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Schwarzkopf Keratin Color Permanent Hair Color, 10.1 Extra Light Ash Blonde, 1 Application-Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage

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Arrives Friday, Mar 6
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Size: 6.12 Ounce (Pack of 1)


Color: 10.1 Extra Light Ash Blonde


Features

  • Professional-Quality Blonde Hair Color: This permanent formula helps lighten hair to achieve a brilliant blonde right at home. This keratin enriched hair color lifts up to 4 levels and tones for a healthy-looking blonde
  • Strengthens and Softens: Our 3-step Bond Enforcing System helps strengthen hair, making it 5x more resistant to breakage*. Plus, the included pre-color serum is infused with Vitamin B6 and collagen that help protect and prep for softer hair
  • Complete Gray Coverage: Designed to cover grays in one step, this professional-quality formula offers even-toned color with long-lasting color intensity. A great choice if youre looking to soften the appearance of grays without sacrificing color payoff
  • Deep Nourishing Effect: The conditioner, infused with K-Bond Plex technology, helps repair the inner hair structure, making hair look renewed & strong with striking color. It also helps maintain curl pattern and natural texture
  • Easy At-Home Application: Includes a pre-color serum, developer, color cream, post-color anti-brass purple conditioner, and disposable gloves for clean application. For hair longer than shoulder length, use two boxes for full, even coverage
  • *Against combing breakage on damaged hair vs. a non-conditioning shampoo

Description

Vibrant color, full gray coverage, and healthy-looking hair - all from the comfort of home! Schwarzkopf Keratin Color is a professional-quality permanent hair dye that delivers rich, multi-dimensional color while nourishing your hair with long-lasting color intensity. This hair color range provides 100% gray coverage with a natural, radiant finish. The advanced 3-step Bond Enforcing System includes a protective pre-color serum with Vitamin B6 and collagen, a keratin-infused color cream, and a post-color conditioner enriched with K-Bond Plex. These steps reinforce the inner hair structure, reduce breakage by up to 80%, and leave your hair 5X stronger. Suitable for refreshing previously color-treated hair. This at-home color kit is designed for all hair types and textures, and it includes everything you need. With easy-to-follow instructions, you’ll get long-lasting, fade-resistant color that stays true to tone. If you have thicker or longer hair, use two boxes to ensure full root-to-tip coverage. Against combing breakage on damaged hair vs. a non-conditioning shampoo

Color: 10.1 Extra Light Ash Blonde


Package Information: Box


Product Benefits: Hair Coloring


Brand: Schwarzkopf


Item Form: Cream


Package Dimensions ‏ : ‎ 6.57 x 3.62 x 2.4 inches; 8.78 ounces


UPC ‏ :


Manufacturer ‏ : ‎ Dial Corporation


Best Sellers Rank: #2,125 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #27 in Hair Color


#27 in Hair Color:


Customer Reviews: 4.3 4.3 out of 5 stars (9,795)


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Friday, Mar 6

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

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Top Amazon Reviews


  • My favorite
Size: 6.12 Ounce (Pack of 1) Color: 9.1 Light Ash Blonde
I have used Schwarzkopf products since the pandemic and love them. My hair is naturally a very mousy brown, which has darkened from a dishwater blonde over the years. It’s just not a pretty color unfortunately, and thus I have been home coloring since as long as I can remember. Earlier this year I did a stint of red, but then was ready to lift back to blonde, which is my comfort zone. I used the Schwarzkopf BlondeMe blue tinted powder and developer to lift, and then let my hair rest. You can see in my first picture how dark my roots are, and the brassiness of my length. I used the Schwarzkopf 9.1 and let that sit on my roots for about 20mins, then worked it through my lengths, and gave an additional 10 mins processing time. I’m please with the way this blended my roots in, and the overall ash color. It’s a little more gray than I anticipated, but I know that it will fade. I personally like the severe ash color, and feel like it compliments my skin tone. This kit has everything I needed and is reasonably priced. I experienced no skin irritation, and feel like this left my hair in good condition after coloring. Again, I’ve been coloring my hair at home for probably 30 years, so I’m super comfortable with the experience, but I feel like, even if you’re a noob, these kits are simple to use, and I would encourage anyone to take the leap, if you’re looking for a reliable, consistently performing product. ... show more
Reviewed in the United States on December 15, 2024 by AnnaBeau AnnaBeau

