark hair in 1 step to high impact, vibrant color with no bleaching required
  • Hair Dye Kit Contains: Vibrant Permanent Hair Color Gel, Shimmering Conditioning Developer Creme, Aromatic Shimmer Serum and our Bonding Care Complex Conditioner to seal and smooth hair
  • Bold Permanent Hair Dye Shades: Inspired by cutting-edge fashion and the latest trends, Feria offers multi-tonal, shimmering hair color that comes in bold shades ranging from deepest blue blacks to platinum blondes to smokey silvers
  • L'Oreal Paris Hair Color: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems. Cover gray hair, highlight, go bold with bright color or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Description

Take dark hair to the next level with L'Oreal Feria Midnight Bolds. get high impact bold color in one step without bleach. Midnight Bolds Hair color with 4X highlights delivers intensified, brilliant results. Inspired by fashion, Feria offers a twist on the traditional and gives edgy hair color. Feria's prismatic color spectrum is custom-blended by L'Oreal master colorists for bold, head-turning shades – no appointment necessary. The Power Shimmer Conditioner seals and smooths. Won't wreck or ravage hair.

Color: Orchid Glow


Package Information: Tube


Product Benefits: Deep Hydration


Brand: L'Oreal Paris


Item Form: Gel


Product Dimensions ‏ : ‎ 2.75 x 3.5 x 6.5 inches; 9.14 ounces


UPC ‏ :


Manufacturer ‏ : ‎ L'Oreal Paris


Best Sellers Rank: #58,275 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #485 in Hair Color


#485 in Hair Color:


Customer Reviews: 3.8 3.8 out of 5 stars 312 ratings


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Friday, Jul 25

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

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Top Amazon Reviews


  • It's ok
Size: 1 Count (Pack of 1)
Well it's definitely true it is made for black hair. I was shocked how the color turned out . Will I buy it again no the color is just not for me.
Reviewed in the United States on June 20, 2025 by Veronica

  • Incorrect color sent in box
Size: 1 Count (Pack of 1)
Bought 3 boxes. Out of those 3 I used 2. While opening and mixing everything together I realized I got 2 different colors. The color mix of one was an orange color and when mixed with everything turned a bright pink red. The 2nd bottle of color was a dark purple when adding in and the bottle afterwards was almost black... But since the boxes was closed I decided I was thinking to much into it and decided to dye my hair anyways. Instead of being purple or even burgundy my hair turned orange.Definitely will not buy again offline. I shouldn't have dyed my hair with them being 2 different colors. I did try to just mix them all around through my hair and fully saturated my hair with them. In the picture did do a black with the front of my bangs with a different hair dye. But the rest was the hair dye above. ... show more
Reviewed in the United States on February 3, 2025 by Kindle Customer Kindle Customer

  • Beautiful
Size: 1 Count (Pack of 1)
Beautiful color. Rich looking color
Reviewed in the United States on June 29, 2025 by Stephanie Partridge

  • Orchid a mixed review
Size: 1 Count (Pack of 1)
So I'm on the fence with this hair color. Seeing as how I used Dark Orchid I thought the color would be much darker/deeper. It looks like an intense darkish auburn with fushia highlights. So, not what I was expecting. However, I have received so many compliments and "looks" for this hair color more than any others that I have used! I am not sure what to think yet, as I know red is notorious for fading I will see how it holds up. For reference I color my hair with a red violet usually a level 2 or 3. This is more like a 4+ I think that the box needs rebranding because I looked at other reviews and it doesn't match very well with what the description says. ... show more
Reviewed in the United States on March 7, 2025 by Ashley Scarlet

  • Beautiful colors!
Size: 1 Count (Pack of 1)
I dye my hair all the time. My daughter is who I bought it for. She loves the softness of her hair.
Reviewed in the United States on May 22, 2025 by Denise Helams

  • Pink hair
Size: 1 Count (Pack of 1)
It turned my hair pink
Reviewed in the United States on June 22, 2025 by Cristina Tapley

  • Love my color!
Size: 1 Count (Pack of 1)
This is an amazing colors! I love love Féria.
Reviewed in the United States on May 26, 2025 by SC

  • DO NOT BUY Didn’t work AT ALL
Size: 1 Count (Pack of 1)
I have self dyed my hair many times and never had a problem. I used 2 boxes of “Orchid Glow” (though I bought 5 because my hair was considerably longer but j just cut it). Followed all the instructions. The picture is the finished product—noticeably NOT the deep purple pictured on the box. It’s maybe a shade darker and a tiny bit redder than it started, but otherwise the dye basically didn’t take. I’m so mad I wasted my money and time on this stuff. I’m going to try again I guess since I have three more boxes but I definitely would not recommend this to anyone else. Update: Opened the next two boxes and the developer was a COMPLETELY DIFFERENT COLOR! This time it took on my hair, but still definitely isn't purple, just a darker fuschia. I now can be sure it was a problem with the dye and not user error. Ultimately, I bought five boxes, two weren't made right, and two were but still didn't come out the color the box suggests. They must have really poor quality control or something, I definitely will not be buying from them again. tl:dr, would give 0 stars if I could, do not buy ... show more
Reviewed in the United States on November 15, 2023 by Elisabeth Elisabeth

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