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Availability:
In Stock.
Arrives
Friday, Jul 18
Recently Viewed
Size: 4.20 Fl Oz (Pack of 1)
Features
- Bed Head's new Back It Up texturizing Cream, a powerful style defining hair product; texturizing hair styling cream; Helps curls, waves and other hairstyles to retain their shape for longer; Provides definition, body and hold for natural hairstyles; Great for maintaining long-lasting hairstyles on any hair type and length
Description
BH BACK IT UP CREAM 4.23 FL OZ/125 ML
Product Benefits: Frizz Control, Soothing, Shine, Heat Protection
Hair Type: All
Material Type Free: Sulfate Free
Scent: Natural,Pear
Liquid Volume: 4.23 Fluid Ounces
Language : English
Product Dimensions : 1.92 x 1.92 x 6.26 inches; 4.41 ounces
Item model number : 140737
UPC :
Manufacturer : TIGI
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Friday, Jul 18
Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
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Similar Products
Top Amazon Reviews
Size: 4.23 Fl Oz (Pack of 1)
Awesome
Reviewed in the United States on April 12, 2025 by Michele
Size: 4.23 Fl Oz (Pack of 1)
I really love and think that all bed head products are spot on when it comes to getting the job done and quality and just all around products that work and actually do what they say they gonna do. They have never let me down before. Im a white chick with a huge ass long curly fro and when it comes to my hair I HAVE to use products in my hair and usually I'm throwing in about 3-5 products when I get out the shower but I can literally only use this single thing alone and it do better than all 5 o would put in it before. It gives you texture and hold hold hold that shits not gonna frizz up or get big as hell later in the day just make sure you put enough in your hair but not too much cause then it will be sticky and too hard. You gotta just use it and play with it to get it right with what works for you and how much. And I love how thick the formula is. Just if you need something, that's gonna hold your curls and keep them tame with no frizz and they're going to look good then get this you won't be disappointed!!!
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Reviewed in the United States on August 7, 2024 by Amanda T.
Size: 4.23 Fl Oz (Pack of 1)
Ok, first of all ...for those wondering if this is a suitable replacement for Tigi's discontinued Cocky, the quick answer is No. Comparing them side by side (I bought 3 bottles of Cocky when I heard it was discontinued) and these are completely different and for different applications. Cocky is more sticky and glue-like and can be used as either a pre or post styler. It's meant to be used this way. It has a decent hold and stiffness when it dries in the hair. Back-it-Up is not sticky or glue like at all...it's a soft creme and has hardly any hold at all. Once it dries in the hair it remains soft to the touch and never crunchy. This product is meant to be a pre styler only (use with wet hair and blow dry it out). Now that the comparison is out of the way, I feel Back-it-up is good for what it does and what it's intended use is for. You just have to use it as a pre styler, then blow dry your hair and style it with a different product afterwards.
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Reviewed in the United States on October 21, 2022 by LLC_Amazon LLC_Amazon
Size: 4.23 Fl Oz (Pack of 1)
I have spent high and low on products for years my hair is constantly changing with this weather. I have course frizzy hair. And it’s no joke to have it under control. But I went to my hairstylist and she charged me more and when I saw this a deal I bought seven of them because it works that well . And it is not sticky and trust me ? once it sets I have no problem. I even put it on And braid my hair and my hair looks good.
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Reviewed in the United States on December 25, 2024 by Gina white
Size: 4.23 Fl Oz (Pack of 1)
Curls for days with this product and naturally curly hair
Reviewed in the United States on February 15, 2025 by kimberly
Size: 4.23 Fl Oz (Pack of 1)
This product was not as good as I expected. It really did not do much for my hair as far as styling and texture. Disappointing.....
Reviewed in the United States on January 30, 2024 by Charlotte Phillips
Size: 4.23 Fl Oz (Pack of 1)
This works better than any other curling, scrunching product that I have found. A little bit tacky, which seems to work I just bought two more of them on sale. I tried another brand on here and it did nothing for me.
Reviewed in the United States on November 14, 2024 by michelle michelle
Size: 4.23 Fl Oz (Pack of 1)
Wonderful haircare product & great price!
Reviewed in the United States on January 20, 2025 by Karol563