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Madison Reed Radiant Hair Color Kit - 7NVA Light Cool Brown (Veneto Brown), Dimensional Gray Hair Blending Permanent Hair Dye, PPD-Free & Ammonia-Free, 1 Pack

  • Based on 6,780 reviews
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Availability: In Stock.
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Arrives Wednesday, May 20
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Color: 7NVA - Veneto Light Brown


Size: 1 Pack


Features

  • Gray Blending Color: Permanent hair color designed to blend and diffuse the appearance of gray hair for a natural, dimensional finish. Intended to minimize the look of grays rather than fully cover them.
  • 8-Free Formula with Conditioning Ingredients: Dermatologist-tested and ammonia-free. Made without PPD, resorcinol, parabens, phthalates, gluten, SLS, or titanium dioxide. Formulated with keratin, argan oil, and ginseng root extract to help condition hair during coloring.
  • All-In-One At-Home Color Kit: Includes cream color, conditioning activator, barrier cream, cleansing wipes, gloves, applicator cap, and color-protecting shampoo and conditioner, along with step-by-step instructions. Designed for at-home hair coloring without a salon appointment.
  • Subscribe & Save Option: Receive hair color on a recurring schedule with Subscribe & Save. Designed to support regular maintenance between color applications.
  • Safety & Storage Information: Shelf life is up to 3 years from the date of manufacture when stored properly. Perform a 48-hour patch test before use and follow all included safety instructions.

Product Dimensions ‏ : ‎ 5 x 2.5 x 8 inches; 12.63 ounces


UPC ‏ :


Manufacturer ‏ : ‎ Madison Reed


Best Sellers Rank: #523 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #11 in Hair Color


#11 in Hair Color:


Customer Reviews: 4.1 4.1 out of 5 stars (8,578)


Color: 7NVA - Veneto Light Brown


Container Type: Box


Product Benefits: Gentle, ammonia-free hair color that blends grays seamlessly for a natural, dimensional look.


Brand Name: Madison Reed


Item Form: Cream


Hair Type: All


Number of Items: 1


Manufacturer: Madison Reed


UPC: 814474022846


Included Components: Cleansing Wipes, Protective Cap, and Gloves, Color Protecting Shampoo and Conditioner, Conditioing Color Activator, and Barrier Cream, Customized Instructions, Radiant Cream Color


Item Weight: 0.36 Kilograms


Material Features: Cruelty Free, Gluten Free


Material Type Free: Ammonia Free, Gluten Free, Phthalate Free, Sodium Lauryl Sulphate Free, Sulfate Free


Hair Color Permanence: Permanent


Unit Count: 1.0 Count


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, May 20

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

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Leasing options through Acima may also be available during checkout.

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Top Amazon Reviews


  • Highly recommend
Color: 4NGV - Venezia Brown Size: 1 Pack
I tried the 4NGV color and I am super pleased with the results. Gorgeous color, excellent grey coverage! The smell was not noticeable at all and there was absolutely no stinging on my scalp. Best dye product I've used so far. I highly recommend it.
Reviewed in the United States on March 30, 2026 by Tania

  • Professional hair color at home? Yes, please! 🥰
Color: 7NGV - Lucca Light Brown Size: 2 Pack
I'm obsessed with this hair color. I don’t have the time (nor do I want to spend the money) to get my hair colored at a salon. I've used 7NGV Light Golden Brown (Lucca Brown) for five years now, and it’s perfect. When I’ve gone to get my haircut, two hairdressers have complimented how lovely the color is, and both were surprised to learn I colored my hair myself at home. They said they never would have guessed I did it myself instead of in a salon. I love being able to color my hair when I have time, and I appreciate not having to sit in a chair for two to three hours. 10/10!! Highly recommend. ⭐️⭐️⭐️⭐️⭐️ ... show more
Reviewed in the United States on March 21, 2026 by Audible Fanatic

  • Madison Reed Hair color Kit
Color: 8.5NNA - Lusia Dark Blonde Size: 1 Pack
This product is amazing! Due to health problems wanted to avoid as many chemicals as possible in hair dye. At first I wasn't certain about this as it had kind of a sting to it in a few places during application and afterwards white hair remained around the face. But, then the color took over almost "magically" and everything blended in perfectly. I love it! Looks great and plan to use this product again and again. ... show more
Reviewed in the United States on February 7, 2026 by JB

