Search  for anything...
L'Oreal Paris

L'Oreal Paris Cosmetics Voluminous Lash Paradise Mascara Primer Base, Millennial Pink, 0.27 Fluid Ounce, Packaging May Vary

  • Based on 4,799 reviews
Condition: New
Checking for product changes
$10.17 Why this price?
Save $2.82 was $12.99

Buy Now, Pay Later

As low as $2 / mo
  • – 4-month term
  • – No impact on credit
  • – Instant approval decision
  • – Secure and straightforward checkout

Ready to go? Add this product to your cart and select a plan during checkout.

Payment plans are offered through our trusted finance partners Klarna, PayTomorrow, Affirm, Afterpay, Apple Pay, and PayPal. No-credit-needed leasing options through Acima may also be available at checkout.

Learn more about financing & leasing here.

Free shipping on this product

30-day refund/replacement

To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

Availability: In Stock.
Fulfilled by Amazon
Arrives Sunday, Jun 15
Order within 7 hours and 9 minutes
Available payment plans shown during checkout

Recently Viewed

Features

  • L'Oreal Voluminous Lash Paradise Mascara Primer: Soft white mascara primer thickens lashes for voluptuous volume and helps enhance the wear of your mascara. Lash primer mascara visibly lengthens and volumizes lashes with for a soft to the touch feel
  • Caring Make Up Formula: 99% natural origin ingredient eyelash primer formula with Chamomile Extract and Vitamin E provides an all day caring, comfortable feel. Ophthalmologist tested, suitable eye makeup for sensitive eyes and contact lens wearers
  • Volumizing Brush: Soft wavy brush with over 200 bristles holds maximum formula to coat and prepare lashes for mascara. To use, glide lash primer brush from lash base to lash tip, allowing to dry before applying washable or waterproof mascara on top
  • Because You're Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
  • L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color

Description

L'Oreal Paris presents Voluminous Lash Paradise Primer, a pink-tinted mascara primer that thickens lashes with voluptuous volume and helps to enhance mascara wear. Conditioning pink primer formula, infused with rose oil, helps adhere mascara to lashes for enhanced mascara wear. Soft wavy mascara brush, with over 200 bristles, holds maximum formula to coat and prepare lashes for mascara. Packaging May Vary

Color: Soft White


Product Benefits: Pink-tinted mascara primer. Thickens lashes and helps enhance mascara wear.


Special Feature: L'Oréal Paris presents Voluminous Lash Paradise™ Primer, a pink-tinted mascara primer that creates voluminous, thick eyelashes look while enhancing mascara wear. Conditioning lash primer formula, infused with rose oil, helps adhere mascara to lashes for enhanced mascara wear. Soft wavy mascara wand, with over 200 bristles, holds maximum formula to coat and prepare lashes for mascara. See more


Brand: L'Oreal Paris


Item Form: Liquid


Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 0.77 x 2.75 x 7 inches; 0.28 ounces


Item model number ‏ : ‎


UPC ‏ : ‎


Manufacturer ‏ : ‎ L'Oreal Paris


Country of Origin ‏ : ‎ USA


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Sunday, Jun 15

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Similar Products

Top Amazon Reviews

    • Amazing primer at a great price point
My Honest Review of L'Oréal Paris Paradise Mascara Primer I’ve always been on the hunt for anything that can give my lashes more volume and length without the need for falsies. So when I came across the L'Oréal Paris Voluminous Lash Paradise Mascara Primer/Base, I figured it was worth a try—especially since I already love their Lash Paradise mascara. Application & First Impressions: The primer comes with a soft, wavy brush that’s supposed to have over 200 bristles. It does pick up a good amount of product and coats the lashes evenly, though I found that if I wasn't careful, it could get a little clumpy. I learned quickly that applying my mascara while the primer is still slightly wet gives the best results—otherwise, it starts to dry and can drag a bit when you go in with the mascara. Formula: One thing I noticed right away is that it’s infused with rose oil, which I think is a nice touch. My lashes do feel a bit more conditioned after using it for a few weeks. That said, it does have a light fragrance, which might not be ideal for those with super sensitive eyes. Personally, I didn’t have any irritation, but it’s worth noting. Results: When applied right, it genuinely makes a difference. My lashes look longer and fuller, and it definitely helps the mascara last longer without flaking. I remember liking the old pink-tinted version better in terms of texture, though—it seemed to separate lashes a bit more effectively. This white formula is fine, but I wish it clumped less. Final Thoughts: Overall, it’s a solid lash primer. Not perfect, but if you’re looking for a drugstore option that adds volume and helps your mascara stay put all day, it’s definitely worth checking out. Just make sure to work quickly during application and maybe use a lash comb if you're worried about clumping. I’d buy it again, but I do kind of miss the old formula. ... show more
Reviewed in the United States on May 4, 2025 by Hannah
    • Great Quality, Great Price
Worked perfectly to ‘coat’ my eyelashes. Does not irritate my eyes & the tube had fresh product in it. Difficult to find where I live. Washes off easily with remover.
Reviewed in the United States on May 31, 2025 by Julie
    • Great product to work with the color mascara also
Primer is a must-have, for the regular mascara to go on top up! Use it for some years now
Reviewed in the United States on May 27, 2025 by JULIE K MORAN
    • Good Primer
I try many brands but keep coming back to this one. Works as well as expensive primers at less cost. Works better than many others in same price point category.
Reviewed in the United States on May 10, 2025 by Hands of Heart
    • A must have for short, thin lashes!
Review Image by Summer Girl Summer Girl
This is my all-time favorite primer. I have thin, short lashes and I'm in my late 50's. I use primer allll the time because mascaras just don't work like they used to for me. I've tried almost every brand there is, from drug store to high end. Almost all of them end up going home with my daughter lol. This, however, I am not giving up, it's amazing! It helps my mascaras stay on all day until I wash it off. It gives that "oomph" that short, thin lashes need. I should add that I layer my mascaras; L'Oreal Lash Paradise Mascara, Sheglam Flutterwink Mascara, ELF Lash it Loud, and Maybelline Lash Sensational Luscious and wow! My lashes are long and lush and beautiful! The picture doesn't do this combination justice but it was the best I could do with this phone lol ... show more
Reviewed in the United States on March 24, 2025 by Summer Girl Summer Girl
    • Not the color I ordered
I have used this product for almost a year now. I like it except for the fact that after a little while it starts to clump. I'm only giving it 3 stars because I did not get what was advertised. In bold letters it says Millennial Pink, which is a color that this primer used to come in. I thought that's what I was buying, but instead received the soft white. (Evidently, they must not be making the pink color, anymore, as on Ebay they wanted $30 a tube) It turns out that farther down in the lettering, it said soft white. I feel like they misrepresented this product. ... show more
Reviewed in the United States on April 19, 2025 by Nona Allen
    • lash primer
My favorite. Have bought this multiple times. Makes a big difference in lash length
Reviewed in the United States on May 17, 2025 by ali
    • Fierce makeup
Review Image by Brooks Prettyman Brooks Prettyman
I use this product everyday. It makes my eyelashes look incredibly long. Make sure you have a good makeup remover when using as it stays on really well. I have reordered a few times, I only wish I knew about this product sooner.
Reviewed in the United States on March 24, 2025 by Brooks Prettyman Brooks Prettyman

Can't find a product?

Find it on Amazon first, then paste the link below.