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BOLDIFY Hairline Powder - Water-Resistant Root Touch Up Hair Color for Gray Coverage - 24-Hour Stain-Proof, Mess-Free Hair Powder for Thinning Hair - Medium Brown

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Availability: In Stock.
Fulfilled by Amazon

Arrives Tuesday, Jul 21
Order within 2 hours and 40 minutes
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Color: Medium Brown


Size: 0.14 Ounce (Pack of 1)


Features

  • INSTANT ROOT COVERAGE: This pressed root cover up instantly conceals new growth and fills in thinning hairlines. Its the perfect, easy fix between salon appointments.
  • NO MESS APPLICATION: Unlike sticky sprays, our grey hair coverage touch up is a pressed compact. Get precise control with no messy drips, stains, or overspray on your skin.
  • STAYS PUT ALL DAY: This root touch up binds to your hair and scalp, locking in place for 24 hours. It is sweat and rain resistant for confidence that lasts until your next shampoo.
  • GENTLE ON YOUR SCALP: Our unique hair powder is infused with Squalene. It's a gentle, lightweight ingredient that helps nourish your hair and scalp with every application.
  • FIND YOUR PERFECT SHADE: Our hair fillers for thinning hair come in 14 shades. If you pick the wrong one, we offer a free shade replacement to guarantee a flawless, natural result.

Product Dimensions ‏ : ‎ 2.36 x 2.36 x 1.97 inches; 0.1 ounces


Item model number ‏ : ‎ IS05579-1A1


Manufacturer ‏ : ‎ Boldify


Best Sellers Rank: #84 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #1 in Hair Mascaras & Root Touch Ups


#1 in Hair Mascaras & Root Touch Ups:


Customer Reviews: 4.3 4.3 out of 5 stars (41,514)


Color: Medium Brown


Container Type: Compact


Product Benefits: Color Protection, Color Restoring, Dermatologist Tested, Root Touch Up, Shine


Brand Name: Boldify


Item Form: Powder


Hair Type: Thinning Hair


Number of Items: 1


Manufacturer: Boldify


Global Trade Identification Number: 41


Recommended Uses For Product: Root Touch-Up


Suitable Hair Color: All Hair Colors


Model Number: IS05579-1A1


Manufacturer Part Number: IS05579-1A1


Item Weight: 0.1 Ounces


Material Features: Cruelty Free, Unscented


Material Type Free: Paraben Free, Peroxide Free, Sulfate Free


Full Cure Time: 48 Hours


Hair Color Permanence: Temporary


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Tuesday, Jul 21

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Works Best with My Alopecia Bald Spots
Color: Black Size: 0.14 Ounce (Pack of 1)
I’ve been dealing with alopecia-related bald spots, and finding something that actually looks natural has been a challenge. I decided to try Boldify Hairline Powder, and it has honestly worked better for me than the hair fibers I used before. The biggest difference is how natural it looks once applied. The powder blends really well with my existing hair and scalp, so it doesn’t have that obvious “sprinkled on” look that fibers sometimes give. It also feels lighter and less messy. Coverage is solid, especially for small to medium bald spots. It doesn’t completely replace hair, of course, but it does a great job of reducing contrast so the spots are way less noticeable. I also like that I can build it up gradually without it looking cakey. Another plus is that it seems to stay in place pretty well during the day, even with some sweating. Removal is easy with a normal wash. Overall, if you’re dealing with alopecia or thinning areas and haven’t been satisfied with fibers, this is definitely worth trying. It’s been a more natural-looking and less frustrating option for me. ... show more
Reviewed in the United States on April 26, 2026 by YFZ450

  • Great find
Color: Dark Brown Size: 0.14 Ounce (Pack of 1)
Finally a product that easily covers grays. This is a must have to extend time between colorings. Best l have found for root touch ups. Easy to apply. Great color match. Tossing all of the other products l have tried that don’t work. May try another color of BOLDIFY to play with highlights. It works that well. Thank you! ... show more
Reviewed in the United States on May 30, 2026 by AMR

