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Rollo

Rollo Wireless Shipping Label Printer - Wi-Fi 4x6 Thermal Label Printer

Based on 2,416 reviews
Condition: New
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$279.99
Holiday Deal · 7% off was $299.98

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This item's return window has been extended for the holiday season: FREE refund/replacement until Jan 31, 2027

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Availability: In Stock.
Fulfilled by Amazon
Arrives Friday, Nov 13
Order within 10 hours and 46 minutes

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At a glance

Condition
New
Model
X1040
Dimensions
3"D x 7"W x 3.5"H
Weight
3.5 lb
Color
white
Printing Technology
Thermal
Special Feature
AirPrint Enabled, Network-Ready
Warranty
1 year manufactuer
Works with
Android, Chromebook, Linux, Mac, Windows, iPhone and iPad

Features 5

  • WIRELESS WIFI SHIPPING: Rollo wireless utilizes AirPrint to print labels directly from iPhone, iPad, and Mac or via Wi-Fi for Android, Windows, Chromebook and Linux without Bluetooth or drivers; Simply connect to Wi-Fi and print or connect via USB
  • ROLLO SHIP MANAGER APP: Our complimentary shipping app provides a streamlined and cost efficient way to mail packages; Connect any ecommerce platform and gain access to exclusive shipping rates without paying for another shipping platform like ShipStation or ShippingEasy
  • HIGH SPEED: Stop buying ink and toner and start printing with advanced direct thermal technology at a speed of 150mm/s or one 4x6 label per second; Labels come out clear and visible for easy reading and scanning because of our high resolution 203 DPI print head
  • CUSTOM LABEL MAKER: Our thermal label printer is also a custom label maker (labels from 1.57" to 4.1" width) making it great for more than shipping labels; Create from our app including barcodes, product labels, thank you stickers, QR code stickers, business or name stickers, and more!

Description

Rollo makes shipping easy, fast, and fun for individuals, small and medium-sized businesses. Our patented printer design provides the fastest and most reliable way to print your labels. Designed to print more than 650,000 labels or 325,00 feet - ink free! Since the launch of Rollo Printer in 2016, more than 500,000 Rollo printers have been sold. We are focused on making all areas of shipping easy, intuitive, and cheap. Dowload the Rollo Ship App and Save on Shipping Live Support: If there is one thing Rollo is known for besides our awesome printer and service, it is our highly trained, highly awesome support engineers. Available via phone, chat, email, and remote desktop. Proudly Designed in Nevada Rollo Wireless Printer Rollo USB Printer Label Holder 4x6 Fanfold Labels 4x6 Roll Labels 2x1 Sticker Labels 2x2 Circle Labels

Specs 44

Brand Rollo
Connectivity Technology USB, Wi-Fi
Printing Technology Thermal
Special Feature AirPrint Enabled, Network-Ready
Color white
Model Name Wireless Rollo
Printer Output Monochrome
Max Printspeed Monochrome 60

Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Friday, Nov 13

Yes, absolutely! This item's return window has been extended for the holiday season: FREE refund/replacement until Jan 31, 2027.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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  • Financing through Google Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Similar Products

