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iroiro

200 Bubble Gum Pink Premium Natural Semi Permanent Hair Color

  • Based on 785 reviews
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New Year Deal · 29% off was $18.23

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Color: Pink


Size: 4 Fl Oz (Pack of 1)


Features

  • Vibrant, Long-Lasting Color: Enjoy a rich, lasting hair color experience with Iroiro, a 100% vegan and cruelty-free semi-permanent dye. Our formula, made with 95% natural ingredients and pure coconut oil, ensures vibrant hues while nourishing and hydrating your hair.
  • Gentle and Nourishing: Our cream-based hair color gently restores dry or damaged hair without harsh chemicals. Infused with a delightful natural yuzu-cranberry fragrance, Iroiro makes coloring a pleasant and hair-healthy process.
  • Free from Harsh Chemicals: Iroiro is committed to clean beauty, free from petrol-based chemicals, PEGs, parabens, synthetic preservatives like Methylisothiazolinone, Methylchloroisothiazolinone, synthetic fragrances, peroxide, ammonia, PPD, and alcohol. It's beauty without compromise.
  • Eco-Friendly Packaging: Dedicated to reducing environmental impact, Iroiro uses innovative eco-pouches, a sustainable alternative to traditional packaging. These lightweight, compact pouches are designed to minimize waste and carbon footprint, ensuring you use every last drop of color.
  • Optimal for Lightened Hair: For those aiming for Silver, Platinum, or Pastel shades, pre-lightening hair to Level 10+ is recommended. Iroiro is available in 4 oz and 8 oz eco-pouches, catering to different needs while promoting an eco-conscious lifestyle.

Description

Enjoy vibrant, long lasting hair color with Iroiro, a 100% vegan and cruelty- free semi-permanent dye. Made in the USA with 95% natural ingredients, it features a unique formula enriched with pure coconut oil for essential hair nourishment and hydration, ensuring healthy hair during the coloring process. Our gentle, cream-based hair color is easy to apply, working to restore dry or damaged hair without any harsh or irritating chemicals. Iroiro's delightful natural yuzu-cranberry scent adds to the pleasant coloring experience. Iroiro is committed to clean beauty, free from petrol-based chemicals, PEGs, parabens, synthetic preservatives, fragrances, peroxide, ammonia, PPD, and alcohol. We believe in uncompromised beauty, ensuring your hair looks stunning with natural ingredients. For those seeking Silver, Platinum, or Pastel shades, a prior hair lightening to Level 10+ is recommended for optimal results. Iroiro is available in environmentally friendly 4 oz and 8 oz pouches. Iroiro is not only dedicated to providing exceptional hair color but also to minimizing our environmental impact. We've revolutionized our packaging approach by choosing eco-pouches over traditional plastic bottles or jars. These eco-pouches significantly reduce our carbon footprint, reflecting our strong commitment to environmental sustainability. Our innovative eco- pouches are designed for efficiency and convenience. They enable you to use every last drop of our vibrant hair color, ensuring less waste and maximum value. These pouches are lightweight, reducing shipping emissions, and are more compact, minimizing storage space. By choosing Iroiro, you're not just opting for a high-quality hair color; you're also supporting a more sustainable and eco-conscious approach to beauty.

Color: Pink


Package Information: Bag


Product Benefits: Hair Coloring


Brand: iroiro


Item Form: Cream


Product Dimensions ‏ : ‎ 4 x 1 x 4 inches; 4 ounces


UPC ‏ : ‎


Best Sellers Rank: #132,059 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #1,015 in Hair Color


#1,015 in Hair Color:


Customer Reviews: 4.3 4.3 out of 5 stars 785 ratings


Frequently asked questions

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Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews

