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Sony 43-Inch Class 4K Ultra HD BRAVIA 3 LED Smart TV with Google TV, Dolby Vision HDR, and Exclusive Features for PlayStation®5 (K-43S30)

  • Based on 930 reviews
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Availability: In Stock.
Fulfilled by Amazon

Arrives Sep 23 – Sep 24
Order within 12 hours and 51 minutes
Available payment plans shown during checkout

Size: 43


Style: TV Only


Features

  • GOOGLE TV WITH GOOGLE ASSISTANT: Get access to all your favorite streaming apps in one place with Google TV. And with Google Assistant, simply use your voice to search and ask questions.
  • YOUR FAVORITE STREAMING APPS IN ONE PLACE: Get access to all your favorite streaming apps, including Netflix, Prime Video, Disney+, YouTube, the Apple TV app, Crunchyroll, and many more. Easily stream to your smart TV with support for AirPlay 2 and Chromecast built-in.
  • MOVIES INCLUDED WITH THE BRAVIA TV: Streaming high-bitrate, high-quality 4K UHD movies included with the SONY PICTURES CORE app (formerly BRAVIA CORE). Get 5 credits to redeem on latest release movies and 12 months subscription on hundreds of classics.
  • MORE IMMSERVIVE MOVIE EXPERIENCE: Get a truly cinematic viewing experience with support for 4K HDR, Dolby Vision and Dolby Atmos.
  • INTELLIGENT TV PROCESSING: 4K HDR Processor X1 intelligently enhances every scene in real-time boosting color, contrast, and clarity.
  • REAL-WORLD COLORS: With Triluminos Pro, see over a billion accurate colors for lifelike picture quality that is vivid and bright.
  • UPSCALE EVERYHING YOU WATCH: Bring back lost detail and see your content upscaled to near-4K resolution with 4K X-Reality PRO.
  • SMOOTH AND CLEAR ACTION: See blur-free picture quality in fast-moving sports and movies powered by Motionflow XR technology.
  • BIG SOUND WITH COMPLETE CLARITY: Our innovative X-Balanced Speaker, and support for Dolby Atmos, provides clear natural sound for all your favorite content. Pair BRAVIA TV with compatible Sony soundbars for the ultimate cinema-like experience at home.
  • FEATURES FOR PLAYSTATION 5: Take your PS5 gaming to the next level with exclusive features Auto HDR Tone Mapping and Auto Genre Picture Mode that optimizes picture quality for gaming and streaming. Game Menu puts all your gaming picture settings and exclusive assist features in one place.

Description

TV just got more exciting with incredibly vibrant picture and easy-to-use smart features. Everything you watch is enhanced with over a billion accurate colors with lifelike clarity and contrast that reveals every detail. Google TV™ brings together movies, shows, and more from across your apps and organizes them just for you.

Screen Size: 43 Inches


Brand: Sony


Display Technology: LED


Resolution: 4K


Refresh Rate: 60 Hz


Special Feature: Exclusive features for the PlayStation 5, TRILUMINOS Pro, Google TV with Google Assistant, AirPlay 2, 4K X-Reality™ PRO, Game Menu, Minimal Flush Surface bezel, Sony Pictures CORE (5 credits/12 months streaming) See more


Included Components: Power Cable, Remote Control, Stand, Manuals


Connectivity Technology: Bluetooth, Ethernet, HDMI, USB, Wi-Fi


Aspect Ratio: 169


Product Dimensions: 10.5"D x 38"W x 24.88"H


Brand Name: ‎Sony


Item Weight: ‎22.3 pounds


Product Dimensions: ‎10.5 x 38 x 24.88 inches


Item model number: ‎K43S30


Batteries: ‎2 AAA batteries required. (included)


Is Discontinued By Manufacturer: ‎No


Color Name: ‎Black


Special Features: ‎Exclusive features for the PlayStation 5, TRILUMINOS Pro, Google TV with Google Assistant, AirPlay 2, 4K X-Reality™ PRO, Game Menu, Minimal Flush Surface bezel, Sony Pictures CORE (5 credits/12 months streaming)


Speaker Type: ‎Bass Reflex Speaker


Item Weight: ‎22.3 Pounds


Standing screen display size: ‎43 Inches


Aspect Ratio: ‎169


Date First Available: April 17, 2024


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Sep 23 – Sep 24

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • ⭐ My personal review – Sony Smart TV 4K Ultra HD BRAVIA 55" K-55S30 ⭐
Size: 55 Style: TV Only
⭐ My personal review – Sony Smart TV 4K Ultra HD BRAVIA 55" K-55S30 ⭐ I bought this Sony BRAVIA 55-inch 4K Ultra HD TV and it was a great decision. The picture quality with Dolby Vision HDR is impressive: vivid colors, deep blacks, and a sharpness that makes everything look much more lifelike. The integration with Google TV makes it much easier to navigate between apps and content and search for what I want without complications. Plus, the LED flat screen design looks modern and elegant in any room. What I liked most is that it has exclusive features for PS5, so using it with the console greatly improves the gaming experience with smoother and more detailed graphics. Spectacular picture with 4K and HDR Easy-to-use Google TV platform Ideal for gamers thanks to its compatibility with PS5 Elegant design and perfect size for the living room In short, it's an excellent TV for those looking for quality, functionality, and the ability to enjoy games and movies outdoors. maximum. ... show more
Reviewed in the United States on July 20, 2025 by Leo y Meliza Leo y Meliza

  • Best priced TV ever...Sony Bravia 50 inch w/Google TV
Size: 50 Style: TV Only
Wow! What a steal of a deal. Comes with Google TV installed, with free tv! Love the picture and size. Cannot go wrong with Sony Bravia, and this price is the lowest I found anywhere by a lot, if not half, delivered straight to my door! My last Sony lasted ten years and wasn't broken, just old and ten inches smaller! ... show more
Reviewed in the United States on August 30, 2025 by Judi C.

