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Clairol

Clairol Natural Instincts Bold Permanent Hair Dye, V26 Violet Passiflora

  • Based on 178 reviews
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Availability: 20 left in stock
Fulfilled by Salty Chic
Arrives Monday, Sep 21
Order within 11 hours and 52 minutes
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Color: V26 Violet Passiflora


Size: 5.85 Fl Oz (Pack of 1)


Features

  • BOLD BUT GENTLE COLOR: Bold color with argan oil, acai and guarana extracts - and powered by VitaBoost Color Amplifier for 8 weeks of bold, glossy color
  • IRRESISTABLY MOISTURIZING: The Moisture Shine Mask will boost that glossy shine and keep that bold color locked in
  • 0% AMMONIA, NO ANIMAL DERIVED INGREDIENTS: Only the bold color you want with the moisture you love
  • FOR DARK BASES & ALL HAIR TYPES: Bold color that's ideal for dark bases and is gentle to all hair types & textures
  • Violet Passiflora shade with bold, deep violet color. One hair color application kit: Color Cream with VitaBoost Color Amplifier, Activator, Moisture Shine Mask, Expert gloves

Description

GENTLE AND BOLD, GLOSSY COLOR FOR UP TO 8 WEEKS, EVEN ON DARK BASES. Here's to the bolder color you want, with the moisture you love! Clairol Natural Instincts Bold Permanent gives you gentle and bold, glossy color for up to 8 weeks, even on dark bases. With argan oil, açaí and guarana extracts and VitaBoost Color Amplifier, get smooth & moisturized hair with bold color. 0% ammonia, and no animal derived ingredients. It's ideal for dark bases and all hair types & textures.

Product Dimensions ‏ : ‎ 2.37 x 3.56 x 6.31 inches; 6.88 ounces


Manufacturer ‏ : ‎ Wella


Best Sellers Rank: #10,551 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #108 in Hair Color


#108 in Hair Color:


Customer Reviews: 4.3 4.3 out of 5 stars (178)


Color: V26 Violet Passiflora


Container Type: Box


Product Benefits: Gentle and bold, glossy permanent hair color that lasts for up to 8 weeks, even on dark bases and all hair textures.


Brand Name: Clairol


Item Form: Cream


Hair Type: All


Number of Items: 1


Manufacturer: Wella


Item Highlight: Clairol Natural Instincts Bold Permanent Hair Dye, V26 Violet Passiflora


Item Weight: 6.88 ounces


Material Features: With Argan Oil, Açaí, and Guarana extracts


Material Type Free: Ammonia Free & No Animal Derived Ingredients


Full Cure Time: 34 minutes


Hair Color Permanence: Permanent


Unit Count: 5.85 Fluid Ounces


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Monday, Sep 21

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Leasing options through Acima may also be available during checkout.

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Top Amazon Reviews

    • Beautiful
Color: V26 Violet Passiflora Size: 5.85 Fl Oz (Pack of 1)
This is an amazing color. I'm hoping it holds in my high porosity hair. I'm mostly impressed bc after coloring my hair looks so shiny, I don't think I've ever had shiny hair. The color itself lacks some of the purple I was hoping for but at the same time I'm glad it looks natural instead of looking "fashion color". My hair looks denser and younger with this color immediately after coloring. I should note that I do not use the developer this comes with. I use around 2.5oz 10 volume and let this process as needed. I'm not looking for any lift so I use the 10 to just deposit color. ... show more
Reviewed in the United States on October 20, 2025 by RK A
    • Shuttle but great tones
Color: V26 Violet Passiflora Size: 5.85 Fl Oz (Pack of 1)
I really love this color. Very shuttle on my hair, but the perfect tone. Lasts about 6 weeks for me.
Reviewed in the United States on August 9, 2026 by Anna
    • I love
Color: V26 Violet Passiflora Size: 5.85 Fl Oz (Pack of 1)
I loved the color, I'll buy it again
Reviewed in the United States on April 8, 2026 by Sonia
    • Great finishing!!
Color: V26 Violet Passiflora Size: 5.85 Fl Oz (Pack of 1)
I have been using this brand many times , but I didn’t know this color was so amazing!. Great cover of the roots and ends. Awesome shine and even better completely work on my hair. Very professional! Definitely recommended.
Reviewed in the United States on May 27, 2024 by Rocio Gomez
    • Pretty color
Color: V26 Violet Passiflora Size: 5.85 Fl Oz (Pack of 1)
Use a described Beautiful color
Reviewed in the United States on December 17, 2025 by Mamaw
    • Garbage
Color: V26 Violet Passiflora Size: 5.85 Fl Oz (Pack of 1)
I am 43 years old. I have Sicilian Italian hair which isn't super thick but I have a lot of it. With that said I also have the typical red tones in my hair so I know which box dyes work in my hair out of a box and which ones won't. I cannot tell you I have been very easily without having to do any other work purchasing colors like this for years not only did the color not stick to my hair at all and yes my hair is completely healthy I do not even curl it I don't use hairspray I don't straighten it I don't permit I don't do anything to it as a matter of fact this was one of the first times I had used a box dye and probably 4 years I have been using just a touch up with a little bit of gray I have at my temples. None of the colors stuck to my hair and as a matter of fact 3 weeks ago when I purchased this it would not wash out. The water never ran clean today is June 24th I did this roughly around June 1st? Maybe even a little bit earlier and I still have dye coming out of my hair. I have never had this occur in my entire life. No I do not have hard water no I do not have under-porous or over porous follicles. No my hair is not damaged. Etc etc etc do not purchase this product ... show more
Reviewed in the United States on June 25, 2023 by Mary Trotta
    • Beautiful Color
Color: V26 Violet Passiflora Size: 5.85 Fl Oz (Pack of 1)
I love Natural Instincts hair dye since it's gentler and my color always comes out natural looking. I've only seen this color here and decided to try, it's black but has a little violet tint which I love natural and subtle looking.
Reviewed in the United States on September 30, 2024 by Trineice M.
    • As shown on box
Color: V26 Violet Passiflora Size: 5.85 Fl Oz (Pack of 1)
I usually use black cherry night violet but see this color and was curious. All the other box dyes that claim they’re black dye have only darkened my nature. BUT THIS BOX RIGHT HERE… hair looks black.. surprisingly natural looking black and when out in the sun you can see almost like a shimmer of purple. ... show more
Reviewed in the United States on November 25, 2023 by Carla

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