Clairol Natural Instincts Demi-Permanent Hair Dye, 7RG Dark Rose Gold Blonde | Ammonia‑Free, Vegan Hair Color with Coconut Oil & Aloe Vera | Pack of 1
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Availability:
Only 3 left in stock, order soon!
Arrives
Friday, Jun 12
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Color: 7RG Dark Rose Gold Blonde
Size: 5.85 Fl Oz (Pack of 1)
Features
- Enhance your look with rich, radiant color and glossy, gotta-have-it shine!
- Its a zero ammonia formula with Coconut Oil + Aloe, that conditions your hair leaving it smooth and radiant.
- This Vegan* formula gives you no commitment gentle color that blurs visible grays and washes away gradually
- One hair color application kit: Color cream Formula, Activator, Brilliant Shine Conditioner, gloves & intructions leaflet
- Available in 37 shades of blonde, brown, black and red
- 3 EASY STEPS: MIX, DYE, DRY The complete conditioning kit is easy to use. Achieve rich radiant color in just 20 minutes. It's time to let your hair shine! Read and follow the instructions on the leaflet enclosed.
Description
Clairol Natural Instincts enhances your look with rich, radiant color and glossy, gotta-have-it shine! It’s a zero ammonia formula with Coconut Oil + Aloe, that conditions your hair leaving it smooth and radiant. This vegan formula gives you no commitment gentle color that blurs visible grays and washes away gradually . Available in 37 natural-looking shades, so you can find the black, brunette, blonde, or red hue that's totally you. Discover your natural way to shine with Clairol Natural Instincts! Learn more about Vegan on our website.
Product Dimensions : 2.37 x 3.56 x 6.31 inches; 6.88 ounces
Item model number : 7RG
Manufacturer : Wella
Best Sellers Rank: #385 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #6 in Hair Color
#6 in Hair Color:
Customer Reviews: 4.4 4.4 out of 5 stars (31,656)
Color: 7RG Dark Rose Gold Blonde
Container Type: Box
Product Benefits: Demi-permanent, gentle color with a boost of shine. Blurs visible grays & washes away gradually.
Brand Name: Clairol
Item Form: Cream
Hair Type: All
Number of Items: 1
Manufacturer: Wella
Global Trade Identification Number: 97
Model Number: 7RG
Manufacturer Part Number: 7RG
Item Weight: 195 Grams
Material Features: With Coconut Oil + Aloe Vera. Conditions your hair, leaving it smooth and radiant.
Material Type Free: Ammonia Free & Paraben Free
Hair Color Permanence: Demi-Permanent
Unit Count: 5.85 Fluid Ounces
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Friday, Jun 12
This item is non-returnable:
Non-returnable. Transportation of this item is subject to hazardous materials regulation
View our full returns policy here.
Non-returnable. Transportation of this item is subject to hazardous materials regulation
View our full returns policy here.
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Color: 6A Light Cool Brown
Size: 5.85 Fl Oz (Pack of 1)
Okay hear me out!! DIY boxed hair dye to use at home.. yup sounds terrifying. I’ve never dyed my hair myself or anywhere other than at a well known salon with someone I trust with my life to do it for me. Well these days who has $200+ to throw at a salon?! Enter, the Clairol demi-permanent hair dye in cool light brown. This is super close to the same color my hairdresser used on me when I decided to go back to my natural hair color after being blonde for over a decade. Well after paying so much to get it redone a few times as it washed out and grew, I had to consider my DIY options. 👇🏻 I added before and afters for reference of course but wow 🤩 LOVE LOVE LOVE!!! First off, this color is great and really brought my hair back to life with covering up the blonder color that is growing out still (see my before photos for reference- it’s grown out like halfway-ish so far). The cool light brown color has no warm tones in it. I do not do warm/red tones of any kind in my hair and it would not go with my skin tone so it’s important that I found something that is strictly cool color tones. This also covered up my grays that I unfortunately already have on the top smack dab middle of my head so that was a nice bonus! Second, the dye adds a CRAZY amazing glossy look and feel to your hair. I am most definitely using this again in a couple months if not just for the glossy effect ✨ It revived my hair and brought me back from drab to fab! The application is super easy- I mixed it up as instructed and poured the whole bottle all over my head and made sure to cover it all. 20 minutes of sitting and then showering it off and voila!🤌🏻 Not to mention, they include a conditioner with this and it is amazing!! Also adds glossiness to my hair everytime I use it. There is plenty of conditioner to use and maintain for after the dye job which is nice. I only wash my hair once a week so I expect it to tide me over until I dye it again. Again, my photos here speak for themselves but go ahead and DIY that sh*t girl! We saving moneys in 2026 okurrr 💅
