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PENN Rival Level Wind Conventional Fishing Reel

  • Based on 811 reviews
Condition: New
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$58.98 Why this price?
Memorial Day Sale · 21% off was $74.98

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Availability: In Stock.
Fulfilled by Amazon

Arrives May 31 – Jun 4
Order within 35 minutes
Available payment plans shown during checkout

Style: Box


Size: RIV20LW


Features

  • Lightweight graphite frame and sideplates
  • Auto-engaging gears
  • Marine-grade bronze alloy main gear
  • Machine cut brass pinion gear
  • Ht-100 carbon fiber drag washers
  • 2 shielded stainless steel ball bearings
  • Line Capacity Rings

Item Package Dimensions L x W x H: ‎10.6 x 4.9 x 3.4 inches


Package Weight: ‎0.73 Kilograms


Item Dimensions LxWxH: ‎1 x 1 x 1 inches


Item Weight: ‎0.53 Kilograms


Brand Name: ‎PENN


Model Name: ‎RIV20LW


Color: ‎Black


Material: ‎Blend


Suggested Users: ‎unisex-adult


Number of Items: ‎10


Manufacturer: ‎Pure Fishing


Part Number: ‎RIV20LW RIVAL 20 LW REEL BOX


Model Year: ‎2017


Style: ‎Box


Included Components: ‎Reel


Size: ‎RIV20LW


Sport Type: ‎Fishing


Handle Material: ‎Carbon Fiber


Hand Orientation: ‎Right Hand


Date First Available: September 6, 2016


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: May 31 – Jun 4

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Good deal for the low price, but not a great reel.
Style: Box Size: RIV15LW
This is a budget, entry level reel. For the low price, its a good deal, but it's not a great reel. I have 4 Shimano Cardiff 400 reels, 2 Shimano Calcutta 400 reels, and 2 PENN Squall II 15LW reels. All of them are nicer and higher quality than the Rival, but they all cost 3x as much. I wanted 2 more 15LW reels to handle heavier tackle trolling for Stripers, to pull big umbrella rigs or 20+ oz tandem mojos to get down deep. These reels will work fine for that, they handle the weight and drag well. My main complaint is how much 'free play' is in the anti-reverse mechanism. When you stop winding, the handle can rotate about 1/2 inch backwards, letting out about an inch of line. While that seems minor, it prevents you from being able to hook a lure into the rod's hook loop and crank the handle to draw the line tight to store the rigged rod. Once you let go of the handle, it flops 1/2'' down and lets out an inch of line, which makes enough slack in the line for your lure's hook to fall out of the holder it was in. This is super annoying. My second complaint is the shaft that the crank handle attaches to has a good amount of slop in it. The crank handle shaft wobbles around by 1-2mm in all directions. Both of my Rival 15LWs have this same amount of slop, so i'd say that they all probably come this way. It'll probably hold up, but it feels cheap and does not inspire confidence. Higher end reels have very solid feeling cranks with zero slop. I ordered 2 of these Rival 15LW reels from Amazon at the same time. While the packaging and reels appear to be identical, the rod clamp hardware was different between the two boxes. Once box had coarse thread rod clamp bolts and fine thread nuts that looked different from the other set, so I couldn't use the mismatched threaded set. I ordered another set of the correct nuts to solve the problem, but quality control should have caught this. ... show more
Reviewed in the United States 🇺🇸 on March 21, 2022 by Jason

  • It's a penn
Style: Box Size: RIV20LW
Love this reel I have it on a 9ft heavy action rod with 25lb line and 3oz weight it will get out there it has a loud clicker I really recommend this reel
Reviewed in the United States 🇺🇸 on December 26, 2022 by roland

  • thank you
Style: Box Size: RIV20LW
penn of course
Reviewed in the United States 🇺🇸 on January 17, 2023 by gustavooh

  • Looks/feels good - so far..
Style: Box Size: RIV15LW
Just received this reel (15LW) and first opinion was “this could work”. I chose this reel for near shore /off shore fishing in southern California; near shore for bottom fishing and off shore trolling. 40lb. braid should provide adequate capacity and strength for either. I’m getting way ahead of myself in this review. The reel feels sturdy (maybe a little heavy at >1 pound). A rudimentary function check looks good; drag range, spool (axial) tension, gear lever, level wind, clicker, etc. The main issue I find “out of the box” is the handle/crank size. The crank radius is about 3 inches and the crank handle is huge. It just seems to me to be a little over-kill. With nearly the same gear ratio, the Penn JigMaster has about a 2 in. crank radius (if that means anything). OK, next day, at the tackle shop to spool’er up. 40# Spectra (braid) with a +/- 12 yard fluorocarbon “top-shot”. It spooled about 250 yds. of braid – (shrug) OK. Then some sticker shock; my $47 new reel is now a $90+ fishing reel. Oh well, it looks and feels good on its 6 and a half foot rod. I’ll surely have more comments when I get this out on the water and “put the spurs to’er”. So far we’re at 5 stars. ... show more
Reviewed in the United States 🇺🇸 on December 18, 2021 by Randall

  • Más pequeño de lo que pensaba
Style: Box Size: RIV15LW
Pensé que era mas grande, es pequeña
Reviewed in the United States 🇺🇸 on September 25, 2022 by Rusbel Ruiz

  • Excellent product
Style: Box Size: RIV30LW
I used it once for trolling fishing. Excellent reliable reel.
Reviewed in the United States 🇺🇸 on December 23, 2022 by Tarek

  • Penn what happed to you
Style: Box Size: RIV15LW
some of my best saltwater reels are the older Penn-made reels but this new one is not built the same. i suspect ill get a year out of it if I don't hook into really large gamefish over 25 lbs I've used the reel 5 times and can feel it wearing down and the largest fish I've caught on it is 8lb 15oz I have Penn reels made in the 1970s still holding up strong. This new 2022 reel as I've said is just not built with the quality of the gears to the handle. also if I don't hold the reel sideways when I cast the brake pops on, causing me to lose a lot of bait because of that issue. I have adjusted to casting sideways but with a Penn reel that just should not be an issue... ... show more
Reviewed in the United States 🇺🇸 on April 25, 2022 by Blues

  • Yesss!
Style: Box Size: RIV15LW
It’s great for the price! I bought two one for me and one for my best friend. We can’t wait to get out there and use it in the bay area for big fish
Reviewed in the United States 🇺🇸 on September 21, 2022 by Lindsay Medina

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