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John Frieda

John Frieda Precision Foam Colour Deep Cherry Brown 3VR, 1 Application | Full Gray Coverage, Anti-Fade Color, Deep Cherry Brown Tone, Rich Saturation, Easy Foam Application

  • Based on 1,399 reviews
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Color: DEEP CHERRY BROWN 3VR


Size: 1 Count (Pack of 1)


Features

  • MESS FREE FOAM APPLICATION - Unlike traditional color, Precision Foam hair dye means less mess and unwanted patches with an amazing thick, non-drip application
  • LONG-LASTING, RICH BROWN - This hair color is a deep cherry brown shade with beautiful violet and red undertones
  • ANTI-FADE, FULL GREY COVERAGE - A long-lasting, fade-resistant formula that locks in rich, salon-quality color, and gives you confidence in your rich brunette shade
  • NOURISHING POST-COLOR CONDITIONER - John Frieda Precision Foam hair color kit includes a nourishing conditioner that enhances your color for long lasting lushness
  • COMPLETE HAIR COLORING KIT - Has everything you need for 2 quick and easy colorings, including colorant, developer, after-color conditioner, foamer, gloves and a step by step guide

Description

Flawless color meets easy application with John Frieda Precision Hair color Foam! Precision Foam hair dye has an easy, non-drip application to prevent dreaded drips and unsightly patches. This deep, rich brownish black hair color is fade-resistant, salon-quality hair color that provides 100% grey coverage. 3VR is a deep brown-black shade with violet and red tones and gives you deep color saturation and vibrant results. For optimal results, use this hair color on medium brown to black hair. On mostly grey hair, the color will appear lighter than the hair color shown on the results swatch. On red hair, your color results will be soft black. John Frieda Precision Foam hair color is a gradual hair color foam with a non-drip foam formula that penetrates your strands for deep color saturation and easily spreads among your roots for patch-free coverage. Use our nourishing after-color conditioner to seal in your color for long-lasting, tonal richness with minimal post-coloring mess. Plus, our formula is paraben free, cruelty free and vegan friendly. Don’t run out of your favorite color with this two pack! This hair coloring kit x2 includes everything you need for fast and easy coloring, including colorant, developer, after-color conditioner, foamer, gloves and easy to read instructions for two full color sessions. This foam hair color kit will give you the dark brown hair color you always wanted while nourishing and moisturizing your hair. Satisfaction Guarantee. Limitations may apply.

Product Dimensions ‏ : ‎ 2.52 x 3.78 x 6.35 inches; 8 ounces


Item model number ‏ : ‎ 16205


UPC ‏ : ‎


Manufacturer ‏ : ‎ Kao USA Inc.


Best Sellers Rank: #2,011 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #26 in Hair Color


#26 in Hair Color:


Customer Reviews: 4.6 4.6 out of 5 stars (1,399)


Color: DEEP CHERRY BROWN 3VR


Container Type: Box


Product Benefits: Hair coloring with long-lasting grey coverage, nourishment, and easy application


Brand Name: John Frieda


Item Form: Mousse


Hair Type: All


Number of Items: 1


Manufacturer: Kao USA Inc.


UPC: 717226162053


Set Name: John Frieda Precision Foam Colour Kit


Recommended Uses For Product: Please read directions inside package. Please read warnings and skin allergy information on package directions inside package. IMPORTANT SAFETY WARNINGS Hair colorants can cause severe allergic reactions. Read and follow instructions. Conduct a skin allergy test 48 hours before each time you color, even if you have used hair dyes before. Do not use on children. Temporary 'black henna' tattoos may increase your risk of allergy. Do not color hair if you have a rash on your face or sensitive, irritated and damaged scalp, you have experienced a reaction after coloring your hair or to a temporary 'black henna' tattoo. Wear gloves provided in carton. Rinse hair well after application. Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them. Do not swallow. Keep out of reach of children.Contains sodium sulfite to preserve colorant.