Top Amazon Reviews

Best Customer Support and Technical Assistance for Best Label Printer
The Rollo Printer is such an easy-to-use compact little device. It has been the best addition to my small home-based business when it comes to saving time and helping everything run smooth. The label printing is completely flawless and makes packaging items so much faster than with any other device, or with any other way. The labels are always printed very clearly, never had a smudge or a faint line of text. Everything is easy to read, and this is a very professional machine. Noone printing shipping labels should look anywhere else. This is the company and let me tell you why. We had a little internet outage on our end and as a result we couldn't find the Rollo Printer in the Windows system anymore. I could still use my Rollo manually with a USB plug but for some reason I couldn't figure out why I couldn't print wirelessly anymore. It was frustrating and I tried to figure it out but I'm definitely not the most tech savvy anymore these days. When you buy a printer from Rollo, they give you some information to hold onto. There was a card with their number said to call anytime for any reason. So, we called and spoke to Francis. Francis was by far the best technician I have ever spoke to in my entire 50 years of life, anytime, anywhere. So well spoken, his demeanor was that of a most helpful person, like a very good friend who cares and knows his shtuff. I'm not just saying that, I've spoke to a lot of help desks and while most people are very good at their job some people are extraordinary and Francis is one of those people. He made sure we were on the same page, he understood everything I said to him. I didn't have to keep repeating myself, just say it once and he gets it. He even knew how to spell my complete name without any help. He is a wizard and he is a good man. He is at the top of the class when it comes to his abilities at troubleshooting, finding solutions all while providing first class customer service. I explained the problem I was having. He explained what had happened that I didn't even know. He fixed the problem in less than 3 minutes. He even fixed it so that it couldn't happen again. The man is a genius and Rollo is very lucky to have him working with them. This makes me think very highly of Rollo. Rollo is a tremendous company for providing people like Francis to represent them. It shows they actually care about their customers. As a result I'm sticking with Rollo, even for the labels. I admit, I like the Rollo labels the best. But they allow you to use other companies' labels, which may be cheaper and they also work flawlessly. But from now on I'm only buying Rollo labels. There's more to life than every dollar you can make and this company shows that by not being cheap when it comes to support. I want to support this company because this company supported me when I needed them, in the friendliest best way possible. They are even sending me a free pack of labels. Rollo is the best, I'd say they are unmatched in their field of expertise. Do yourself a favor and become a customer and never have a shipping label issue again in your entire life. It's the one thing you'll never have to think about again. You can trust that it's not only a great product, but that they will be there for you in the long haul. And in case you need one more reason, this is an American made product. This company supports jobs in the USA. This company supports your neighbors, Americans of all creeds, races and colors, not Beijing, not Russia, not Nigerian lotto hustlers, hardworking Americans, the true movers and shakers of the world, like Francis. ... show more
Reviewed in the United States on April 29, 2026 by Christopher
Great thermal printer with the BEST CUSTOMER SERVICE IN WRITING OR WITH PHONE SUPPORT
As a professional Tech Writer, I am always tougher rating products than a regular consumer! I have to be that way because thousands of people read my reviews and I need to be truthful, accurate and honest. I would never recommend a products I didn’t people purchasers would be displeased with, so enough of an introduction. Prior to evaluating this Rollo Thermal Prinyer, I tried 5 other brands and models. By far, this is my top choice. Printer is WiFi ready so no cables to connect. As a matter of fact I control the printer with my IPhone 17 ProMax. Printer is easy to operate and quite intuitive once you connect it to WiFi. It prints fairly quickly with smooth even text, clear fonts and good overall quality. Always, it seems, comes the good and the bad! They instruct you to download a program called ROLLO DESIGN which how you control the printer select fonts and many supplied templates. Problem is, this program is not intuitive at all, and to perform certain actions you have all these machinations you have to go through and not what you expect. Their workaround is utilizing your own design program that is compatible with this printer. So I really had to give this review a great deal of thought prior to it publication. Do I downgrade it due to a poor design program, no. Once last mention, and what you are about to read is something I hardly ever write is that Rollo has the absolutely BEST CUSTOMER SERVICE! Send a text, email and they will respond to you fairly quickly. They also have great phone support and will talk you though any problems you might encounter. So after all, my recommendation is: BUY THIS PRODUCT, DON’T HESITATE, you won’t be sorry!! ... show more
Reviewed in the United States on August 31, 2026 by Dennis M
Update it sucks I will never buy from this brand for anything ever again.
