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COLOR WOW Cult Favorite Firm + Flexible Hairspray – Lightweight spray with all day hold | Humidity resistance | Heat + UV protection | non stiff, non sticky | Brushable | Non yellowing

  • Based on 3,071 reviews
Condition: New
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Availability: In Stock.
Fulfilled by Amazon

Arrives Monday, Oct 20
Order within 22 hours and 1 minute
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Product Benefits: Fast drying, weightless formula. Doesn’t cloud shine, holds style firmly without helmet head. For all hair styles. See more


Hair Type: All


Material Type Free: Alcohol Free


Scent: Fresh


Liquid Volume: 295 Milliliters


Product Dimensions ‏ : ‎ 2.13 x 2.13 x 9.63 inches; 12 ounces


Manufacturer recommended age ‏ : ‎ 0 months and up


Item model number ‏ : ‎ CW535


Department ‏ : ‎ Unisex Adult


Best Sellers Rank: #4,121 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #52 in Hair Sprays


#52 in Hair Sprays:


Customer Reviews: 4.2 4.2 out of 5 stars 3,071 ratings


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Monday, Oct 20

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

  • Klarna Financing
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  • Afterpay Financing
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  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • A Superior Styling Essential
This exceptional hairspray from COLOR WOW sets the standard for all-day hold without stiffness or stickiness. Its lightweight formula effortlessly tames tresses, ensuring your style remains intact from morning to night. Benefits: Durable Hold: Firm + Flexible Hairspray provides an unwavering hold that keeps hair in its desired position all day, regardless of your activity level. Humidity Resistance: Humidity can be the bane of styled hair, but this spray remains unyielding, protecting your coiffure from frizz and flyaways. Heat and UV Protection: This hairspray promotes hair health and prevents fading or discoloration by shielding hair from damaging heat and UV rays. Brushable and Non-Yellowing: Unlike traditional hairsprays, this one can be easily brushed out without leaving behind a sticky residue or turning hair yellow over time. Conclusion: If you’re seeking a lightweight yet powerful hairspray, COLOR WOW Cult Favorite Firm + Flexible Hairspray is your go-to solution. Its exceptional hold, humidity resistance, and heat/UV protection ensure your hair stays perfectly styled all day. It is highly recommended for any hair type or style. ... show more
Reviewed in the United States on September 19, 2024 by Lisa G.

  • Hold and smell…
I’ve used Paul Mitchell freeze and shine pump for 30+ years because I’ve never been able to find anything remotely close to it until now. I absolutely love this WOW hairspray, it’s wonderful. I’ve also never been able to use an aerosol can of hairspray either, that is until now. I highly recommend this one. ... show more
Reviewed in the United States on August 24, 2025 by Nancy S.

  • Great product -Bad spray nozzle
I really like this product. This is the 4th time I order it. But this is also the second time the spray nozzle stops working. I have 2 almost full cans and I can’t get the project out. Please improve your spray nozzle.
Reviewed in the United States on July 10, 2025 by Aida R. Martinez

  • Holds pretty good for fine hair.
Works pretty good. My hair is hard to hold. Not stiff or sticky. Good scent. Not strong smell.
Reviewed in the United States on September 3, 2025 by June Bug

  • Not a fan of the WOW products
This product is so useless - - will not even give it a star. I am 78 years old and I have used a lot of different brands of hair spray over the years, but this is the bad'ist of the bad. It is not sticky - it is not a wet spray - it does not leave your hair stiff - - it just does Nothing. I have used it about 1/2 a dozen times and every time after spraying my hair, the curls begin the fall out - leaves my hair extremely soft (similar to your towels when you used a lot of clothes softner) and will not help to hold the curl or style of my hair. Will Not buy again! Same for the Dream Cocktail Carb Infused Leave in Treatment - did nothing for my hair. What a rip off - $56+tax&shipping down the drain. Forced to give a rating before I could submit my review, so 1 star is ONLY for the best bag of lies in advertising. ... show more
Reviewed in the United States on August 30, 2025 by Grace Burns

  • Frizz control in a frizzy world
OMG. This is the best. My hair is naturally curly. I live in the south better known as the frizz belt. This product is not sticky. Not like hair spray. It holds my curls and afterwards my hair feels so soft and looks shiny. Buy this!!!
Reviewed in the United States on August 27, 2025 by Rebecca sharp

  • Clogs frequently
The product itself is amazing and a great light weight spray, however it becomes spray nozzle gets clogged frequently making it impossible to use. I have cleaned it, soaked it etc to get it to work. It is way too expensive to only get to use for 1/2 a bottle.
Reviewed in the United States on August 27, 2025 by Suzann Blanchard

  • Hairspray go to
Have purchased numerous time. Definitely holds hair, but without being too firm or crunchy. Haven’t had any issues of the nozzle becoming clogged like others. I use on my color treated hair and seems to work well and not damage. Good scent not too overwhelming. Worth the price in my opinion
Reviewed in the United States on August 10, 2025 by Kelsey S

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