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It Cosmetics

IT Cosmetics Superhero No-Tug Retractable Eyeliner - All-Day Wear, Waterproof Formula Won’t Smudge - With Avocado Oil, Chamomile Extract, Vitamin E & Carnauba Wax - 0.008 oz

  • Based on 582 reviews
Condition: New
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$24.00 Why this price?

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Availability: Only 3 left in stock, order soon!
Fulfilled by Amazon
Arrives Friday, Aug 8
Order within 11 hours and 3 minutes
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Color: Silk Taupe


Package Dimensions ‏ : ‎ 5.91 x 2.13 x 1.61 inches; 0.31 ounces


Manufacturer ‏ : ‎ IT Cosmetics


Best Sellers Rank: #22,375 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #159 in Eye Liners


#159 in Eye Liners:


Customer Reviews: 4.6 4.6 out of 5 stars 582 ratings


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Friday, Aug 8

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
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  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

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Top Amazon Reviews

    • Love this eyeliner! On my third one
Color: Black Brown
The best eyeliner! Great colour, stays on even on hot humid days and comes off easily with an eye makeup remover. I use clarins.
Reviewed in the United States on July 15, 2025 by Chantal Ayodeji
    • Absolutely stays put!
Color: Silk Taupe
The first one that as shipped to me came all smooshed in the cap. Processed the return and they shipped a new one immediately and I had it within 2 days. Perfect color for me. Stays put - no smudging, no weeping, no running - even when I cry + wipe with a tissue!
Reviewed in the United States on May 16, 2025 by Jenna R.
    • Love It eyeliner!!!
Color: Silk Taupe
I love this eyeliner, goes on easy, no tugging, looks great, it is waterproof too.
Reviewed in the United States on June 11, 2025 by Debbie
    • Finally!
Color: Black Brown
This eyeliner goes on smooth, and has its own sharpener, but that is not the best part. There are two things I love about this eyeliner. The first is that the way you put it on in the morning is the way it looks in the evening! Which brings me to the second plus, no smudging under my eyes by the afternoon! For years, I have looked in the mirror at the end of the day and was upset that my eyeliner wasn't defining my eyes, it was puddling under them! Another plus to this eyeliner is that it doesn't burn or irritate my eyes. I guess that's three things! Thank you for a wonderful product. ... show more
Reviewed in the United States on November 17, 2024 by Nancy Kester
    • Excellent but not great for super sensitive eyes
Color: Black
I am super impressed with this eyeliner! It goes on easily, says, and the sharpener at the bottom is a game changer. It's easy to sharpen and blend but it sets quickly so be ready to work your beauty magic right as soon as possible. I ordered the classic black color and it doesn't smudge but it does irritate my eyes (I have very sensitive/combination skin). It doesn't irritate me enough to stop using it, but if you're like me, be careful while applying and have eye drops hand ;). ... show more
Reviewed in the United States on December 15, 2023 by MiaMalpaa
    • Easy to draw and lasts all day
Color: Black
Love this eyeliner! It's the only one I've ever used that easily glides on smoothly and stays all day. I've gotten so many compliments on it and people asking what I use. I definitely prefer this twist version to the pencil, which often breaks towards the end when sharpening.
Reviewed in the United States on June 6, 2025 by Erin T
    • Easy to apply, long lasting
Color: Silk Taupe
Eyeliner is easy to apply, lasts until removed with soap and water.
Reviewed in the United States on June 2, 2025 by John
    • While it looks great to start
Color: Black
It definitely smudges and isn't waterproof. When you put it on initially it glides easily and looks fantastic, but within an hour it was already starting to smudge just from heat. I wanted to try it because it's described as "waterproof & smudge proof" which are both false. Paying $25 for eyeliner is bad enough but it's even worse when it doesn't live up to its own description. 🤷🏻♀️ ... show more
Reviewed in the United States on February 20, 2025 by Nico

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