It has been pretty nice and I don't just use it for shipping items I use it for labels for storage as well as labels for food and farmers market items custom labels and colored labels etc. that being said I will say that I find myself going to the counter to drop off packages rather than avoid the line and drop them off at the counter or side counter at USPS mainly because I still need a receipt if you are shipping things that are like $25 a below I think it would be worth getting but if you are shipping anything over $50 or over $75 dollars and especially if you are shipping something over $100 dollars I would maybe pass and just use a QR code to have the store print the shipping label just so you can get a receipt back because if something happens to your item (which is happening more and more it seems like) you will need that receipt as proof of you dropping it off. That being said I am glad I bought it as I use for other things not just shipping... Just make certain you have it near your router don't have your router in the corner of your house and expect it to connect from the opposite side of your house. Update: The Printer no longer prints properly I have only sold like 200 items and this should be able to do at least 10,000 sells/labels. The Customer Support is Garbage... the roller on the printer head is getting stuck on the label so I get these partial labels with lines going all through it. Troubleshooting cost me almost a hundred labels and it still isn't working properly. Terrible printer go buy one at best buy with the best buy warranty or get a cheapo high rated printer here on amazon no more than 80 dollars. This thing sucks!!!! ... show more
Reviewed in the United States on July 14, 2026 by Dahlton Does
I LOVE this label printer, seriously
As a small time seller, I was doing things old school for years - hand writing each label, stating in line at the post office, paying the retail shipping costs. It was fine for what I was doing - just a hobby/etra this and that. Nov. 2022 I thought about if I wanted to up my game a little, venture into a few newer markets, etc. The postal clerks were always saying "hey you know you can save if you do online shipping"... that planted the seed. Most of the printers out there were still doing the paper/ink wastefulness of using a 8x10 sheet of paper for something that only needs to be 6x4 inches - ugh too much waste and hassle isn't there something better? Digging around the web I kept seeing ROLLO pop up here and there. But didn't look seriously until I started digging around on Amazon. Well, after I viewed a few printer, Amazon sent me lots of "hey you checked this out, how about this one?" One had this unit, so I clicked curious to find out more. Well I found out that this one did check off some important features I thought I wanted: -small footprint -does just the label size 6x4 ...or smaller (maybe 2x3 or 4?) haven't tried anything but the 6x4 myself -gosh no INK - sign me up right now!! Then there were those neat features: -WIFI capable - don't know about you, but I LOVE the FREDOM of being cable less. I can be in one room on the other side of the house as the printer, and BING! does it's job... priceless!! As long as I'm in the wifi range I can print from anywhere - computer, cell phone, tablet... oh yeah I've even gone the "I'm too lazy to get out of bed at this moment" however I can do still do a tiny bit of work by clicking print and it's ready to go to the next phase when I get around to it, lol - ah, modern conveniences. -Came with some sample labels so I could start printing right away the moment I opened the box, nice touch thanks! -It's Mac friendly, dons't matter that much these days as it did several years ago - but it's nice to have that support across all the systems - android, windows, Mac, google, etc? I used so many systems they all have they good/bads I tended to stick more to the Mac side since it was more of the music/art stuff I was into when computing than crunching numbers/databases/programming. But I would imagine if it works this well on the Mac I'm sure it's just as nice if not better? in the windows world - not tech guy though and currently don't use much else than my iPhone, MacBook and occasional tablet. The price: - Yes, I do admit this one was a hard one to decide on. In Nov '22 it was more than it is now, maybe because it was newer at that time? That price point wasn't out of reach for me (well the credit limit on my card lol), but I did have to make every penny count for several months as it was not something I can just drop $300 on a moments notice. After I got through the wild holiday season, I knew this one was the absolute right purchase for me. Not only did that $300 come right back in that short sales session/madness (Yes I LOVE me some Christmas, LOL) but I had more than doubled my business, just with the help of this little printer. I got to the point where I found the max amount of items I can personally handle a day realistically, and its actually about 2/3rds MORE sales per day than where I was a year ago before this printer. Worth it? YEP NO QUESTION!!! If you're on the fence, jump off now and go for it. Some ways I kick myself for not doing it earlier, however I think this one came along at just the right time for me and now I know what exactly I want in a label printer. This one checks all the marks and then some. I did learn a ton from doing things the old school way, and for some things that works perfectly. but now I go this. No more lines, cheaper rates than retail out there (just do your homework first before jumping into a "great offer you can't pass up") - even Rollo has their own service via app/web that offers those same great rates plus connects to channels - I however have not used those features yet, not sure if those apply to my specific needs or not. However nice to have them should those needs arise someday. If you're on a tight budget like me, it might hurt at first - I'm okay with eating "top ramen" for a month if needed. If I were in a position to have more than one, you bet I would - but that's only in fantasy land, real world you gotta pay your bills AND eat - one is enough! I will be purchasing Rollo printers, they have proven to be a quality unit. Well worth the investment. It's not cheap, but when you need packages to get there and be consistent, do you really want to cheap out? Not me. The labels I got through amazon "9527 Product" work very well, stick nicely to all box surfaces, and are priced nicely as well. I'll keep going to them for the labels, here on amazon they do have some great deals which can be a nice bonus, but well worth the reg price @ .02/label. Thanks Rollo and Amazon!! Happy customer!! :) ... show more
