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PuraFlame

PuraFlame Herman 36 Inch Smart Linear Electric Fireplace - Premium Flame with 9 Colors, Clean Design, Recessed in-Wall or Wall-Mount or Free Standing, Compatible with Alexa and Google Assistant

  • Based on 39 reviews
Condition: New
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Availability: In Stock.
Fulfilled by Ningbo Li Chen Dian Qi
Arrives Tuesday, Jul 28
Order within 9 hours and 40 minutes
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Size: 36"


Features

  • Overall dimension: 36W x 17.7H x 5.5D, designed for 6 wall.
  • Elegant, contemporary linear design, 1 width trim for clean look.
  • Can be installed directly on a wall or built into a framed wall or freestanding.
  • Easy operation via smart device (app), voice control (Alexa/Google) or remote.
  • 9 colors flame and fuel bed, cracking sound with adjustable brightness or volume.
  • Driftwood and crystals included, you are free to change the look of your fireplace to fit your style and needs.
  • Low and high heating, temperature set from 60 - 84F, warmth for up to 400 sq. ft. used with or without the flames.
  • Safe to mount a TV above it.
  • Choose from 2 wiring options - either plug into a 120V outlet or have hardwired.

Brand: PuraFlame


Power Source: Corded Electric


Product Dimensions: 5.5"D x 36"W x 17.7"H


Material: Glass, Metal


Finish Type: Powder Coated


Installation Type: Built-in


Style: Modern


Ventilation Type: Vent Free


Heating Coverage: 400 sq ft


Model Name: Herman 36"


Power Source: Corded Electric


Ventilation Type: Vent Free


Heating Coverage: 400 sq ft


Heating Element: Electric


Maximum Compatible Size: 36 Inches


Orientation: Vertical


Style Name: Modern


Shape: Rectangular


Material Type: Glass, Metal


Finish Types: Powder Coated


Brand Name: PuraFlame


Model Name: Herman 36"


Model Number: EF537B


Manufacturer: Ningbo Richen Electrical Appliance Co., Ltd.


Item Dimensions D x W x H: 5.5"D x 36"W x 17.7"H


Size: 36"


Installation Type: Built-in


Warranty Type: Limited


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Tuesday, Jul 28

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Similar Products

Top Amazon Reviews

    • Good quality Good quality
Size: 42"
Review Image by Isaiah Carrier
Review Image by Isaiah Carrier
Review Image by Isaiah Carrier
I received this fireplace in great condition, the packaging was excellent. Shipping was really fast. It seems like an excellent unit, the build quality seems great. Although I haven't installed it yet, I've gotten to test and use it quite a bit even without installing. It works great, and I love the features. Ultimately we will be installing it in our new house. It came with some fake logs, coals, and crystals, which I look forward to installing, but have not tried out yet because we haven't permanently installed the fireplace. The heater works good, and does not make too much noise, the fire crackling sound is pretty good. I like that it has adjustable volume. The flame modes are great, and also the adjustable brightness/color for both the flame and bed lights are nice, and they work great. Overall I can definitely recommend this fireplace! ... show more
Reviewed in the United States on November 22, 2025 Reviewed in the United States on November 22, 2025 by Isaiah Carrier
    • Nice fireplace
Size: 42"
It’s beautiful. Looks like real flame.
Reviewed in the United States on May 1, 2026 by Sandy
    • Cool Heater Product
Size: 50"
Excellent product. It works as advertised. However, the assembly screws for front screen could be better design. Also I wish the fire logs look more realistic.
Reviewed in the United States on June 5, 2025 by TumTum
    • Perfect fireplace Perfect fireplace
Size: 36"
Review Image by Steve Harris
The product was packaged unbelievably! I don’t think even fedx could have damaged it. It works perfectly. The stated dimensions were exactly what they said, I installed it in a TV armoire and only had minimal space. Which was perfect. The item is very heavy, well-made. The heat fan is not too loud to bother tv watching. The fire crackling noise is not the best, but not a big deal. Could not be more pleased. ... show more
Reviewed in the United States on November 9, 2025 Reviewed in the United States on November 9, 2025 by Steve Harris
    • Crackling sound
Size: 36"
The crackling sound is horrible sounding like a tin can,the rest of the fireplace is ok,but very unrealistic sound effects
Reviewed in the United States on March 5, 2026 by Theodore
    • Perfect Cozy Touch for the Holidays! Perfect Cozy Touch for the Holidays!
Size: 36"
Review Image by H. Mulligan
Review Image by H. Mulligan
Review Image by H. Mulligan
This arrived very well packaged. The instructions were clear, and the installation was super easy— much simpler than I expected. Once it was set up, it added the coziest touch to our living room for the holiday season. We love all the different flame and lighting options, and the variety of features makes it easy to customize the exact vibe we want. So glad we chose this one! For reference, this is the 36 inch Herman fireplace. ... show more
Reviewed in the United States on November 15, 2025 Reviewed in the United States on November 15, 2025 by H. Mulligan
    • Love this linear fireplace! Love this linear fireplace!
Size: 72"
Review Image by Debra M.
Wow ! Better than expected! So many different settings of flame colors as well as ember colors. The cracking noise isn’t great, doesn’t really sound like a fire . Assembly is pretty straightforward. I have it wall mounted for now until I decide on surround. This one is 72 inches. The heat is output is ok not loud . ... show more
Reviewed in the United States on January 11, 2025 Reviewed in the United States on January 11, 2025 by Debra M.
    • Realistic fire
Size: 50"
Totally happy with this fireplace. Was nervous it would look fake. It looks great. Love everything about it.
Reviewed in the United States on November 13, 2024 by Kelly G

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