Search  for anything...

Kerastase Blond Absolu Bain Ultra-Violet Shampoo – Neutralizes Brass

  • Based on 11,866 reviews
Condition: New
Checking for the best price...

Buy Now, Pay Later


As low as $8.00 / mo
  • – 6-month term
  • – No impact on credit to apply
  • – Instant approval decision
  • – Secure and straightforward checkout

Ready to go? Add this product to your cart and select a plan during checkout.

Payment plans are offered through our trusted finance partners Klarna, Affirm, Afterpay, Zip, Apple Pay, and Google Pay. No-credit-needed leasing options through Acima may also be available at checkout.

Learn more about financing & leasing here.

Free shipping on this product

FREE 30-day refund/replacement

To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.

To initiate a return, please visit our Returns Center.

View our full returns policy here.


Availability: Only 5 left in stock, order soon!
Fulfilled by Amazon

Arrives Friday, Oct 16
Order within 21 hours and 1 minute
Available payment plans shown during checkout

Protection Plan Protect Your Purchase
Checking for protection plans...

Features

  • Purple Shampoo: An anti-brass purple shampoo that instantly neutralizes warm, brassy undertones in lightened, cool blonde, bleached, ashy, or gray hair and nourishes damaged, processed hair
  • Benefits: Enriched with concentrated blue and violet color-depositing pigments to cancel out yellow undertones. Regular use ensures anti-brassiness protection, keeping blonde shades cool for longer
  • Additional Benefits: Formulated with Hyaluronic Acid to strengthen hair and enhance softness and luminosity for silky, shiny hair. Protects hair from oxidation and pollution and prevents breakage
  • Suggested Use: Use once per week, alternating with Bain Lumiere shampoo. Apply to wet hair, distribute evenly, lather, and leave for 2-5min. Rinse thoroughly. Follow with Cicaflash conditioner
  • Blond Absolu: Complete your blonde care regimen with the Blond Absolu range, which maintains cool tones with ultra-violet anti-brass action, hydrates and restores hair fibers, and illuminates hair from within

Description

Expert Formula HYALURONIC ACID: Hydrates to lock-in moisture. VITAMIN C&E: keeps blonde hair bright and hydrated. Make an appointment in your Kerastase salon for a personalized hair diagnosis. Shampoo infused with Hyaluronic Acid for all blonde hair types. Purple shampoo infused with Hyaluronic Acid neutralizes brassy hair. Purple hair mask infused with Hyaluronic Acid neutralizes brassy hair Conditioner infused with Hyaluronic Acid for all blonde hair types. Hydrating wonder shield leave-in spray for lightened or highlighted hair. PROFESSIONAL HAIRDRESSERS: Kérastase is a leading global luxury professional haircare brand. Born in Paris in 1964, the brand has built its reputation on delivering exceptional performance on scalp and hair through exquisite products and personalized, in-salon treatments, all powered by scientific expertise. Kérastase adopts a care-first philosophy to care for all hair types and all individuals, as well as the world we live in.

Product Dimensions ‏ : ‎ 2.76 x 1.89 x 5.59 inches; 9.88 ounces


Item model number ‏ : ‎ 1


Batteries ‏ : ‎ 1 A batteries required.


Manufacturer ‏ : ‎ Kerastase


Best Sellers Rank: #12,631 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #373 in Hair Shampoo


#373 in Hair Shampoo:


Customer Reviews: 4.6 4.6 out of 5 stars (11,866)


Item Form: Liquid


Hair Type: Normal


Scent Name: Floral


Other Special Features of the Product: *Instrumental test using Bain UV + Cicaflash + Huile Cicaextreme on bleached hair. Test conducted in 2022


Product Benefits: Enriched with concentrated blue and violet color-depositing pigments to cancel out yellow undertones


Suitable Hair Color: Grey


Brand Name: KÉRASTASE


Age Range Description: Adult


Global Trade Identification Number: 31


Item Highlight: Blue and violet pigments, restores shine, softness


Collection Name: Blond Absolu


Included Components: User Manual


Item Type Name: Kérastase Blond Absolu Bain Ultra-Violet 1 x 250ml


Manufacturer: Kerastase


Model Number: 1


Manufacturer Part Number: 1


Liquid Volume: 250 ml


Number of Items: 1


Item Weight: 280 g


Item Dimensions: 2.76 x 1.89 x 5.59 inches


Unit Count: 8.5 Fluid Ounces


Material Type Free: Ammonia Free


Active Ingredients: Salicylic Acid, salicylic_acid


Recommended Uses For Product: Anti-Pollution


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Friday, Oct 16

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • Zip Pay in 4
  • Financing through Apple Pay
  • Financing through Google Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Ideal for keeping a bright blond with no yellow tones.
This purple shampoo from Kérastase is excellent for blonde, mecha or gray hair care. From the first uses, it helps to neutralize the yellow and coppery tones, leaving the color cooler, brighter and with a much healthier appearance. In addition to nuanced hair, clean it very well without drying out. Thanks to its hyaluronic acid formula, the hair is hydrated, soft, manageable and with a spectacular shine. It also has a pleasant fragrance that leaves a sense of professional care. Although it is enough to use a small amount, it offers visible results and makes the color last nice for longer. It's a high-quality product that really delivers on what it promises. Five stars and highly recommended! ... show more
Reviewed in the United States on July 31, 2026 by Maidel reyes blanco

