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Lime Crime Unicorn Full Coverage Hair Dye, Chocolate Cherry | Pink Hair Dye - Temporary Hair Dye, Conditions & Moisturizes, Sugary Citrus Vanilla Scent, Vegan & Cruelty-Free

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Availability: 16 left in stock
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Arrives Saturday, Aug 1
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Color: Chocolate Cherry (Burgundy Red)


Features

  • Chocolate Cherry Unicorn Hair Dye: Dyed and gone to Unicorn Heaven! Lime Crime Unicorn Hair is a DIY-friendly, semi-permanent color dye that transforms hair into vibrant colors... all from the comfort of your own home. Chocolate Cherry is a beautiful burgundy red color that will make your fantasy hair color dreams come true, and its sugary citrus vanilla scent will make your transformation even sweeter!
  • Why You Need It: Not only does our damage-free, vegan hair dye give you fun, vibrant color, but this formula also contains conditioning ingredients like fatty acids and vitamins that help to moisturize your hair and boost shine.
  • Before You Use It: Unicorn Hair deposits super-saturated, vibrant color to pre-lightened platinum to medium blonde hair and adds a tint of color to dark blonde and light brown hair. The life cycle of the color depends on the shade and condition of your hair and how often you wash it. Always do a patch and strand test before coloring your full head because results may vary.
  • Benefits: This formula is free of harsh chemicals like PPD, Peroxide and Ammonia. Lime Crime is certified by both Leaping Bunny and PETA, and we design, manufacture, and assemble quality products using globally sourced ingredients for high performance wear and strong color pay-off.
  • Never Blend In: Lime Crime is a Vegan & Cruelty-Free makeup and hair brand that aims to inspire and invites self-expression. Through our vibrant color products, we encourage all to explore their individuality, embrace their uniqueness and always stand out from the crowd. Find joy through color and re-imagine your boundaries with Lime Crime.

Description

How long does semi-permanent hair dye last? Ideally, your color should last several weeks, but results may vary based on your hair health, how pigmented your dye is, how often you wash your hair, and your lifestyle and hair styling habits. What do you mean by Full Coverage? Our full-coverage hair dyes are our most pigmented, super-saturated formulas and are designed to gradually fade over the course of several weeks. Do I need to bleach before using this hair dye? Our damage-free hair dyes are formulated without bleach or chemical lighteners, so they won’t lighten your hair. As such, you’ll notice the best color payoff when you start with light hair. What colors are best for darker hair? Some of our most pigmented shades include Chocolate Cherry, Sea Witch, Mystic, Valentine, Flaming Red, and Anime. When used on dark hair, these dyes deposit a cute, subtle tint of color. How much Unicorn Hair Dye will I need? We suggest 1 jar for short, bob-length hair, 2-3 jars for hair reaching between the shoulders and waist, and at least 3 jars for hair that reaches beyond the tailbone. Visit the Store Visit the Store Visit the Store

Product Dimensions ‏ : ‎ 2.87 x 2.87 x 4.84 inches; 8.47 ounces


Item model number ‏ :


UPC ‏ :


Manufacturer ‏ : ‎ Lime Crime


Best Sellers Rank: #5,569 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #75 in Hair Color


#75 in Hair Color:


Customer Reviews: 4.5 4.5 out of 5 stars (1,157)


Color: Chocolate Cherry (Burgundy Red)


Container Type: Jar


Product Benefits: Moisturizing


Brand Name: Lime Crime


Item Form: Paste


Hair Type: Dry


Number of Items: 1


Manufacturer: Lime Crime


UPC: 816652020385 816652027247


Global Trade Identification Number: 85


Recommended Uses For Product: Hair Dyeing at Home


Item Weight: 0.24 kg


Model Number:


Manufacturer Part Number:


Material Features: Cruelty Free


Material Type Free: Sulfate Free


Full Cure Time: 2 hours


Hair Color Permanence: Semi-Permanent


Unit Count: 6.76 Fluid Ounces


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Saturday, Aug 1

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Holy Fuchsia, Batman!
This is my first time ever dying my own hair. My "before" picture was taken about a year ago when I had my hair professionally highlighted for the first time, and most accurately depicts my hair color(s) as the sun has helped me maintain my lighter streaks. When looking for a good hair dye, I knew I wanted something only semi-permanent (in case I botched it and needed to scrub it out) and, preferably, a dark burgundy or maroon color, as I LOVE the effect of dark semi-natural looking hair that looks red or purple in the light. I knew getting an especially dark color would be difficult as a natural blonde, but the pictures from my fellow black/brown-haired reviewers inspired me to purchase this color (plus hey, it's called chocolate cherry, sounds like a perfect description of dark brown + red to me!) Unlike most other dyes I looked into, this one did NOT come with the other tools you need, such as gloves, a coloring bowl or, most notably, an applicator brush. My "thrifty" (clueless) self decided just dunking an unused toothbrush in the jar would be good enough. I started following a YouTube balayage tutorial but got carried away and before I knew it, my entire head (and eyebrows, not to mention gloves, ears, and neck) were saturated. Even after covering my whole head, I still have more than half the jar left! The directions say to wait at least 30 minutes and up to 2 hours for the most vibrant and long-lasting results, so I waited one hour prior to taking a cold shower to rinse the dye out. As this was my first time, I didn't think too much while I flipped my hair all around with my head and fingers to get all the dye out. This may have been my biggest mistake, as the pink-ness splashed EVERYWHERE, and I am still finding new areas of my shower tiles to bleach and scrub down several days later. However, the dye truly made my hair feel SO GOOD, like better than after using a high-end conditioner, so getting to run my fingers all through that softness was worth it! As you can see from my photos (face contorted for some false sense of privacy), the results were SO VIVID! I was expecting a color result similar to the "medium blonde" depicted in the product photos, as that is what the majority of my hair color is. Instead it is a brilliant fuchsia color... that exact shade where you call it hot pink but any man will argue it's somehow purple. I am blown away by how well it blended with the varying shades of my highlights and natural hair color, however, creating a deeper burgundy near the roots and a highlighter pink in streaks. Despite the crazy color (my friends have now dubbed me "Skittles"), this variation left it feeling a little more natural-- not just like some bad LazyTown cosplay. I also took an old, mostly empty brown mascara and added perhaps half a teaspoon of the dye and have been applying that to my eyebrows to complete the look... that may be a terrible idea but it works for me so I thought I'd share. Last night I went for a run; I sweat a LOT and had seen reviews of some dyes warning that sweaty workouts may double as a tie-dying sesh for your clothes, but not at all for me with this dye! Afterwards in the shower I shampooed very thoroughly, mostly testing to see just how much might come out in one intensive shower, and noticed moderate fading near the roots but no change at all in vibrancy throughout the rest of my hair. I have since ordered shades of red, blue, and purple from Manic Panic to experiment with adding in a little different color to tone down the level of pink I was not expecting. TL;DR -- Pros: Easy to use despite not coming with tools, made my hair smell and feel great. A little goes a long way and I only needed half a jar. Color is vibrant, resilient, and truly unique. Cons: I'm still scrubbing the hot pink tint out of brushes, bathroom tiles, and my skin/fingernails. The color also leans more red/hot pink, while the photos show it as more purple; it's a brilliant color but lacking any more blue undertones. ... show more
Reviewed in the United States on June 1, 2020 by Katie

  • Annoying to apply and cloying scent, BUT amazing results so I'm giving it the full 5 stars
Pros: - The color is gorgeous and pops out even on my relatively dark hair (v. dark brown with lighter brown highlights). It also fades slowly and beautifully. Much better results than I'd get with Le Riche Directions (though that's also pretty good). This is despite the fact that I use shampoo to wash it off after application (while they recommend water only). Be advised - you get better results if you leave it on longer (say, an hour), though half an hour is enough. - Relatively inexpensive (despite the price being higher than Le Riche, the bottle is bigger and contains more product, so it evens out). - Comes very well sealed with no danger of leakage. - Very easy to remove from skin (usually a wet wipe will do the trick). Cons: - The scent. There was no warning about the scent, and the first time I applied it I was sneezing like whoa. It's not a bad scent per se, it's just a bit overwhelming and I fail to see why it needs to be scented. Anyhow, if you keep the room well ventilated it shouldn't be an issue. - Somewhat thicker consistency than Le Riche, a bit stickier maybe, which makes it harder for me to apply with a brush, in the end I always get in there with my fingers and massage the dye into the hair. - I haven't experienced the promised conditioning effect, but maybe that's because I shampoo it off. Neutral comment: I've seen people complain about staining of towels, sinks, etc. I find it baffling, as the instructions clearly say you should cover clothes and surfaces you don't want stains on. Any stain I got on clothes/towels washed off in the laundry. Sink stains were harder to get off, but not more so than other hair dyes and not impossible to remove. All stains I experienced were because of paint splashing, nothing related to my hair losing color and staining other objects/surfaces (I use black towels to dry my hair since I started dying it with semi-permanent dyes). ... show more
Reviewed in the United States on January 31, 2019 by Rakheli