Suitable Hair Color: Reddish Brown


Item Weight: 8 ounces


Model Number: 16205


Manufacturer Part Number: 16205


Material Features: Vegan-friendly and cruelty-free


Material Type Free: Paraben Free, Resorcinol Free


Full Cure Time: 45 minutes


Hair Color Permanence: Permanent


Unit Count: 1 Count


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Saturday, Sep 5

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

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Similar Products

Top Amazon Reviews

    • Why I love John Frieda hair color
Color: DEEP CHERRY BROWN 3VR Size: 1 Count (Pack of 1)
1. Easy, Mess-Free Application The foam texture is a game-changer — no dripping, no running dye, no mess. Many users point out how simple it is to apply evenly.  2. Excellent Grey Coverage & True Color It covers grey hair well, and delivers color that’s close to what the box promises. Users with medium natural brown and various brunette shades say the result is rich, even, and vibrant.  3. Soft, Shiny Hair After Coloring Unlike many box dyes that leave hair feeling dry or straw-like, this one tends to leave hair feeling smoother and healthier. There’s more gloss and less damage (as long as after-care is followed).  4. Value for Money Users feel they get good mileage — one box often is enough even for shoulder-length hair, and the foam spreads well. Also, bonus: the included conditioner helps maintain softness after coloring.  5. Pleasant Scent + Lower Irritation Many say that compared to other dyes, the smell is milder, and it’s less harsh on the scalp. ... show more
Reviewed in the United States on September 16, 2025 by Heather
    • Best hair dye on the market for redheads
Color: DEEP CHERRY BROWN 3VR Size: 1 Count (Pack of 1)
I'm not a fan of dying my hair at home. It is messy, and it is not that easy to cover everything if you have long hair. I'm OK paying $80+ at a salon, but the problem is that I never found a consistent colorist I liked. Either the color was off or I was left with a visible line between my roots and the rest of the hair. Also, I experienced dripping dye, strong chemical smell and a sloppy job overall. I tried several colorists before I gave up, (no, I was not willing to pay over $100 for going from brown to red as I don't consider it to be a complicated task). Now, with John Frieda "Radiant Reds" I get the best red color ever. It is so good that many people at the salon I go to for my haircuts comment on how beautiful my color is. They don't even suspect that I do it myself at home. I can see how many people who are trying to go from dark to light may end up being unhappy - it is way more complicated process and usually requires the use of pretty harsh chemicals. If you pay attention to the color charts, you will see that John Frieda does not advise you to use light colors if your own hair is more than 2-3 shades darker than the color you're trying to achieve. They know it will not work. Honestly, if your own hair is dark and you want to be a beautiful blond, it is almost impossible to do it at home. You will have to find a good hair colorist. It s expensive to be a blond, especially if you want it to look somewhat natural and not bleached out and over-processed. Also, I know it has been repeated everywhere but people still do the same mistake - do not attempt to change your color if your last coloring job happened less than 3 weeks ago. The results will be unpredictable and in the worst case scenario you may end up being pink, green or blue. Don't blame John Frieda - it is not their fault. I used many different brands before, but as soon as I discovered this dye a few years ago I never tried anything else. As many people mentioned, foam concept is so much better than a regular dye. I think I tried pretty much all shades of radiant red they have and they all were pretty - just depends on what exactly you want to achieve as the end result. I'll be honest, looking at the box, e.g 3VR and 4R it is almost impossible to see the difference and predict how exactly it will look on you, but if you're willing to play around a little bit with shades of red, you will find the one you like the most. A few tips: - wear some old black T-shirt because now you can concentrate on dyeing your hair instead of worrying about ruining your clothes - pull out face tissues and cotton balls beforehand as during the procedure your hands will be covered with dye (in my case bright red) and you will stain everything you touch - find a bottle of cream you don't care about and generously apply it around your face, close to the hairline but not touching your hair (this hair dye is not that difficult to remove but after 25 