Search  for anything...
e.l.f.

e.l.f. Sheer For It Blush Tint, Plums Up

  • Based on 10,194 reviews
Condition: New
Checking for the best price...
$5.79 Why this price?
Save $0.21 was $6.00

Buy Now, Pay Later

As low as $1 / mo
  • – 4-month term
  • – No impact on credit to apply
  • – Instant approval decision
  • – Secure and straightforward checkout

Ready to go? Add this product to your cart and select a plan during checkout.

Payment plans are offered through our trusted finance partners Klarna, Affirm, Afterpay, Zip, Apple Pay, and Google Pay. No-credit-needed leasing options through Acima may also be available at checkout.

Learn more about financing & leasing here.

Selected Option

Free shipping on this product

FREE 30-day refund/replacement

To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

Availability: In Stock.
Fulfilled by Amazon
Arrives Monday, Aug 31
Order within 4 hours and 38 minutes
Available payment plans shown during checkout
Protection Plan Protect Your Purchase
Checking for protection plans...

Recently Viewed

Color: Plums Up


Size: 0.22 Fl Oz (Pack of 1)


Features

  • WATERY CHEEK & LIP TINT: A multi-use blush cheek and lip tint with a hydrating, watery texture for a naturally flushed finish.
  • BUILDABLE COLOR: Blend and build up a sheer, long-lasting stain.
  • FOUR NEW SHADES: So Petal (Light Pink), Mauve Actually (Mauve), Burgun-did That (Burgundy) and Maple Latte (Brown).
  • HYDRATING FORMULA: Infused with hyaluronic acid to help hydrate skin and lips.
  • VEGAN & CRUELTY-FREE: e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.

Description

A buildable lip and cheek tint that leaves a lasting stain? We’re sheer for it! e.l.f. Cosmetics multi-use Sheer For It Blush Tint has a watery texture that makes it easy as e.l.f. to blend and build up for a dreamy hit of color with a natural finish. Plus, it’s infused with hyaluronic acid to deliver a surge of hydration to skin and lips. What it is: Multi-use lip and cheek tint for a sheer wash of color. Why you'll love it: Hydrating watery texture delivers a natural flush finish Long-lasting, transfer-resistant stain Blendable and buildable formula Key ingredients: Hyaluronic acid Ingredients may change or vary from time to time. Please refer to the packaging of the product received for the list of ingredients in your particular product. Proud to be 100% Vegan, Cruelty-Free and Leaping Bunny Certified. Because kindness is chic.

Product Dimensions ‏ : ‎ 4.25 x 1.06 x 1.06 inches; 1.12 ounces


Item model number ‏ : ‎


UPC ‏ : ‎


Manufacturer ‏ : ‎ e.l.f. Cosmetics


Best Sellers Rank: #89 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #1 in Face Blushes


#1 in Face Blushes:


Customer Reviews: 4.4 4.4 out of 5 stars (10,194)


Item Form: Liquid


Finish Types: Sheer


Product Benefits: Hydrating


Special Ingredients: Hyaluronic Acid


Skin Tone: All


Lip Color Type: Lip Tint


Lip Color Undertone: Neutral


Lip Color Shade Depth: Medium


Lip Color Intensity: Sheer


Coverage: Full


Skin Type: All


Brand Name: e.l.f.


Color: Plums Up


Age Range Description: Adult


Target Audience: Unisex-Adults


Manufacturer: e.l.f. Cosmetics


UPC: 609332823235


Global Trade Identification Number: 35


Model Number:


Manufacturer Part Number:


Item Weight: 1.12 ounces


Item Dimensions: 4.25 x 1.06 x 1.06 inches


Number of Items: 1


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Monday, Aug 31

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • Zip Pay in 4
  • Financing through Apple Pay
  • Financing through Google Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Similar Products