  • Great for gray hair!
Color: Chocolate Cherry (Burgundy Red)
This stuff is so good I ordered 2 more jars of it. I have gray hair, and while I love my grays, I wanted to do something different with it. My hair is short, cut in a faux-hawk style. I started out by washing my hair twice with a strong clarifying shampoo. Dried my hair, then I took handfuls of the dye out of the jar rubbed it in my hair and roots. It took a little more than 3/4 of the jar, with a little left at the bottom to cover my hair. I saved the rest because it's still good for up to 6 months after the jar has been opened. I left it in for 2 hours for max color saturation. Once I rinsed it out the dye with cool water, the color gradient was magical. I had bright pink going on in some parts of my hair where my hair was the whitest, and a dark pink where the darker grays were. It looks so good! Also...the smell of this stuff is amazing!! It said this stuff smells like sugary vanilla, and it's not obnoxious either, a month later, I can still kind of smell it when I get out of the shower, and I love it! The color is still very, very vibrant on my hair, it still looks like I just dyed it yesterday, only with gray roots now because I need a touch-up, which I will be doing very soon. ... show more
Reviewed in the United States on November 18, 2025 by Isabelle Yellowbird

  • Beautiful color
Color: Chocolate Cherry (Burgundy Red)
First time buying this unicorn hair dye. I am happy with it. My daughter and I colored our under hairs. Hers is virgin golden blonde, never bleached or colored. Hers are the first two photos. Mine has been bleached more times than I can count. Mine is the third photo. The color is vibrant. Coverage was smooth. Hair is soft. The container is small so you may need two to color all your hair. I will be buying again. ... show more
Reviewed in the United States on June 5, 2026 by Amanda

  • Vibrant for the win
Color: Chocolate Cherry (Burgundy Red)
On the pricey side for small jar that is maybe 2 uses or 1 depending how much hair you have. For me at least 2 uses. Pinky does a great job and cheaper. That being said the smell is good and hair felt amazing after. Pictures are after a 2 then 4 washes and still going strong. Beware red/purple does dye the bathtub so.... looks little scary lol. Very vibrant though and hasn't bled out much yet. Fade is subtle compared to other brands. ... show more
Reviewed in the United States on July 9, 2026 by Angela gaulke

  • Great on dark hair, easy to use.
Color: Chocolate Cherry (Burgundy Red)
I dont usually leave reviews, but im hoping this will help someone else not savy.... My daughter's and I have all dark brown hair. We went to a K Pop dance party and wanted to make it super special to dye their hair, better than halloween one day spray. So I tried this. It is amazing. So easy. So beautiful. The chocolate cherry or whatever it is showed up absolutely beautifully on dark hair. Its a red/pruple/pink combo on very dark hair. We only did the tips/lower half of our hair. But it came out so pretty and actually showed up on dark hair without any pretreat or extra steps. Literally just apply, wait, wash. As for longevity, I can update this review with how long it lasts. ... show more
Reviewed in the United States on April 20, 2026 by Larissa

  • Beautiful deep rich color
Color: Chocolate Cherry (Burgundy Red)
Beautiful color and it quite lasts long to be a fantasy color. It's a beautiful deep rich magneta which gives me a maturity yet a whimsical look to my style. I like when I refresh my dye, it doesn't leave stains after showering on my pillow or towels. Like any color of this kind be careful not to spill on your white bathroom but other than that, I haven't got any difficulty having stains everywhere in my room. ... show more
Reviewed in the United States on June 3, 2026 by MV

  • Didn’t work for us
Color: Chocolate Cherry (Burgundy Red)
I didn’t work well on my daughters hair, but the instructions on the inside of the box did say that it works best on pre-lightened hair or light brown hair and I didn’t realize that when I bought it; my daughters hair is dark brown. It was easy to use but stains the sink and clothing and skin even after rinsing. ... show more
Reviewed in the United States on May 5, 2026 by jennifer jones

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