minutes can stain you pretty nicely, and if you don't have a lot of time to spend in a bathroom afterwards, applying any cream will save you some time) - brush your hair thoroughly and start from roots slowly moving towards your ends, especially if you are retouching - by doing this I never had any visible difference between previously dyed hair and grown roots - do not shampoo your hair afterwards, just use the conditioner they provided (I understand this step is from the manual but I know quite a few people who are impatient and end up not reading it till the last step) - take a snapshot of the box before you throw it out because you may forget in a month which # you used. Good luck to everyone! I hope your hair will end up looking gorgeous and healthy! ... show more
Reviewed in the United States on March 15, 2013 by Angela Clark
    • No muss, no fuss, just soft and shiny hair (and 100% grey coverage, too)!
Color: DEEP CHERRY BROWN 3VR Size: 1 Count (Pack of 1)
John Frieda's Deep Cherry Brown (3VR) and Deep Brown Black (3N) have been my absolute go to at home solutions for color since I started trying to cover up greys in 2011. YES, the redder shade seems to take a bit more care to make it last longer than the brown/black shade. That is typical even of professional color, which is how I first had any dye applied to my hair. Red just wears quicker, period. HOWEVER...what I like about this particular box color is that as it lightens up, it goes from a hint of red indoors to really pretty black cherry when outside, and any greys that I've developed just look like highlights of sorts. Post-color, my hair always feels soft and looks shiny! Watching family members use dye that drips and smells and burns (no matter which brand) has me convinced that foam is simply the way to go! The only times this foam has NOT covered grey, was an application miss on my part, not the foam itself. This is great for touchups or to make those expensive professional coloring sessions extend a bit. The only downside is that the awesome black latex gloves they used to include now seem to have been swapped out for some gloves that don't fit at all. Get yourself a box of good gloves from CVS and you're set for the easiest at home hair color, period. ... show more
Reviewed in the United States on August 11, 2024 by DMac
    • A DEFINITE GREAT CHOICE!
Color: DEEP CHERRY BROWN 3VR Size: 1 Count (Pack of 1)
Can not convey enough, how much I LOVE this color & is salon quality.
Reviewed in the United States on July 17, 2026 by Sarah McCann
    • Still one of the best boxed hair dyes I’ve used
Color: DEEP CHERRY BROWN 3VR Size: 1 Count (Pack of 1)
I used John Frieda Deep Cherry Brown for years and it was always my favorite at-home hair color. The foam formula is one of the easiest hair dyes I’ve ever used. It’s much less messy than traditional liquid or cream dyes, spreads evenly through the hair, and provides excellent coverage. Recently, I purchased it again for the first time in years. I hadn’t dyed my hair since it grew back after chemotherapy, so I was excited to return to my favorite shade. The color turned out pretty and the coverage was still excellent, but it didn’t look quite the same as I remembered. The Deep Cherry Brown seems a little lighter than it used to be, which was disappointing because I was expecting the rich shade I had loved in the past. That said, I still really like this product. The foam application is incredibly user-friendly, the color is beautiful, and it covered my hair evenly. I’m not sure if the formula has changed over the years or if my post-chemo hair simply takes color differently now. Either way, it’s still one of the best boxed hair dyes I’ve used, and I would purchase it again. ... show more
Reviewed in the United States on June 21, 2026 by Cassy
    • Love
Color: DEEP CHERRY BROWN 3VR Size: 1 Count (Pack of 1)
Loved this color and was so easy to apply. I definitely will be purchasing again.
Reviewed in the United States on May 24, 2026 by Denise Soto
    • Color lasts long and Smell’s Bearable
Color: DEEP CHERRY BROWN 3VR Size: 1 Count (Pack of 1)
Review Image by MommA
I’ve been using this for years. Love the color, so vibrant and last long. It also colors evenly. Easy to apply and smell is not so bad. I dye frequently so it would have been great if they have the root touch up for in between coloring.
Reviewed in the United States on October 21, 2025 by MommA
    • Love the color Deep Cherry
Color: DEEP CHERRY BROWN 3VR Size: 1 Count (Pack of 1)
Love this color, a subtle plum brownish red it’s beautiful.
Reviewed in the United States on June 25, 2026 by Smile4ev83

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