Top Amazon Reviews

    • 10/10 Lip Tint/Blush Tint
Color: Pink Positive Size: 0.22 Fl Oz (Pack of 1)
Review Image by Taylor
Review Image by Taylor
Review Image by Taylor
Review Image by Taylor
This is absolutely amazing. It's a beautiful color that stands out against my pale skin, but not too much. I noticed when I used it as a blush that it seems to have a bit of a shimmer to it, although I think it blended in with my natural lip color too much to tell when it was on my lips, because I didn't notice it then. However, it is very smudge proof, the tint doesn't transfer onto cup rims or straws. So far, it has lasted me at least 3 hours, it probably lasts longer, I just haven't actually used it throughout an entire day yet. I tried it when I first got it at 6pm, and it was still on at 9pm, so do with that what you will. When it comes to its consistency, it starts off as a very thin redish liquid, but it's not so thin that it would run off of your lips or cheeks. It takes around 30 seconds to dry it seems. When it's still wet, you can easily wipe it away with just your finger if you make a mistake, and it doesn't feel sticky to me. Once it dries, you can put whatever on it. I used lip liner and lip gloss. It does have a little bit of a shine to it on its own, but I prefer a more glossy look. Essentially, you can use it to look more matte or glossy. It did not transfer any color onto my lip gloss applicator when I applied it, which is good because I would prefer if my clear gloss stayed clear. But again, remember to let it dry. I don't think the lip tint has any fragrance to it, but I also can't smell very well, so who knows. It probably doesn't, as that would be unnecessary, but I can't tell you for sure. I really love this, it was a great purchase in my opinion. I will definitely be buying it again when I run out. My mother and sister also tried some of it, and they loved it as well. 10/10, highly recommend. ... show more
Reviewed in the United States on May 25, 2026 by Taylor
    • Even Better Than Bene-tint!!
Color: Pink Positive Size: 0.22 Fl Oz (Pack of 1)
I got this for a back to school glow up. I was originally gonna buy the Bene-tint, but this was so much cheaper and had amazing reviews. I am so insanely glad I went with this this, the shade seems almost neon on the computer but it gives the perfect color on my lips. Lasted the whole day, came off with a swipe of micellar water, and didn't dry out my lips at all. It didn't have any taste which I was a total fan of! I'm pretty clumsy, yet it didn't stain my face, it only was on my lips and there was literally no texture so I wasn't overstimulated, and it made application so easy. I'll def be buying again!! ... show more
Reviewed in the United States on July 28, 2026 by Jessica Sweeney
    • Goes on easily
Color: Mauve Actually Size: 0.22 Fl Oz (Pack of 1)
LOVE IT! I am a committed Elf product consumer. I use almost all of their makeup as the quality is fantastic and I am paying less than drugstore prices. The lip tint goes on easy and I am able to even line my lips with the tip of the brush. The color lasts all day, It does fade towards the inside of the lip over time and when you eat, but that does not bother me. For the price, I can afford to have one at home and one in my purse. I will continue to purchase this product. I have not tried it on my cheeks. That may be left to a weekend experiment as I don't normally use cream or tint blushes. ... show more
Reviewed in the United States on July 27, 2026 by Amazon Customer
    • Nice tint, doesnt last super long, is patchy at times
Color: Maple Latte Size: 0.22 Fl Oz (Pack of 1)
I love this color, it works with my skin tone and looks almost like a sunburnt rose color. Once you put it on you need to work super fast as it dries in literally 1.5 seconds. I have found that using a makeup brush is best as opposed to your fingers. I put lotion on first and that helps blend it out better. The color does not last super long but that is okay. ... show more
Reviewed in the United States on August 10, 2026 by Emily
    • Long lasting coverage
Color: Maple Latte Size: 0.22 Fl Oz (Pack of 1)
Love this product the coverage is amazing. The quality is great and it looks very very good on. It’s not sticky at last all day. It’s a good size for the price. I will be buying more in other colors as soon as they are available.
Reviewed in the United States on July 29, 2026 by Susie
    • Gorgeous color payoff and a great price, but expect to reapply!
Color: Left On Red Size: 0.22 Fl Oz (Pack of 1)
I really wanted to love this product completely because the immediate results are so beautiful. While it has some fantastic qualities that make it worth keeping in my routine, there is one major performance factor you should know before buying. What stands out: Beautiful Color: The shade is absolutely stunning and looks incredibly flattering. It applies smoothly, blends easily, and gives a gorgeous, vibrant finish right out of the gate. Excellent Price Point: You truly cannot beat the value for the cost. It is an incredibly budget-friendly option that looks just as high-end as luxury brands when first applied. Comfortable Wear: The formula feels lightweight and very comfortable on the skin without feeling sticky, heavy, or drying. Things to know: Lacks Lasting Power: The main downside is the longevity. It tends to fade or wear off within about 1 to 2 hours, sometimes less than that.. You will definitely want to keep it in your bag for quick reapplies throughout the day. Final Verdict: If you don't mind carrying it with you for quick touch-ups, the color and the price make it a completely worthwhile buy. It is a lovely budget option as long as you manage your expectations regarding its staying power!💡 ... show more
Reviewed in the United States on July 13, 2026 by Farrah
    • LOVE LOVE AND LOVE!
Color: Plums Up Size: 0.22 Fl Oz (Pack of 1)
Too good. Easy to apply, provides great long lasting stain, best tip is to apply a lip balm 2-5 minutes before applying the tint so that it can look hydrated and moisturized. For extra glow, you can apply lip balm after the tint dries too. I follow lip balm-tint-lip balm. It works for my dry lips. It's texture is quite watery, which is good as you can decide on how dark or light you want your tint to be. The tip is so good that you don't usually get the tint inside your mouth, even if you are a beginner, like me. I've got 7 shades and zero regrets! ... show more
Reviewed in the United States on July 27, 2026 by Krishna
    • Get it! Definitely.
Color: Mauve Actually Size: 0.22 Fl Oz (Pack of 1)
I took a chance because I like e.l.f. products and they're not expensive. SO in love. Natural looking flush to the cheeks and "just bitten" lip color. Definitely buildable so be patient if you like more color pop. Stayed all day on my cheeks. Needed to reapply on my lips once on the inside but since it's a natural stained look there wasn't an obvious line where the lipstick had worn off. I'm getting two more colors. ... show more
Reviewed in the United States on July 7, 2026 by Cody Pease

Can't find a product?

Find it on Amazon first, then paste the link below.
Checking for best price...