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AG Care

AG Care Liquid Effects Extra-Firm Styling Lotion, 8 Fl Oz

    • Based on 550 reviews
Condition: New
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$22.00 Why this price?

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Availability: In Stock.
Fulfilled by Amazon
Arrives Tuesday, May 21
Order within 4 hours and 41 minutes
Available payment plans shown during checkout

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Product Benefits: Smooths, nourishes, and protects to improve elasticity and prevent breakage for glossy, defined curls. See more


Hair Type: Coarse, Thick, Wavy, Curly


Material Type Free: Sulfate Free, Cruelty Free


Scent: New collection


Liquid Volume: 8 Fluid Ounces


Product Dimensions ‏ : ‎ 2.05 x 2.05 x 6.65 inches; 9.28 Ounces


Item model number ‏ : ‎ FJFIEJFOK89


UPC ‏ : ‎


Manufacturer ‏ : ‎ AG Hair


Country of Origin ‏ : ‎ Canada


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Tuesday, May 21

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
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  • Affirm Financing
  • PayTomorrow Financing
  • Apple Pay Later
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Similar Products

Top Amazon Reviews

    • This a GAME changer
Scent: New collection
If you have coarse/dry wavy/curly hair this is a must try! The product is more like a thin gel- not a lotion. I only used it one time and my hair feels and looks amazing! I have been thinking about buying this for some time and my only regret is not trying it sooner. My hair is on the 2b/2c side, coarser and I bleach regularly (thanks to my genetics of gray hair). This product is thin and it has so much slip it just covers your hair without being thick and sticky. I have tried literally almost everything out there and this by far has taken the number one spot. Treluxe, Curlsmith, Inahsi, Mixed Chicks...Harry's, LUS, Curl Talk, Miss Jessies, Carol's Daughter, Ouidad, Jessicurl, Cantu, Mielle, Shea Moisture, all the drug store/walmart brands.. the list goes on-SO MUCH $$$. I am also part of Curls Monthly and have tried almost every product I've received over the past 8 months. I didn't take a pic today but man I should have. It has a very light scent and I am sensitive to smells and my skin is very sensitive and this does not bother me @ all. If you are in the fence TRY it. Will update regarding longevity and include pics. Holy Grail contender definitely 😍 ... show more
Reviewed in the United States on September 21, 2023 by Paula Pittman
    • Liquid Effects
Scent: New collection
This product is for my husband who lives by it. This is what his barber uses and it has been hard to find lately according to his barber. I checked with Amazon and I will be ordering it from Amazon in the future.
Reviewed in the United States on September 1, 2023 by Sandra Howard
    • LOVE!
Scent: New collection
Keeps the Georgia humidity from giving me frizzy hair. Wish I knew about this earlier.
Reviewed in the United States on August 31, 2023 by Catherine Bane
    • Great product - terrible packaging
Scent: New collection
This is the most effective styling lotion for controlling my thick quirkily waved hair. However 1 of the three bottles ordered opened in transit spilling sticky lotion all over. It needs a BOX not a flimsy paper envelope!!!
Reviewed in the United States on May 9, 2023 by Carole A. Haywood
    • Very strong hold!
Scent: New collection
This is great if you're looking for a very strong hold gel.
Reviewed in the United States on June 5, 2023 by Rachel S.
    • I expected more for the price
I bought this recently with the curl activator as a bit of a splurge. Since I've been going natural with my curly hair I've mostly used drug store brands for my hair. My hair is super fine and needs a lot of hold to keep my curls in place while they dry, this AG gives the product a 5/5 for hold. Compared to other strong hold gels and mousse I've used I would say it's more of a 3/5. With this and the curl activator I start out with pretty defined hair after I've worked them in, but as my hair dries my curls have kind of stretched out and gone a bit limp in places. I also pretty much need a refresh each day after wash day, with my herbal essence mouse I usually don't need a refresh until the third day. The second thing that I was't impressed with is how dull and lifeless my hair looks when I use these products. I've used a lot of gels by the Mane Choice in combination with the herbal essence mouse, and they always leave my hair super shiny and glossy. The color of my hair is much darker with this and kind of looks like it's greasy even if the texture doesn't look greasy, If that makes any sense. I doubt I'll even finish the bottle. I've been experimenting with the curl activator and different products with some really amazing results. If you're looking for a really strong hold gel, I would say skip this one. But I would recommend the curl activator by AG if you're after more definition. ... show more
Reviewed in the United States on December 13, 2019 by Rebekah White
    • AG Care Liquid Effects
Scent: New collection
AG liquid effects is similar to their Re:Coil but I don’t like the liquid because of the way it’s dispersed. It would be easier with a pump.
Reviewed in the United States on March 14, 2023 by penguins fan
    • Great Gel for Curly Hair
I have naturally curly 3a/3b curl that has a tendency to be dry & frizzy. I have used many products over the years. This is now my favorite. The gel is lightweight and defines my curls beautifully. It does not make my hair stiff. I can wash it, use the gel, and after 3 days it still looks good. I highly recommend it. ... show more
Reviewed in the United States on June 2, 2022 by Jenny

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