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PURA D'OR Anti-Thinning Biotin Shampoo & Conditioner Original Gold Label Set (16oz x2) – CLINICALLY TESTED Formula for Volume, Strength & Thicker-Looking Hair – Helps Reduce Breakage For Women & Men | Deep Moisturizing, Conditioner, CLINICALLY TESTED, Effective Results, Hair Thickening, Product

  • Based on 35,561 reviews
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Availability: In Stock.
Fulfilled by Amazon

Arrives Wednesday, Jul 29
Order within 6 hours and 10 minutes
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Size: 16 Fl Oz (Pack of 2)


Features

  • THE ORIGINAL GOLD STANDARD IN ANTI-THINNING CARE: Backed by over a decade of trust, our pioneering Gold Label Shampoo and Conditioner set continues to lead in premium hair-thinning performance. Powered by biotin, essential nutrients, and beneficial botanical extracts, these results-driven formulas help nourish fragile strands, enhance the appearance of fuller, thicker body, and create an environment that supports stronger, more resilient hairespecially for finer textures.
  • CLINICALLY TESTED PERFORMANCE, ROOTED IN NATURE: Our biotin-infused formulas are thoughtfully crafted with select plant-based botanicals to help support the elevated cosmetic results you desire. With every use, hair feels naturally stronger, smoother, and more resilient, revealing a healthier-looking finish that reflects the care of gentle, nature-inspired ingredients working in harmony.
  • LOW-LATHER, SULFATE-FREE, GENTLE & CRAFTED WITH CARE: This low-lather, sulfate-free shampoo and conditioner system delivers clean, color-safe care with a gentle touch. Made with biotin and a nourishing botanical blend, it supports fine or thinning hair with enhanced volume, a thicker-looking texture, reduced breakage, and a naturally revitalized, healthy-looking finishperfect for both men and women.
  • PROPRIETARY BOTANICAL BLEND TO HELP REDUCE BREAKAGE: OurOur signature blend of aloe vera, argan oil, nettle, pumpkin seed, Red Korean Seaweed, and other select plant-based ingredients work in harmony to nourish, condition, and support each strandhelping minimize breakage from brushing and styling while promoting smoother, more manageable hair.
  • MADE IN THE USA WITH UNCOMPROMISING QUALITY STANDARDS: Expertly crafted in a U.S. facility dedicated to rigorous quality, safety, and ingredient integrity. Each bottle reflects our careful formulation standards, designed to deliver consistently reliable, high-performing cosmetic benefits.

Description

Our iconic PURA D'OR Original Gold Label Anti-Thinning Shampoo & Conditioner Set is a biotin-infused botanical duo recognized as the gold standard in anti- thinning care. Clinically tested and expertly crafted, this system helps hair appear fuller, thicker, and more resilient with a blend of biotin, aloe vera, argan oil, nettle, pumpkin seed, and other plant-based ingredients. The clean, sulfate-free shampoo provides a gentle, color-safe cleanse, while the conditioner delivers lightweight hydration for a soft, polished finish. Ideal for men and women with fine or thinning hair, this premium formula helps reduce breakage, enhances volume, and revitalizes the appearance of flat strands—offering a refined, salon-inspired experience suitable for all hair types. Each product is proudly made in the United States in a Southern California facility powered by renewable energy, underscoring our commitment to responsible, eco-conscious manufacturing.

Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 3 x 6 x 7.5 inches; 1 Pounds


Item model number ‏ : ‎ 641


UPC ‏ :


Manufacturer ‏ : ‎ Vital's International Group


Best Sellers Rank: #798 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #2 in Hair Regrowth Conditioners


#2 in Hair Regrowth Conditioners:


Customer Reviews: 4.3 4.3 out of 5 stars (40,569)


Product Benefits: Anti Thinning, Anti-Breakage, Anti-Dandruff, Repairing, Split End Treatment, Thickening


Item Form: Liquid


Brand Name: PURA D'OR


Hair Type: Color Treated, Damaged, Dry, Normal, Thin


Manufacturer: Vital's International Group


UPC: 851615006419


Set Name: Original Gold Label Set


Manufacturer Part Number: 641


Model Number: 641


Item Type Name: Biotin Shampoo


Number of Items: 2


Unit Count: 32.0 Fluid Ounces


Item Weight: 16 Ounces


Material Type Free: Artificial Color Free, Formaldehyde Free, Paraben Free, Phthalate Free, Sulfate Free


Active Ingredients: Proprietary Herbal Blend, vitamin_e


Scent Name: Herbal


Special Ingredients: Aloe Vera, Argan Oil, Nettle Extract, Pumpkin Seed, Red Korean Seaweed, Rosemary, Saw Palmetto, Tea Tree Oil


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, Jul 29

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Hairline
Size: 16 Fl Oz (Pack of 2)
I asked chatgpt to recommend me a product that will help me regrow my thinning hairline. This was the top suggestion and i’m so glad I tried it out. I’m only 21 but for some reason my hairline has been thinning for years. This literally brought back hairs i didn’t even remember. I’ve been using it for about 2 months now and my hairline is a lot fuller than before. I have 3 patches that need more filling for some reason and i’m not sure what to use to target those specifically, but this actually works and overall i love the results and i’m so grateful i never thought i would actually grow back my hair and stop all the shedding so easily by a simple shampoo and conditioner ... show more
Reviewed in the United States on June 23, 2025 by Hair