Reviewed in the United States on September 10, 2023 by Ekawa
5 Stars Aren't Enough!!!!!
Wow. I had NO idea setting up a shipping label printer could be THIS easy!!! I bought a cheaper one ($60) because I didn't need anything fancy. But OMG it was a nightmare! Bluetooth wouldn't connect, it was awful trying to get the label to size correctly... I contacted support and they're like "take a screenshot, do this other thing...." Yada Yada----- I returned it and decided to go with this far more expensive Rollo and I AM SOOOOOO GLAD I DID!!!!!! It took legit 2 minutes to have it up and running. When you run a small business, time IS money and this was just a flawless experience. I'd give it a thousand stars if I could. The instructions are SUPER clear. Setup could not be easier. I had to jump on here and scream from the rooftops that THIS PRINTER IS PERFECTION!!!! This is a great investment in your business. ... show more
Reviewed in the United States on October 2, 2026 by DCartier
Worth Paying More for Reliability and Daily Use
After my first thermal label printer failed within the first year, I decided to spend more money on a Rollo instead of buying another inexpensive replacement. The first printer was a copycat model that cost about one-third as much. When it stopped working, it couldn't be repaired, and customer support was nowhere to be found. That experience taught me that saving money up front doesn't always save money in the long run. I've been using the Rollo every day to print 4x6 shipping labels, and it's been excellent. The printer is fast, the labels feed consistently, and the print quality is always sharp and easy to scan. When you're shipping packages every day, reliability becomes much more important than saving a few dollars on the initial purchase. The wireless printing has been a great feature once everything was configured. Being able to print without keeping the printer connected by USB makes my shipping station much cleaner and more convenient. It has become one of those pieces of equipment that I don't even think about anymore because it simply works every day. My only suggestion for Rollo would be to create more setup videos for wireless printing with the most common ecommerce platforms and shipping software. The printer itself works great, though having step-by-step videos for platforms like eBay, Etsy, Shopify, Pirate Ship, ShipStation, and other popular services would make the initial setup easier for new users. Looking back, I don't regret spending more for the Rollo. It has been dependable, produces professional-looking labels, and has earned my trust through daily use. If you're shipping packages regularly and wondering whether it's worth paying more than the cheaper alternatives, my experience says yes. ... show more
Reviewed in the United States on August 1, 2026 by Independent Goods
Convenient without issues
I was skeptical of the Rollo promise, especially having worked with DYMO 4-inch label printers in the past that always seemed to meet their expiration rather prematurely in light-workload environments. I suspected I'd run into a situation where it wanted me to do something I wasn't willing to do like run unsigned drivers or kernel extensions, or where it was inconsistent or required too much of my time to keep it running. In practice, though, that couldn't be further from my experience, which has been great. It set up quickly and easily with the iOS app, and from there it was available on AirPrint. I needed to be able to print from my computer mostly, but having it available to AirPrint to from my phone from time to time has been handy. I figured I'd only use this for 4" shipping labels for my business, but I picked up some 2" circle labels that turn blue (vs black) to see about short-run decorative thank-you stickers and found it was reasonable for that too. The way it automatically figures out the size of the labels that have been loaded is quite convenient, and for me it has worked reliably. I love that it doesn't waste labels when loading and unloading. The web interface for the printer has been handy too—I used it to adjust the quality and offset parameters to try to align the circle labels perfectly in the center. I didn't spend much time with it so I didn't get it quite perfect, but I was doing edge-to-edge prints and got it pretty dang close in about 5 minutes. I'm sure if I fiddle some more I’ll get it working, but it was mostly a proof of concept for me. I haven't had to contact support for anything and I've put around 150 labels through it over the last couple months. On two occasions I've needed to restart it after the power blipped briefly, and while it's a bit slow to boot up and get ready, it doesn't require any further intervention for it to be up and running again. So far I'm happy with taking a chance on it and I hope it'll continue to perform well as I get closer to 1 year of use on it. Update: October 2024, around 8 months in and still going well. I have had two instances where I had to reboot the printer a few times in a row to get the WiFi reconnected, but other than that it’s been flawless. I’ve gone through around 600 4x6 labels in that time, plus maybe 100-200 smaller 2x1 labels, for reference. No jams, no clogs, no misprints, no wasted labels. ... show more
Reviewed in the United States on April 21, 2024 by Corey Ward
Good enough but has some quirks.
For the most part, this label printer does the job and is pretty convenient. There is a noticeable drop in print quality if strictly using wifi to print so I prefer to use local connection, it just makes the labels and barcodes a lot crisper. Also it might seem petty but whenever this printer updates itself, it wastes a label to print out inane "look what a great job I did updating" bs so -1 star for that crap. ... show more
Reviewed in the United States on October 5, 2026 by justAreview
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