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Reviewed in the United States on January 16, 2026 Reviewed in the United States on January 16, 2026 by Meredith Newton
Color: 7A Dark Cool Blonde
Size: 5.85 Fl Oz (Pack of 3)
I used the 7A dark blonde color and loved it! I used it to cover brassiness and blend grays and it worked perfectly. Please note, this is DEMI permanent color, it does not have ammonia or peroxide/bleach in it so it will not lighten your hair- only stay same tone or darker. I think bad reviews don’t understand this. My natural hair is brown with some grays. I wanted to add some blonde to blend the grays in better, so I gradually lightened it over a few months (John Freida go blonder spray). That worked well and I really liked it, but as my hair grew out and I tried to add the lightening spray mostly to darker roots, it still always got on the lengths of my hair and eventually turned all of my hair too light and too yellow/orange brassy (as brown hair tends to do when bleached out). I tried toning it with purple conditioner and purple toning mask (Overtone brand, lightest purple so it wouldn’t darken too much or turn bluish) but it didn’t work at all, still very yellow. So I gave this a try and it was great, completely covered the yellow and partially covered the grays, it looks very healthy and even and blended now. Looks just like the box color AND also left my hair very healthy and glossy. It also smelled very nice. I have no complaints, the 20 minutes suggested in the directions worked perfectly and I’ll use it again if/when this gradually washes out. I prefer this over permanent color because I didn’t want it to look too flat or completely cover all my grays (and give me obvious roots as it grows out). If you are looking for a dye that will blend but still leave some high/low lights, and a softer root line, this is it.
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Reviewed in the United States on March 12, 2026 by wilson
Color: 5C Brass Free Medium Brown
Size: 5.85 Fl Oz (Pack of 1)
I use this every other time I dye my hair to decrease the effects of box dye damage. The color is right and matches my permanent dye color. It does wash out and will fade like it’s supposed to over a couple of weeks. I don’t wash my hair often so it actually lasts longer for me. My hair is 100% white- gray naturally so I was worried it wouldn’t cover my roots. Bc I dye it dark brown those roots really show. But It does cover them. It makes them brown but not as dark brown as a permanent dye. Way better than pure white though. I just came back and ordered 3 more boxes because I’m happy with it.
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Reviewed in the United States on May 16, 2026 by Darling Dumpling
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Size: 5.85 Fl Oz (Pack of 1)
My hair had been damaged by using a strong permanent hair dye that contained a bleaching agent. I also sit out in the sun a lot so that didn't help my hair any. I decided to try this demi-permanent hair dye in the medium blonde shade. This is truly my natural hair color. Since I needed all-over coverage due to too much lightening, I followed the directions for all-over coverage, not just the roots. First, it was very easy to mix. Just gave the bottle (with the dye mixed in) a good shake. Used the enclosed gloves. Then I applied it. It was a bit gloppy so wear an old towel around your shoulders and make sure you wipe up any spills. I had to use my own hair covering (a disposable food bowl cover does the trick!) I did not shampoo as it said to do afterwards. I just used the conditioner it comes with. Now for the result: slightly darker than I expected. More like a dark blonde. After a week though, it lightened to more of a honey blonde with some highlights. After two weeks it was more like the color I wanted. Now it is almost five weeks and I am due to using this dye once again, as it faded considerably. Note that I do shampoo and condition my hair every day. I bought this demi-permanent in medium blonde again as it did make my hair look healthier and didn't damage it at all. At this time, I don't want to go a shade lighter than this.
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Reviewed in the United States on January 20, 2026 by Annie S.
Color: 5 Medium Brown
Size: 5.85 Fl Oz (Pack of 1)
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Reviewed in the United States on May 21, 2026 by debblea
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Size: 5.85 Fl Oz (Pack of 3)
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Size: 5.85 Fl Oz (Pack of 1)
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Reviewed in the United States on March 9, 2026 by Marusya