  • Makes my bleached hair soft and icy white!!!
Why did you pick this product vs others?: This shampoo is so amazing and it makes my hair icy white. My hair is bleached and my hair had a little bit of yellowing after shampooing my hair for a month. I was taken aback when I noticed how it lathered up and when I rinsed it out after letting it sit for 3 minutes my hair felt amazingly soft. I also got the purple masque in this brand. I squeezed the water out of my hair and applied the Kerastase Masque Ultra-Violet on my damp hair and kept it on for 3 minutes and rinsed with cool water. My hair was super soft and moisturized. My hair feels so super soft and it has a shine to it. Yes, this brand is pricy but my hair looks and feels like a million bucks!!! You do not have to use a lot of shampoo or conditioner. The shampoo lathered up really well and I only used a quarter size of shampoo and I only used a quarter size of the Masque Ultra- Violet conditioner on my hair. My hair is short and I do feel I somewhat used a bit too much product. Next time I will use a dime size of shampoo so I won’t have excess lather. I am a very happy customer and I will buy again. I would highly recommend these products. I had excellent results. Every time I touch my hair I smile and I feel absolutely confident. Also, the shampoo and masque Ultra-Violet conditioner does not have a perfume nor chemical smell. It has no odor. ... show more
Reviewed in the United States on July 5, 2025 by Dawn

  • Worth Every Penny – The Best Purple Shampoo I’ve Tried!
I've had my hair bleached from dark brown to platinum silver for 4 years now. I’ve tried other 2 other purple shampoos but none delivered the results I wanted—until I found Kérastase Blond Absolu Ultra Violet Shampoo. This shampoo is on the pricier side, but it’s absolutely worth it. Unlike the cheaper alternatives that left my hair feeling dry, this formula is ultra-nourishing, making my platinum silver hair hair soft, smooth, and vibrant while eliminating brassiness in just one wash. The purple pigment is rich and it smells amazing, like a fresh, salon-quality treatment. If you’ve been struggling to find a purple shampoo that actually works without drying out your hair, this is the one. I won’t be going back to cheaper brands—this is a game-changer for my hair so far! ... show more
Reviewed in the United States on February 18, 2025 by Melissa

  • Wonderful product and formula
Kerastase makes the best hair care products and this one is no different. I have stopped coloring my naturally dark brown hair so I have streaks of silver around my face and here and there. This formula works beautifully on my hair. And the light scent last days. It has a naturally clean scent and when I turn my head I catch it. This is great stuff. Both shampoo and conditioner. ... show more
Reviewed in the United States on July 21, 2026 by MizCSC

  • Perfect for Keeping Blonde Hair Bright 💜✨
I love this purple shampoo! 💜 It helps keep my blonde hair looking bright and fresh while reducing unwanted yellow and brassy tones. My hair feels clean, soft, and looks much more vibrant after using it. A great product for maintaining blonde hair! ⭐️⭐️⭐️⭐️⭐️
Reviewed in the United States on August 20, 2026 by Barbara

  • Works for me!
I have medium coarse, fairly porous curly hair (2c/3a mix) that is balayaged blonde from basically black every few months. My hairdresser recommended it, and I had never used a purple shampoo before other than when another hairdresser used it on my hair once. I use it once a week; after one scrub and rinse with my normal shampoo, I’ll scrub this into my scalp and get it on the ends or my hair as well. I’ll leave it in while I shave or do other things, probably about 5/7 minutes. Then I rinse and continue with my normal conditioning routine. For me this does dry my hair out a bit, but I use an argan oil based hair mask right after and that restores a lot of the moisture. It works just fine on my hair, keeps it from getting too brassy. It is expensive, but because you only need it once per week, it’ll last you a while. I don’t usually skimp on applications, either. Gave it 4 stars due to price and drying only. Other than that it’s great. ... show more
Reviewed in the United States on September 14, 2023 by Erica Terranova

  • Keratese
I’m in love with this shampoo! It tames the brassy look of my gray/blonde hair and leaves it soft & shiny.
Reviewed in the United States on July 13, 2026 by Cathleen03

  • Excellent
I recently purchased this silver-hair shampoo set and I’m truly impressed with the results. The formula is gentle, effective, and really helps neutralize yellow tones, leaving my hair bright, cool, and beautifully silver. My hair feels soft, hydrated, and much healthier after each wash. The price is great for the quality you get, and the set lasts a long time. It’s easy to use, smells amazing, and delivers salon-level results at home. If you have silver, gray, or platinum hair, this set is absolutely worth it. Highly recommended! ... show more
Reviewed in the United States on November 23, 2025 by Cliente de Kindle

Can't find a product?

Find it on Amazon first, then paste the link below.
Checking for best price...