  • Might be great for short hair or hair not previously colored. For me? Awful.
Color: 7NCG - Genova Red Size: 1 Pack
I used Light Golden Red, &7NCG, Genova Red. On the package, the color looked like an exact match for my original hair color. (I have just enough grey, here & there throughout my hair, to want to cover it... for now, anyway. Vanity... right? lol ) I fell in love with Madison Reed's packaging and the thoughtfulness shown in this very complete hair color kit. The messaging in it dazzled me, as well. Using the product, I didn't care for the smell of it, but it wasn't nearly as bad as some ammonia-based hair color products. So far, so good. In addition, I was impressed by how much hair color was included. Even with long, thick hair, I was able to cover everything from the roots to the very longest tips of my hair, and do so completely. The included shampoo and conditioner were both lavish and generous. Again, as someone with very thick hair, this was appreciated. But then, fresh from the shower, I looked in the mirror. Umm... It looked like the color coverage wasn't consistent. Not even close. Worse, when my hair was dry, the color at the top of my head was spectacular, but starting at about ear level, the color was much darker. Indoors, it looks almost black. On someone as fair-skinned as me, the effect was jarring. Suddenly, every freckle and laugh line seemed more obvious. This was NOT flattering. Oddly, the ends of my hair barely took any color at all. That was fine, because naturally colored hair is usually lighter (sun bleached) at the ends. In the accompanying photo, my head is tilted, so I'm looking up. You're seeing the top of my head as well as my back. Also, that picture was taken on a slightly overcast day, so the variations in color aren't due to extreme lighting. It looks far worse indoors, but I think the photo conveys the essense of the problem. Note: It's been a few years since I was a hair model, but I picked up a lot of hair coloring tips from the pros. So, I'm still mindful of the importance of coloring my hair thoroughly and consistently, and following package directions - to the letter - for the best results. In other words, it's not as if I smothered the top of my head with hair dye, and just loosely spread the rest of my hair with far lighter coverage. Likewise, I didn't douse the middle (now darkest) band of my hair with extra color, or omit coloring the ends, either. To me, it looks like this hair color should not be used on long, previously colored hair. I'd ask for a refund if I had anything to return to the seller, but - of course - I used the complete package. So, at best, that was a waste of $30. I'm going to wait a week so my hair has time to recover, and then I'll be using an "oops!" products to remove the Madison Reed hair color. Fingers crossed, it'll restore how my hair looked before using Madison Reed's hair color. (If that doesn't work, Plan B is to streak my hair with blonde. At worst, it'll look "artsy.") I'll agree that the Madison Reed hair color at the top of my head looks exactly as I'd hoped. It's very close to the color shown on the product's packaging. The probem is: The rest of my hair looks awful. If your hair is short - and, preferably, has never been colored before - you may love Madison Reed. For me, this was an extremely distressing experience. Fortunately, I work at home. This week, only my family will see my hair. If I go out, I'll wear a hat. Then, my hair will look oddly dark with almost blonde sun-bleaching at the ends. Short-term, I'm okay with that. I was tempted to give this product two stars because the packaging was a delight to read, and the included gloves, cap, shampoo, and conditioner were wonderful extras. However, I'm so disappointed by the product itself, I have to give this one star, and share my experience with others, so they don't make a similar mistake. ... show more
Reviewed in the United States on April 30, 2023 by Aisling D.

  • Doesn't damage hair but doesn't last as long
Color: 6.5NNN - Novara Light Brown Size: 1 Pack
I have been using this for 6+ months every two months. It doesn't damage my hair like other hair color nor do I have the hair loss like other permanent color kits. It doesn't last as long - when it's creeping in that 2 months between colors the grays are showing badly. It is more expensive but for me the fact that it doesn't damage my hair, I'll take that benefit and color every 2 months. ... show more
Reviewed in the United States on March 5, 2026 by Angela

  • Long Time Customer
Color: 7NCR - Vesuvius Red Size: 1 Pack
Love this shade and the ease of using the product. My hair is soft and shiny. It’s the only product I’ve tried that doesn’t make my scalp itch after application.
Reviewed in the United States on April 7, 2026 by SueB

  • Quality AND convenience!
Color: 5.5NNN - Modena Brown Size: 1 Pack
The haircolor is fantastic! This order is my 4th time using it and i keep coming back! I previously went to the salon every 6 weeks for root coverage @ $150 each time for cut and color. I am using a color with Madison Reed that is a match and now only go to salons for cuts when needed. My hair has never felt, or looked, better. ... show more
Reviewed in the United States on April 11, 2026 by Deana

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