    • Iroiro is the best!
Color: Pink Size: 4 Fl Oz (Pack of 1)
I love Iroiro! It's coconut oil based, and smells awesome! I have problems with a lot of scents, but not this one. Plus it doesn't contain the bad red dye. I will always use this brand
Reviewed in the United States on November 8, 2025 by Debbie
    • Yes get it.
Color: Pink Size: 4 Fl Oz (Pack of 1)
Review Image by Snowflake12 Snowflake12
This is amazing stuff and conditions your hair so well. It’s a little brighter than pastel pink if you’re putting it on really blonde hair. I highly suggest mixing it with white conditioner, or silver. This company also sells an amazing silver to mix with. You can’t go wrong with this. If you don’t like it, it does wash out, however, it takes a while. It really works. Made with coconut oil! I literally make my conditioning mask with white conditioner and sleep in it. My hair is light/medium brown. ... show more
Reviewed in the United States on February 23, 2025 by Snowflake12 Snowflake12
    • Love the color, wanted more staying power
Color: Pink Size: 4 Fl Oz (Pack of 1)
It’s a beautiful shade of bubblegum pink. I just wish it stayed longer. I also felt like the consistency was kind of hard to spread and it honestly left my hair kind of dry, my hair is dry generally but I felt like this made it worse, everyone’s hair is different though. I hear that the other pinks from this brand are good, maybe this one just isn’t as good. ... show more
Reviewed in the United States on May 27, 2025 by Andrew Mcdaniels
    • You need white blonde hair first
Color: Pink Size: 4 Fl Oz (Pack of 1)
One of the first things I noticed when using this hair dye is the consistency, it's thick and almost creamy, it's absolutely perfect for dyeing hair. No runniness, but also not dry enough to cause product waste. I joked with my friends that it looked like pink frosting. It goes on well, stays in the hair without running, and coats the hair evenly if you do it right. I have an over grown pixie, with fine hair, and there was JUST enough to cover my whole head. If you have shoulder length hair, I'd recommend buying two, if it's longer, good luck. Once on, the product slowly gets a little darker as it processes, I thought this was strange for a direct dye. When it's time to rinse, it comes out easy enough. I typically spend anywhere from 15 to 25 minutes trying to get dye out of my hair and the water to run clear (prevents pillow and clothes staining after) but this only took about 10 minutes. Once you're done rinsing it, the color looks about like a pink highlighter. This REALLY was not the color I was going for, I wanted a true pastel bubblegum pink. I had bleached my hair to a 9 in the length and nearly a 10 at the roots. My roots turned out true highlighter pink, but the length looks orange. Because of this, it almost looks like I dyed my hair in broken highlighters instead of hair dye. If you're able to reach nearly white blonde on your full head, you should be able to get an even color. I haven't washed my hair a second time yet, since I dyed it, however I believe it'll wash out somewhat quickly due to it being a pastel dye. This doesn't bother me and is exactly what I expected when purchasing! ... show more
Reviewed in the United States on February 4, 2021 by Raven
    • Yay!!!!
Color: Pink Size: 4 Fl Oz (Pack of 1)
This stuff really stays! So far I have washed my hair five times since putting this in, and the color is still there. Nothing of mine has been stained. I have used many other brands in the past, and this one puts them all to shame!!!
Reviewed in the United States on August 27, 2025 by Jonathan B.
    • This stuff STICKS
Color: Pink Size: 4 Fl Oz (Pack of 1)
Review Image by SeeBee SeeBee
The pink my hairdresser started dying my hair with two years ago was discontinued and it has been a struggle to find a permanent pink I like ever since. I decided to give Iroiro a shot after my salon color washed out after two shampoos. I was concerned that my hair wasn’t white enough to take the pink without turning orange, so I mixed in some pastel lavender to try and counteract that (a 4:1 ratio, bubble gum:lavender). I used my kitchen scale to keep the ratio consistent. My short hair took two tubes of pink for full coverage (and honestly, could have gone with three for better coverage). Here’s how I applied: 1. Wash hair with shampoo, no conditioner, dry 100%. 2. Working in small sections, wear gloves and apply dye. 3. Let process two hours in shower cap. (Note the directions say 30 minutes, but after a frustrating wash out on my last dye job I decided to give it extra time. I think my color would have actually been pastel had I followed directions). 4. Rinse out dye, condition hair. A few things - I over-processed and let the dye get dark. I did this because I was so frustrated after bad pink dye I decided overkill wasn’t possible. After 10+ hot water washes, it’s still not as pale as I’d like it. Once I hit the pastel I’m going for, I’ll wash with cold water to preserve the color. I guess I’m saying proceed with caution unless you’re okay with a darker color for a while. In my experience hot water + shampoo kills vivids. But Iroiro doesn’t seem to be very bothered by it. It’s definitely fading and the tone is changing, but it’s moving closer to my ideal. Make sure you really really want pink hair - getting this stuff out would be a nightmare (hooray!) ... show more
Reviewed in the United States on February 5, 2025 by SeeBee SeeBee
    • Exactly as advertised.
Color: Pink Size: 4 Fl Oz (Pack of 1)
Nice color good price easy to use
Reviewed in the United States on November 1, 2025 by Victoria
    • Warm, vibrant pink with no staining!
Color: Pink Size: 4 Fl Oz (Pack of 1)
This is the best dye. No damage to my hair and no staining the shower. The color takes fast, on my bleached medium honey blonde hair it only took 10 minutes to become is a warm- neutral pink and is sooo vibrant and bright. I may hoard this is case it is discontinued. Also, the smell is nice and sweet, almost like fresh cotton candy. One negative - it fades fast. ... show more
Reviewed in the United States on May 16, 2024 by nichole-lily

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