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ARCTIC FOX

ARCTIC FOX Semi-Permanent Hair Color WRATH - Cruelty-Free - 8 fl oz

  • Based on 4,655 reviews
Condition: New
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Availability: In Stock.
Fulfilled by Amazon
Arrives Thursday, Oct 8
Order within 19 hours and 13 minutes
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Color: WRATH


Size: 8 Fl Oz (Pack of 1)


Features

  • VIBRANT CRIMSON TONE: Wrath hair dye delivers a bold crimson red hair dye result with berry undertones that fade to soft pink. Ideal for pre lightened level seven hair seeking a rich dark red hair dye look.
  • CUSTOM SHADE BLENDING: Create a personalized red hair dye shade by mixing Wrath with a drop of Transylvania for deeper dimension. This red semi permanent hair dye allows flexible color layering.
  • VEGAN GENTLE FORMULA: Crafted with vegan ingredients and free from peroxide, ammonia, ethyl alcohol, and PPD. This temporary hair dye offers a gentle coloring process suitable for all hair types.
  • CONDITIONING COLOR CREAM: The creamy formula conditions while depositing pigment, helping hair feel soft and nourished. Enjoy refreshed vibrancy with a sweet scent and smooth, even application.
  • LONG LASTING RESULTS: Designed to provide extended wear with minimal smearing. Achieve vivid, dimensional color that gradually fades true to tone, making upkeep simple between applications.

Description

What color is Arctic Fox Wrath and how intense does it get? Wrath is deep fiery red-orange creating bold results on pre-lightened hair. Semi- permanent vegan formula delivers intense copper-red tones perfect for dramatic, eye- catching color lasting 4-6 weeks. Can I use Wrath to cover gray hair or roots naturally? Works best on pre-lightened hair for maximum vibrancy but provides rich red tones over gray. For even coverage, recommend lightening first. Cruelty-free conditioning formula gentler for frequent touch-ups. Does Arctic Fox Wrath fade to an orange or brassy color? Wrath fades beautifully through red-orange tones, maintaining fiery character as it lightens. Semi-permanent formula doesn't leave harsh brassy undertones - becomes softer version of original intensity. How do I prevent my Wrath red hair from fading too quickly? Extend red color with cold water washing, color-safe shampoo, minimal heat styling. Apply conditioning treatments weekly, avoid chlorinated pools. 8 fl oz allows regular touch- ups between applications. Is Wrath safe for frequent reapplication without damaging hair? Absolutely! Unlike permanent dyes with ammonia/peroxide, Wrath conditions with each application. Vegan semi-permanent formula can be reapplied as needed without damage for maintaining intense red long-term. Since 2013, Arctic Fox has created the best vibrant, conditioning, always vegan hair dye. We have a wide range of bold colors plus dye-safe hair care, accessories, and cosmetics (Foxology). Join the #FoxFam and express yourself with cruelty-free, ammonia-free, and long-lasting Arctic Fox hair dye products that keep your hair healthy and beautiful. Thanks for being part of our journey - Color your confidence with Arctic Fox!

Product Dimensions ‏ : ‎ 2 x 2 x 6.75 inches; 8.96 ounces


Item model number ‏ : ‎ 808


UPC ‏ : ‎


Manufacturer ‏ : ‎ BOINCA, INC.


Best Sellers Rank: #198 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #4 in Hair Color


#4 in Hair Color:


Customer Reviews: 4.6 4.6 out of 5 stars (4,655)


Color: WRATH


Container Type: Bottle


Product Benefits: Vivid and vibrant hair color


Brand Name: ARCTIC FOX


Item Form: Cream


Hair Type: All


Number of Items: 1


Manufacturer: BOINCA, INC.


UPC: 810021110431 787461624494


Item Highlight: Vivid and Vibrant, Cruelty Free, Ammonia Free, Peroxide Free, , Cream Formula


Package Size Name: 8 Fl Oz (Pack of 1)


Set Name: ARCTIC FOX Semi-Permanent Hair Color Dye Set


Recommended Uses For Product: Hair coloring, especially for brassy tones and darker hair