  • Perfect for first-timer!
Size: 7.1 Fl Oz (Pack of 1) Color: 001 Platinum Blonde
I've never done anything to my hair beyond henna, but I finally decided at the ripe young age of 38 to give myself an ombre bleach job. Listen: I was terrified. But the directions were clear, and I made it out the other side very successfully! What I didn't expect was the smell -- but that's entirely on me. Like, obviously hair bleach smells like actual bleach. (But boy was it terrifying while it worked lol.) So yeah: this stuff worked great on my 3A hair, and I've had no issues with split ends or dryness. ... show more
Reviewed in the United States on January 3, 2025 by Katy

  • LOVE IT !
Size: 1 Count Color: 7.1 Dark Ash Blonde
Love this color ! Very soft color with no brassy overtones... Covdered all my grey and made my hair solft and silky. I would buy this again.
Reviewed in the United States on January 24, 2025 by Sunny5

  • You’ll need a toner - it’s a conditioning bleach
Size: 7.1 Fl Oz (Pack of 1) Color: 001 Platinum Blonde
Schwarzkopf Keratin - Platinum Blonde 001 - This will do the same thing as any bleach so you’ll need a toner. The conditioner included is not a strong toner. The result comes out pretty yellow, not quite platinum on medium brown hair. The texture seems soft for now but will have to see after washing again if it holds up or what the actual damage was. Used all of the products and followed all of the steps as written on the insert. Gave it 4 stars because it does a decent job for a bleach, but you’ll need a toner so it’s not a one-step hair dye. ... show more
Reviewed in the United States on January 20, 2025 by customer customer

  • No orange! Finally!!
Size: 7.1 Fl Oz (Pack of 1) Color: 11.4 Pearl Blonde
11.4 I was worried about using this initially, because my hair had hot orange roots. It worked really well with minimal breakage. Smell wasn't bad. Overall I'm pleased. It's an improvement. Every time I get my hair done at the salon and spend hundreds of dollars, they don't seem to lighten it to the proper level, so it turns yellow and orange. So frustrating. Anyway, if that sounds like you give this a try! ... show more
Reviewed in the United States on January 10, 2025 by Anderson Anderson

  • Love the product for highlights
Size: 7.1 Fl Oz (Pack of 1) Color: 001 Platinum Blonde
I’ve been using this product for highlighting my light brown hair to cover gray. I love the pretreatment they provide to protect fragile ends. They also have a purple conditioner that I use to maintain the color. I changed my hair color product I had used for 25 years after trying this one.
Reviewed in the United States on January 2, 2025 by Bela.blue.reviews Bela.blue.reviews

  • Schwarzkopf vs. All others
Size: 1 Count Color: 7.5 Caramel Blonde
I received a pre color and post color creme serum and the color tube and activator. All this halabalo and my hair ended up a dry tangle after rinsing color out. My hair didn't have the usual soft, healthy hair feeling. The color covered my few gray strands and was like the color photo. I always heard 'you get what you pay for' but in this case, not so much. I'll gladly go to my $7.00 to $8.00 brand that nourished my hair and covered the gray with a beautiful sheen. Make a choice on outcome not high dollar, and be happy. ... show more
Reviewed in the United States on December 12, 2024 by Just ask me

  • Quality hair dye
Size: 7.1 Fl Oz (Pack of 1) Color: 11.0 Natural Blonde
My hair is a dirty blonde. I did not want to go much lighter but I did want to even out my shades. I used Natural Blonde 11.0 and was extemely pleased with the outcome. It blended in my gray (i have very little), lightened just enough and gave my hair a very natural look. The smell of the product was much more pleasant than others I have used in the past. Very happy and will use again. ... show more
Reviewed in the United States on January 18, 2025 by Sandy Robins

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