Tower 28 Swipe Serum Concealer - Hydrating Medium-Full Coverage Concealer + Under Eye Brightener - Skin Care Infused Makeup with Hyaluronic Acid + Soothing Centella - 4.0 Light/Medium Cool (0.22 oz)
Condition: New
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Availability:
Only 10 left in stock, order soon!
Arrives
Wednesday, Aug 12
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Color: 4.0 DTLA
Features
- Everyday Hydrating Concealer - This medium to full coverage concealer has the glide of a serum to effortlessly cover dark circles, redness, and blemishes without clinging to dry patches or feeling heavy on skin. Shade 4.0 "DTLA" is light with medium cool undertones.
- Formulated for Sensitive Skin - Made with hyaluronic acid to hydrate and centella asiatica to calm, this lightweight cream concealer is non-comedogenic and perfect for sensitive, dry, or blemish-prone skin types.
- Skin Care Meets Makeup - The pigments of this serum concealer are coated in lysine, an amino acid that supports collagen production and helps prevent flaky skin. The result? Smooth, even coverage with a natural finish that enhances the look of skin while simulatenously working beneath the surface.
- How to Use - Swipe directly with the applicator to cover dark circles and spot conceal where needed. Blend with fingers, brush, or sponge, and set with GetSet Powder for an even longer wear. Pro tip: go one shade lighter to use Swipe as a true under eye brightener.
- Good. Clean. Fun. Always. - Tower 28 was inspired by Los Angeles living and built around real skin needs - creating safe, high-performance formulas for sensitive skin that blend dermatologist-approved skin care with bold, joyful beauty for all.
Description
SOS Serum SOS Spray Mascara SunnyDays Powder Blush Visit the Store Visit the Store
Is Discontinued By Manufacturer : No
Product Dimensions : 0.75 x 0.75 x 4.7 inches; 0.63 ounces
UPC :
Manufacturer : Tower 28
Best Sellers Rank: #1,983 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #13 in Concealers & Neutralizing Makeup
#13 in Concealers & Neutralizing Makeup:
Customer Reviews: 4.7 4.7 out of 5 stars (758)
Item Form: Liquid
Color: 4.0 DTLA
Skin Type: All
Recommended Uses For Product: Face
Container Type: Tube
Brand Name: Tower 28
Product Benefits: Soothing
Skin Tone: All
Age Range Description: Adult
UPC: 850039518201
Manufacturer Part Number: T034-04-0000
Manufacturer: Tower 28
Finish Types: Natural
Coverage: Medium
Item Dimensions: 0.75 x 0.75 x 4.7 inches
Number of Items: 1
Material Type Free: Fragrance Free, Paraben Free, Sulfate Free
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Wednesday, Aug 12
Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
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Top Amazon Reviews
Color: 2.0 BU
I got this concealer for everyday use, and it really does feel more like skincare than makeup. It goes on smoothly and blends easily, especially under the eyes. What stood out most is how hydrating it feels — it doesn’t cling to dry spots or look cakey, which is a big plus. It has a natural finish and medium coverage that helps even out dark circles and redness without looking heavy.  It’s also gentle on the skin, which is great if you’re sensitive or don’t like heavier products. The only thing I’d mention is that since it’s more hydrating, it may crease a little if you don’t set it — especially under the eyes. Overall, a really nice everyday concealer if you want something lightweight, natural-looking, and comfortable on the skin.
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Reviewed in the United States on April 6, 2026 by Emily McNutt
Color: 11.0 OC
This is quite literally my favorite concealer of all time. I’ve repurchased every time I finish it. It doesn’t feel heavy in the skin but has a good amount of coverage to it. I love the serum consistency and I appreciate that its not drying at all. It makes my skin look flawless and it doesn’t crease on me. Overall I think its perfect for anyone.
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Reviewed in the United States on June 7, 2026 by Adriana Hernández
Color: 6.0 IE
This concealer blends beautifully and feels very lightweight on the skin. It provides a natural, skin-like finish with good coverage without settling into fine lines. I’m not a regular makeup wearer and have only used concealer for my under-eyes, but I’ve tried several that felt too heavy, overly creamy, or creased throughout the day. This is the first one I’ve used that truly melted into the skin and lasted all day without creasing. It’s especially nice for the under-eye area and sensitive skin, easy to apply, comfortable to wear, and looks fresh for hours. A little goes a long way. You truly get what you pay for—this is a top-tier product.
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Reviewed in the United States on February 10, 2026 by M. Love
Color: 6.0 IE
This concealer has medium coverage and is easy to apply and blend. It matches my skin well and looks very natural on the skin. It does crease a bit once it dries, though I found it blends better with a brush or sponge. Overall I liked it, but I probably wouldn’t repurchase because of the creasing.
Reviewed in the United States on March 25, 2026 by Nina
Color: 4.0 DTLA
This is a game changer. Certainly helps with under eye bags and decent wrinkle coverage. Its more on the thick side, but goes on smooth and my skin seems to do well with it -which is no easy task as my face has always given me discoloration, acne, and scarring. Will continue to purchase! The color was a good match too! I normally have pretty fair skin with red undertone and it blends well. Doesn't dry out my skin and not too greasy unless its a hot summer day.
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Reviewed in the United States on June 27, 2026 by Kristen
Color: 9.0 MDR
When I tell you this concealer is my go to!!! This is my favorite concealer ever, I literally use it all the time love this since I got it it’s such a lightweight concealer, but it covers so beautifully under your eyebags and you can even use it as a foundation, which is what I do. Ingredients are not as bad as many other ingredients in other concealer that are comedogenic. I’m also acne prone and this has never broken me out. It’s so smooth and so lightweight at the same time it starts as a smooth consistency, but once you leave it on it, dries out just a tiny bit and honestly for me it doesn’t really oxidize a lot maybe like a tiny bit so depending on your skin shade just make sure that you look really closely to the shades because it does turn just a tiny bit darker but not a huge difference. But overall so worth it, and would recommend any girly who loves to do either heavy makeup or a clean girl makeup to try it.
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Reviewed in the United States on January 30, 2026 by Vico
Color: 3.0 CC
Good coverage and goes a really long way! Only need a tiny dot. Will last me a long time! Also does not irritate my eyes, I have extremely sensitive allergy eyes with MGD.
Reviewed in the United States on June 30, 2026 by Rox
Color: 4.0 DTLA
This is a pretty good concealer. The most important thing is that it does not irritate my sensitive skin. It lasts my 10 hour work days. Great thickness but not heavy. Blends well. I have fair skin with pink undertones and I bought the shade 4.0 DTLA. Matches well. Doesn't look cakey. Covers nicely. It's pricier than what I normally buy, but has been worth it so far. A little goes a long way so I'm not going through it too quickly. I'm prone to breakouts and this hasn't caused me any issues. No complaints.
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Reviewed in the United States on February 3, 2026 by KatyLeighL