  • So Glad It Works!
Size: 16 Fl Oz (Pack of 2)
Hair loss due to stress. This past year was horrible, no new growth and scalp showing in front. What I tried- Cutting my waist length hair to a short bob. No combs, clips or anything other than finger brushing. Played with part to hide thinning. It helped but still had excessive hair loss. Added this shampoo and conditioner to my routine, washing every three days. Sharing pictures after 3 washes. I went from losing thick strands every wash to almost nothing and feel a tiny bit of new growth. Can’t wait to see if it keeps working! ... show more
Reviewed in the United States on June 25, 2025 by Bryan Durren Bryan Durren

  • Clean scalp
Size: 16 Fl Oz (Pack of 2)
I have a mild hair loss condition called alopecia. So, I decided to try a new shampoo and conditioner. The smell isn’t bad at all, it’s quite herbal. It doesn’t feel like it’s very lathery, but somehow it leaves my scalp feeling clean and fresh. I’ve also noticed that my hair isn’t as frizzy. It didn’t do much for shine, and I still deal with a dry scalp. I haven’t noticed any new hair growth, though. My bald patches are still there, but I can say that when I wash my hair, I don’t see as much hair in the shower as I used to. Keep in mind that I have only used this product for about 2 months ... show more
Reviewed in the United States on May 23, 2025 by Angel

  • Helped reduce postpartum hair loss
Size: 16 Fl Oz (Pack of 2)
I started using the PURA D'OR Anti-Thinning Biotin Shampoo & Conditioner set after experiencing significant hair loss postpartum. After about a year of consistent use, I can definitely say it's helped. While I still shed some when washing my hair, the amount has decreased noticeably compared to the early months. What I really like is how gentle it is—free of sulfates, parabens, and other harsh ingredients—and it has a light, herbal scent that’s not overpowering. My hair feels stronger, and looks healthier. If you're dealing with thinning hair, especially postpartum, I highly recommend giving this a try. It may not stop all shedding, but it’s made a big difference for me. ... show more
Reviewed in the United States on June 18, 2025 by Jen Erickson

  • My Review of This Shampoo:
Size: 16 Fl Oz (Pack of 2)
Every time I washed my hair, I wanted to share my opinion about this shampoo. For a long time, my hair was falling out a lot—so much that I was even scared to wash it. But after I started using this shampoo, things changed. Today is exactly one month since I began using it, and the results are amazing. Last night, only three hairs fell out when I washed my hair! I’m very, very happy with this product and I truly recommend it to others. ... show more
Reviewed in the United States on June 28, 2025 by Gisoo

  • Consider your hair type, straight hair has better results than curly.
Size: 16 Fl Oz (Pack of 2)
So to outline this review pretty briefly, I'm gonna to give a brief explanation of my hair type and my gender (male if my name didn't make it known). I have very curly hair, not coils but tight curls. I bought this as a sort of attempt to help with my hairs moisture and shine, but also hoped for it to help with my dandruff, which seems to never go away without a specific shampoo. The pluses were that for my girlfriend, it seemed to work wonders, she has very thick and straight hair, it introduced a vibrant shine to her hair and made it feel silky, whilst some don't like the scent, she liked it and so do I. Though I think it's also important to note her hair has always been very healthy and most products can give decent results for her hair. For me, all I got was shine, my routine was simple as well, I double shampoo once a week, as in, I shampoo during a wash twice, then I apply conditioner letting it sit for roughly ten or twenty minutes depending on my rush. The issue comes with how my hair is dry even after, even though I did notice better shine and at first softness, but since the first time washing, the hair isn't as soft but rather rough a bit? I condition every other day as to not over wash my hair as well so. The things I've noticed is that this does NOT help with dryness, it hasn’t really improved my hair, it hasn’t improved my curls either, so definitely not for curly hair. It didn’t really help my scalp either, as my dandruff was all the same, however, with neurogen or whatever it is called, my dandruff is immediately erased for the week, so there’s that. Overall, the TLDR, plus for straight hair, soft, shiny, silky, smooth, scalp seems OK but not grand for my girlfriend with straight hair. Minus for curly hair, dry, shiny though, but scalp hates it, and hair isn’t soft. Take everything with a grain of salt though, my hair has always hated being beautifully curly and I’m still looking for a perfect product for it, also note I’ve only been using this since 12/20 or so, not a long baseline to reference. ... show more
Reviewed in the United States on January 8, 2025 by kid_from_nova

  • This works
Size: 16 Fl Oz (Pack of 2)
It is really reducing shedding!!! I have scalp inflammation and most fragrance irritates my scalp, I finally have relief thanks to this shampoo!! I have wavy/curly hair and it is a bit drying and doesn't help waves so much but it is helping my scalp and my hair feel full! I've been losing way less hair in the shower and in my comb!! It doesn't claim to be a curly hair shampoo so I can't fault it for that. ... show more
Reviewed in the United States on June 25, 2025 by Kay

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