Item Weight: 8.96 ounces


Model Number: 808


Manufacturer Part Number: ARCTIC FOX


Material Features: Cruelty Free


Material Type Free: Ammonia Free, Peroxide Free


Full Cure Time: 30 minutes


Hair Color Permanence: Semi-Permanent


Unit Count: 8 Fluid Ounces


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Thursday, Oct 8

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Similar Products

Top Amazon Reviews

    • Highly recommend absolutely love the color absolutely love the brand
Color: WRATH Size: 8 Fl Oz (Pack of 1)
Works well isn’t sticky and takes very well to the hair. Did my girlfriend‘s hair this weekend and it looks amazing took a lot better on her light brown hair than I expected highly recommend and such and a beautiful color. This is the only brand of hair dye that we use it’s very good for people who do with sensory issues like myself and my girlfriend. Also make your hair feel conditioned and not dry not sticky or not like it’s 30 and gross. Best day ever. ... show more
Reviewed in the United States on August 6, 2026 by Paula Noble
    • Super fun colors and no harsh chemicals
Color: WRATH Size: 8 Fl Oz (Pack of 1)
Review Image by jessica jones
Review Image by jessica jones
Fantastic!! It went over my light brown hair no bleach no problem ! Smells like grapes . Nice that it's all in one no need for mixing. No harsh chemicals. It does stain your skin. I'm only washing it in cold water right now to see how long it'll last. So far I'm thirlled! I would say while this IS red it has raspberry undertones to it so it might wear down to a pink color as it fades ... show more
Reviewed in the United States on February 12, 2026 by jessica jones
    • Like it
Color: WRATH Size: 4 Fl Oz (Pack of 1)
Its a very good dye. Definitely use gloves and Vaseline. Stuck in my hair and looks great still after multiple washes. Highly reccomend. Very very dark
Reviewed in the United States on September 4, 2026 by Tara Thompson
    • The best hair dye
Color: WRATH Size: 8 Fl Oz (Pack of 1)
Easy to apply, vibrant color, and leaves my hair feeling soft instead of dry. I also love that it’s vegan and cruelty-free. The color fades gradually and looks great throughout the process.
Reviewed in the United States on June 27, 2026 by Josh
    • Very Vibrant & Nice Smelling !!!
Color: WRATH Size: 8 Fl Oz (Pack of 1)
Review Image by Kat Rene
Review Image by Kat Rene
Review Image by Kat Rene
Review Image by Kat Rene
Review Image by Kat Rene
Review Image by Kat Rene
Review Image by Kat Rene
Review Image by Kat Rene
The first few photos with red dye are the most recent dye job, done with Wrath or Wraith (?) by Arctic fox. The next pictures with the blond is the base color of an old bleach job done a few years ago, my roots have been growing and I’m gonna keep letting them grow for now. The last pictures are a shade called Poison which was my go to for a few years. I transitioned from Splat box dye because it was very pigmented & my tub did not like that, as well as very harsh and damaging on my hair. I like arctic fox because it’s colors are very vibrant on my warm toned bleached hair, or at least these two warm colors I’ve tried so far. I may play with different colors in the future, given the fact this dye fades unfortunately fast. I shampoo and conditioner like regular but with colder water about 2 - 3 times a week, it bleeds for a bit but comes up with water or hydrogen peroxide, even on hardwood floors (from experience). The consistency is like conditioned, and it comes off your skin no matter how much is on there after only the first shower rinsing the dye out, I guess as long as you was your body right? Overall very nice hair dye, I recommend over splat but definitely experiment because the world of dye is so much larger than Splat, Manic Panic and Arctic Fox. No shade to those brands though. Oh and the dye smells very nice, I’ve noticed different colors have different scents but poison smelled like berries and wraith smelled okay. Kinda icky tho. ... show more
Reviewed in the United States on July 29, 2023 by Kat Rene
    • Love this brand/Purchase correct tone
Color: WRATH Size: 4 Fl Oz (Pack of 1)
This dye is amazing. Use as directed and you WILL get exactly what you want. My only mistake was using a cool toned red dye on my ginger hair. This color ended up looking magenta rather than red. Beware for ginger users, this shade is not for you if you expect RED RED LOL. It will also cause your surrounding hair to look green or ashy. I will be purchasing poison to fix my mistake. ... show more
Reviewed in the United States on August 18, 2026 by Allie
    • Smells good and doesn't stain everything like a murder scene. Wipe it off quickly
Color: WRATH Size: 4 Fl Oz (Pack of 1)
This is the only red hair dye I will buy now because it doesn't stain the tub or sink nearly as bad as any of the others I tried. I SPECIFICALLY Googled dye that stains less and this came up and I tried it and got a beautiful vibrant red in my hair as well as less murder scenes everywhere else. Plus it smells really good!! ... show more
Reviewed in the United States on August 25, 2026 by Jeszi
    • Great color buttt
Color: WRATH Size: 4 Fl Oz (Pack of 1)
Review Image by Ariana
Good color and it last a long time with proper care, but be warned, once you use this color there is no going back. This dye specifically is IMPOSSIBLE to get out. No matter if you try color remover, bleach bath or straight up bleaching this stuff sticks. It’s a great color and last long but if you aren’t committed don’t buy ❌ (p.s, it’s super cute when faded if you have brown hair) ... show more
Reviewed in the United States on August 5, 2026 by Ariana

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