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L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, R48 Intense Deep Auburn, Hair Dye Kit, Pack of 2

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Availability: In Stock.
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Arrives Sunday, Mar 22
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Color: R48 Red Velvet (Intense Deep Auburn)


Size: 2 Count (Pack of 1)


Features

  • Multi-Faceted Permanent Hair Color: Known for shimmering and edgy colors, Feria permanent hair dye kits transform hair from blah to brilliant; Our multi-faceted shimmering hair dye with 3X highlights delivers intensified, brilliant results. Pack of 2
  • Multi-Tonal, Shimmering Feria Hair Color: With 50 plus bold shades ranging from deepest black hair, platinum blonde & smoky silver hair dye, our vegan hair dye kits are inspired by cutting-edge fashion & the latest trends, no appointment required
  • After Color Hair Conditioner: Our Bonding Care Complex Conditioner helps repair the strength of hair bonds, keeping hair strong & healthy-looking for color vibrancy. See up to 40% stronger hair vs hair not treated with Bonding Care Complex Conditioner
  • L'Oreal Paris Hair Color: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems. Cover gray hair, highlight, go bold with bright color or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Description

With L'Oreal Feria, what you see is the shimmer. Multi-Faceted shimmering color with 3X highlights delivers intensified, brilliant results. Inspired by fashion, Feria offers a twist on the traditional and gives edgy hair color - from bright red, platinum blonde, rose gold, metallic brown, to blue black hair color, these hair dye kits will transform your hair. Feria's prismatic color spectrum is custom-blended by L'Oreal master colorists for bold, head- turning shades - no appointment necessary. The Power Shimmer Conditioner seals and smooths. Won't wreck or ravage hair. Packaging may vary, what you receive may not be what is reflected on site.

Product Dimensions ‏ : ‎ 2.75 x 7 x 6.5 inches; 1.25 Pounds


Item model number ‏ :


UPC ‏ :


Manufacturer ‏ : ‎ L'Oreal Multipacks Ameripac


Best Sellers Rank: #305 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #5 in Hair Color


#5 in Hair Color:


Customer Reviews: 4.4 4.4 out of 5 stars (51,883)


Color: R48 Red Velvet (Intense Deep Auburn)


Container Type: Box


Product Benefits: Smoothening


Brand Name: L'Oreal Paris


Item Form: Kit


Hair Type: Normal


Number of Items: 1


Manufacturer: L'Oreal Multipacks Ameripac


UPC: 071249378892


Material Features: vegan and paraben-free


Material Type Free: Aluminum Free,Paraben Free


Hair Color Permanence: Permanent


Unit Count: 2 Count


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Sunday, Mar 22

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

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  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Good color! Dye makes hair feel good ❤️
Color: 26 Black Chery (Deepest Magenta) Size: 1 Count (Pack of 1)
Love this color. The red came out fast but it fades to a really pretty color! Cant complain and hair still feels strong and I like the conditioner it comes with also.
Reviewed in the United States on March 5, 2026 by brianna

  • Absolutely Love This Hair Color!
Color: B61 Downtown Brown (Hi-Lift Cool Brown) Size: 1 Count (Pack of 1)
I recently tried the L’Oréal Paris Feria B61 Downtown Brown, and I am beyond impressed with the results! The color turned out exactly as shown on the box — a beautiful, cool-toned brown with gorgeous dimension and shine. The multi-faceted highlights really make my hair look vibrant and healthy.
Reviewed in the United States on March 1, 2026 by Yanet garcia

  • Vibrant color
Color: R57 Cherry Crush (Intense Medium Auburn) Size: 1 Count (Pack of 1)
This review is for Cherry Crush. I previously had black dye in my hair which I stripped out (without bleach) about 3 weeks prior to using this dye. As you can see my hair was a light Auburn/patchy blonde with dark roots. I decided I wanted to stay dark so I went with this shade from a TikTok video I saw. This kit is easy to use, comes with shampoo along with conditioner which is nice. I’ve read many reviews saying that it fades fast, that is to be expected with any box dye kit in my opinion and the history of your hair plays a huge role in longevity of product. Overall I have no complaints. My hair feels soft and I feel the color was true to the description. ... show more
Reviewed in the United States on February 6, 2026 by Amazon Customer Amazon Customer

  • Super easy to use by yourself and great color!
Color: V38 Violet Noir (Intense Deep Violet) Size: 1 Count (Pack of 1)
Live this brand and this color. It comes w color care shampoo and conditioner. I have gotten so many compliments on my hair and I do it myself. So easy to use!
Reviewed in the United States on February 20, 2026 by Christina Cobb

  • Love this hair dye!
Color: R48 Red Velvet (Intense Deep Auburn) Size: 1 Count (Pack of 1)
I absolutely love this L’Oréal hair dye. What really impressed me is that it works beautifully on natural black hair without any bleaching. The color comes out as a soft, subtle red, and it looks especially gorgeous under sunlight — very natural and shiny, not too bold. It also doesn’t feel overly damaging to my hair. My hair still feels smooth after coloring, which is a big plus for me. I’ve repurchased this dye many times from different places because it’s been so reliable. Recently I saw it on Amazon at a discounted price, which was such a great deal, so I went ahead and subscribed. Definitely worth it if you’re looking for an easy, low-damage way to add some color to dark hair. Highly recommend! FYI: it will dye the floor and the wall! ... show more
Reviewed in the United States on December 18, 2025 by Withney

  • Best Hair Color Brand
Color: B61 Downtown Brown (Hi-Lift Cool Brown) Size: 1 Count (Pack of 1)
This is my go to shade for a soft brown. The highlights are so pretty and golden. I have used other brands, but Feria smells good, is easy to use and does not damage my hair. It also lasts a very long time.
Reviewed in the United States on February 13, 2026 by Rebecca R BonDurant

  • Incorrect color example
Color: P2 Rosy Blush (Smokey Pink) Size: 1 Count (Pack of 1)
I chose the color Rosey Blush because I wanted a light pink color. I did a bleaching beforehand, i started with a light blonde. It colored well, including Grey, but the color was not anything like the box examples. My hair turned a darker coral color. The produce works well, but the color was not as advertised. ... show more
Reviewed in the United States on February 23, 2026 by Dawn Duffy

  • Great color and highlights. (but .. )
Color: B61 Downtown Brown (Hi-Lift Cool Brown) Size: 1 Count (Pack of 1)
Very good product... Many layers of color and highlights. I only gave 4 stars as it did not come close to producing the advertised color results on box.
Reviewed in the United States on February 16, 2026 by Helen Anderson

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