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WELLA Color Charm

Wella ColorCharm Permanent Liquid Hair Color for Gray Coverage

    • Based on 10,829 reviews
Condition: New
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$7.83 Why this price?

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Availability: In Stock.
Fulfilled by Amazon
Arrives Friday, Jun 7
Order within 15 hours and 59 minutes
Available payment plans shown during checkout

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Color: 3RV Black Cherry


Product Dimensions ‏ : ‎ 1.87 x 0.97 x 3.66 inches; 2.4 Ounces


Item model number ‏ : ‎ 99240013925


UPC ‏ : ‎


Manufacturer ‏ : ‎ Coty Inc. (WELLA Color Charm)


Country of Origin ‏ : ‎ USA


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Friday, Jun 7

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Leasing options through Acima may also be available during checkout.

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Top Amazon Reviews

    • Grey if you use it alone
Color: 50 Cooling violet
Review Image by RyLee RyLee
Review Image by RyLee RyLee
The smell is horrid. However this is an ADDITIVE meaning you can ADD it to other toners to lift yellow toners while toning. I however used this with 20 vol cream developer AS A TONER. I mixed them as if it was a toner and left it on for roughly 30 minutes. Beautiful color, I adore this. Hope this helps someone else with the same concerns/questions. Photos are before and after no filter. ... show more
Reviewed in the United States 🇺🇸 on February 7, 2023 by RyLee RyLee
    • Salon results
Color: 8A Light Ash Blonde
I have been using this brand and color for years. The staying power is impressive with fade resistance quality. If you have a natural auburn this blue box tones that completely down. You want to lighten your hair, the blue tones will take out the red giving you that sun kissed I just returned from the beach glow. Love this brand. ... show more
Reviewed in the United States 🇺🇸 on January 23, 2023 by Paris
    • Worth the amount spent
Color: 008NW Light Natural Warm Blonde
Really liked it! It is super easy to use especially for people who don't really dye their hair on their own, like me. I just bough the primer and it worked right away. Easy to apply and will stay on for about 2-3 weeks without needing to reapply. I still have some and I've used it like 3-4 times.
Reviewed in the United States 🇺🇸 on January 24, 2023 by Alondra
    • Darker than what I expected
Color: 7A Med Smokey Ash Blonde
Thankfully it’s lightened up a little after a week and a half of daily washing my hair. I went from light blonde to the medium smokey ash blonde. I would describe this color was more of a light ash brown right after I dyed my hair and has lightened up to a dark ash blonde. On a positive note, my eyebrows now match my hair color. I’m going to try the light ash blonde next to see if that’s closer to what I was hoping this color would be. ... show more
Reviewed in the United States 🇺🇸 on December 28, 2022 by ManuelGoods
    • Good Quality Dye
Color: 2N Very Dark Brown
Wella is my go-to when it comes to natural color hair dye. Keep in mind that this is a liquid color, not a creme base, so it is quite runny even after mixing with developer. It has a rather strong odor, but its to be expected. Processed quickly with 20 vol developer with no obvious damage to hair. I would describe this color as an off-black or 1B. Happy with the results. ... show more
Reviewed in the United States 🇺🇸 on January 13, 2023 by Colleen Nicole
    • Wells the one and only
Color: 6A Dark Smokey Ash Blonde
I have used this product personally for years. It is a no muss, no fuss stellar color. I use it with a 20 developer and 35 minutes on hair. Outstanding!
Reviewed in the United States 🇺🇸 on February 3, 2023 by D L Shireman
    • Great!
Color: 6A Dark Smokey Ash Blonde
This is great if you're working with bleached and toned hair or already have a hair color very similar to this. Would not recommend putting over hair that is red toned or orange or you will obviously get a color that isn't pictured. Remember people- the pre-existing color of your hair plays a huge role in how dye turns out. If you get a bad result, it's likely because of something you did, not the product itself. ... show more
Reviewed in the United States 🇺🇸 on January 1, 2023 by Mac LaCau
    • Love the surf side blonde!
Color: 12NG Surfside Blonde
I'm 62… So covering my grays at the temples is a little difficult… But for the price I love this hair color and I redo it about every three weeks! Sometimes I have to do a little touchup on the temples only!
Reviewed in the United States 🇺🇸 on January 20, 2023 by Jacque Simmons

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