  • The sample kits are great , the light brown has a reddish tint. LOVE IT! PERFECT MATCH! The sample kits are great , the light brown has a reddish tint. LOVE IT! PERFECT MATCH!
Color: Darker Blondes Size: 0.28 Ounce (Pack of 1)
🎨💁♀️ Boldify Scalp Cover (Light Brown) — Great Coverage, Some Annoying Drawbacks I’ve now been using this twice a week for about 3–4 weeks, and a few of my first‑impression assumptions turned out to be wrong. I wanted to give an updated, more accurate review now that I’ve lived with it for a while. The sample packs are still my favorite thing — they make it so easy to find your shade without wasting money. I landed on Light Brown, even though my hair is really a light auburn. The coverage is incredibly dense and opaque, and the sponge applicator works beautifully. But after weeks of use, I’ve learned about a few downsides: it’s itchy after day two or three, it leaves a ring around the shower drain, and the color match looks different on camera than it does in real life. None of these are dealbreakers, but they’re worth knowing. --- 💙 What I Like - Sample packs are amazing — cheap, lots of shades, and perfect for finding your exact match - Very dense, opaque coverage for thinning areas and bald spots - Sponge applicator works great and attaches neatly to the bottom of the container - Best price per ounce compared to Joan Rivers Great Hair Day and Clairol Root Touch Up powder - Easy to blend if you take a little extra time - Great for filling in hairline and part with a natural look (in person) --- 💛 What I Don’t Like - Itchy after day 2–3, just like every other scalp powder I’ve tried - Leaves a residue ring in the shower — not permanent, but annoying to scrub - Color match looks different on camera than in the mirror - Matte finish can contrast with natural hair shine - Tricky near the hairline — takes extra blending to look natural - No real workaround for the itchiness if you already have a sensitive scalp --- ⭐ Summary & Rating Boldify still gives the best coverage I’ve ever used, and the sample packs make shade‑matching easy. But after several weeks, the itchiness, shower residue, and camera color mismatch keep it from being perfect. I’m lowering my rating from 5 stars to 4 stars, but I’m still going to keep using it because the coverage is unbeatable. 4 stars. ... show more
Reviewed in the United States on January 29, 2026 Reviewed in the United States on January 29, 2026 by Kelby

  • A MUST HAVE!!!
Color: Dark Brown Size: 0.14 Ounce (Pack of 1)
I’ve been using the BOLDIFY Hairline Powder for quick root touch-ups, and it’s honestly been a lifesaver. It blends really naturally and fills in thinning spots without looking fake or chalky. The coverage on grays is solid, and I like that you can build it up without it getting heavy. It holds up well throughout the day—even with a little sweat or humidity—and doesn’t flake or transfer much once it sets. Super easy to apply, and it only takes a minute before heading out. If you want something fast, low-mess, and actually effective for covering grays or sparse areas, this is definitely worth trying. ... show more
Reviewed in the United States on May 4, 2026 by Samantha

  • Works great
Color: Grays Size: 0.28 Ounce (Pack of 1)
Works well. I use a makeup brush instead of the poof that comes with it. Good for covering your scalp and stays on well even when you're sweaty. The only suggestion I have is to put it only on your scalp, anywhere that it touches your hair it takes the shine away. My gray hair is very shiny and this powder made it look dry and flat. I only put it in my scalp with a brush now and it works great. Also prevents sunburn on bald spots. ... show more
Reviewed in the United States on June 11, 2026 by Suzin M

  • Great hair product
Color: Light Blonde Size: 0.14 Ounce (Pack of 1)
I have re-ordered Boldify hairline powder several times. I like the light color. It does not flake. Very easy to use. And although it’s pricey- it lasts a long time. I’ve had no issues with it dripping either. I highly recommend.
Reviewed in the United States on May 17, 2026 by JKD22

  • Great coverage.
Color: Auburn Size: 0.14 Ounce (Pack of 1)
The hairline Powder works good. Covers gray hair great. Gave them 4 stars only because not very comfortable to open the container.
Reviewed in the United States on June 11, 2026 by Ella

  • Great product
Color: Gray Size: 0.14 Ounce (Pack of 1)
This is great! Fills in the thin spots so they aren't even noticeable. I took the matching card to work for a girl there and she used it to see what shade to order for herself. I applied this after work the day it arrived. Looked good and I was happy. Then I went to bed. The next morning it was still perfectly in place and did NOT come off on my pillow case. I did touch it up as I hadn't been all that precise when just trying it out the night before. My coworker, that knew I had tried it, told me how good it looked. I now use it every time I wear my hair up. And I feel a lot more confident wearing my hair pulled back than I used to. Great product! ... show more
Reviewed in the United States on May 10, 2026 by Rebecca McClain

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