  • Best tv ever
Size: 65 Style: TV Only
Omg this tv is awesome!! Doesn’t have its own app but I can control my tv somehow with the Apple Remote on my iPhone and it works somewhat. The picture quality and sound are perfect I game with it on my ps5 and watch movies. Wasn’t too heavy so you can mount it if you like, I just keep it on my dresser for now ha. Easy to use and set up it’s cool features like it’s WiFi to watch movies do not need Apple Tv or Roku as it’s home has its own apps which is cool can save some hdmi space for more games or what not ... show more
Reviewed in the United States on March 15, 2025 by Phillip Langstaff

  • Excellent product
Size: 55 Style: TV Only
Picture is great, sound is great, easy setup. Even the packaging was well designed and made it easy to unpack. The only reason it doesn’t get a five star rating is that every once in a while the picture and sound get a bit out of sync - but it’s rare and typically fixes itself in a few minutes
Reviewed in the United States on June 22, 2025 by Amazon Customer

  • Update right away
Size: 85 Style: TV Only
The TV is a little buggy right out of the box so make sure you do an update right away. Other than that the picture is great. I have an OLED in the living room and game room so going LED felt like going backwards but it’s for a bedroom. It looks almost as crisp as my OLED
Reviewed in the United States on August 20, 2025 by Sunny Sunny

  • Perfect Mid Range Tv
Size: 50 Style: TV Only
**Review of the Sony Bravia 3 50-Inch TV** The Sony Bravia 3 50-inch TV delivers exceptional performance, offering a perfect balance between quality, features, and price. Right out of the box, the design stands out—sleek, modern, and minimalist, with slim bezels that make it look even more premium than its price suggests. The 50-inch display is ideal for mid-sized rooms, providing an immersive viewing experience without being overwhelming. **Picture Quality:** The Bravia 3 shines in terms of picture quality, with vibrant colors and sharp, crisp details. The 4K resolution ensures that movies, sports, and games come to life, while Sony’s proprietary technology, like the HDR support, brings out deep blacks and bright highlights. The display has excellent contrast, and the upscaling technology works impressively for HD content, making older shows and movies look far sharper and more defined. **Sound Quality:** The sound quality is solid for a flat-screen TV, with clear dialogue and rich audio. Though not quite as immersive as high-end soundbars or home theater setups, it’s more than adequate for day-to-day viewing. If you're looking for room-filling sound, a dedicated sound system would enhance the experience, but for most viewers, the built-in speakers get the job done. **Smart Features:** Running on Google TV, the Bravia 3 offers seamless integration with popular apps like Netflix, YouTube, and Disney+, as well as voice control via Google Assistant. The interface is responsive and intuitive, and navigating through apps or settings is smooth. Additionally, it supports Google Cast, making it easy to stream content from your phone or tablet to the TV. **Build and Durability:** Sony’s build quality is top-notch, with a sturdy frame and solid stand that keeps the TV stable. The TV is not overly heavy, so wall-mounting is an option if preferred. The construction feels robust, and it has a premium look and feel that matches the quality of the display. --- **Shipment and Packaging:** When the Sony Bravia 3 arrived, I was immediately impressed by how well it was packaged. The shipping box was large and sturdy, with a layer of reinforced padding around the TV to prevent any damage during transit. Inside, the TV was securely cradled in custom foam cutouts that held it in place, ensuring there was no shifting during handling. The box also included clear instructions for unboxing and setup, which made the process easy and straightforward. The TV itself was wrapped in a protective plastic film to guard against scratches, and there were no dents or signs of mishandling. All of the accessories—remote control, power cables, and stand components—were neatly organized in separate compartments inside the box, making it easy to find everything you need for assembly. Overall, the packaging exceeded expectations, providing peace of mind that the TV would arrive safely and without issue. **Conclusion:** The Sony Bravia 3 50-inch TV offers stunning picture quality, reliable performance, and a solid build, all within a reasonable price range. Paired with its excellent packaging and smooth shipping experience, it’s a standout option for anyone in the market for a new TV. Whether for casual TV watching, gaming, or streaming, it delivers on all fronts and is well worth considering. ... show more
Reviewed in the United States on November 5, 2024 by Shaquan Shaquan

  • Great picture!
Size: 50 Style: TV Only
Great TV!
Reviewed in the United States on August 24, 2025 by Richard A Armatrout

  • great tv, google tv not so great
Size: 43 Style: TV Only
I have owned Sony TVs for decades. I continue to like the color and performance very much. But I took off one star for Google TV. Setup requires Google Home which failed. It requires backdooring the security on your router. Thus, you have to turn off your router security. I refused so it didn't work. I installed regular TV instead. I noticed that the network came up fine without Google Home. Then I essentially did a manual install of Google TV. After an hour, it worked. Ordinarily I would not have bothered but you need Google TV to install the apps like Disney+. Now everything works and no Google Home and no security holes. I strongly recommend Amazon Fire Cube instead. Much easier and it works with all of your Sony devices including your home stereo equipment. (Old DVD players not so much.) I still like the TV part very much. The color is great, the 4k scaling is superb. And you can stream 4k to it. The sound is a question mark. At my age, my hearing is not so good, so I just don't know. Thought about a soundbar but that may be overkill. ... show more
Reviewed in the United States on May 27, 2024 by kikeo58

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