Search  for anything...
Canon

Canon PowerShot SX740 HS

  • Based on 1,759 reviews
Condition: New
Checking for the best price...
$695.00 Why this price?
Save $204.99 was $899.99

Buy Now, Pay Later

As low as / mo
  • – Up to 36-month term if approved
  • – No impact on credit to apply
  • – Instant approval decision
  • – Secure and straightforward checkout

Ready to go? Add this product to your cart and select a plan during checkout.

Payment plans are offered through our trusted finance partners Klarna, Affirm, Afterpay, Zip, Apple Pay, and Google Pay. No-credit-needed leasing options through Acima may also be available at checkout.

Learn more about financing & leasing here.

Selected Option

Free shipping on this product

This item is eligible for return within 30 days of receipt

To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

Availability: In Stock.
Fulfilled by BH 52 Innovations
Arrives Sunday, Nov 1
Order within 1 hour and 9 minutes
Available payment plans shown during checkout
Protection Plan Protect Your Purchase
Checking for protection plans...

Recently Viewed

Color: Silver


Features

  • Powerful 40x Optical Zoom with Optical Image Stabilizer and Zoom Framing Assist
  • 4K Video and 4K Time-lapse Movie
  • Built-in Wi-Fi* and Bluetooth** Technology
  • 20.3 Megapixel*** CMOS Sensor
  • DIGIC 8 Image Processor.Optical Viewfinder:Not available
  • 3.0-inch Tilt-type (180 up) LCD
  • High-speed Continuous Shooting at up to 7.4 fps (up to 10.0 fps with AF Lock)
  • Feature Assistant

Description

Capture subjects near, far and in-between with the new Powers hot SX740 HS digital camera’s powerful 40x optical zoom with optical image stabilizer and zoom framing assist. Record special moments with 4K video and 4K time-lapse movie. There’s also automatic feature to choose the best composition for your subject. The 180 Degree tilt-type screen can face all the way forward to put you in the center of the frame. The smooth skin effect can help enhance your natural features. Share your photos and videos right away with a range of connection options, which now includes versatile built-in Bluetooth, as well as built-in Wi-Fi and NFC technology.

Compatible Mountings: Canon RF


Aspect Ratio: 169


Photo Sensor Technology: CMOS


Supported File Format: JPEG


Image Stabilization: Optical


Maximum Focal Length: 96 centimeters


Optical Zoom: 40 x


Maximum Aperture: 6.9 f_stop


Expanded ISO Minimum: 100


Metering Description: Center-Weighted Average, Evaluative, Spot


Compatible Mountings: Canon RF


Aspect Ratio: 169


Sensor Type: CMOS


File Format: JPEG


Image stabilization: Optical


Maximum Aperture: 6.9 f_stop


Expanded ISO Minimum: 100


Photo Sensor Resolution: 20.3 mp


Photo Sensor Size: 1/2.3-inch


Maximum Shutter Speed: 15 seconds


Minimum Shutter Speed: 1/3200 seconds


Exposure Control: Auto, Manual, Program


Form Factor: Compact


Effective Still Resolution: 20.3 mp


Special Feature: Time-lapse


Color: Silver


Screen Size: 3 inches


Shooting Modes: Auto, Manual, Program


Item Weight: 9.76 ounces


Video Resolution: FHD 1080p


Viewfinder: flexible LCD


Flash Modes: Auto, Flash On, Off, Slow Sync


Camera Flash: Built-In


Skill Level: Professional


Specific Uses For Product: General photography


Compatible Devices: Canon RF, Canon


Continuous Shooting: 10 frames_per_second


Aperture modes: f3.3-f6.9


Flash Sync Speed: 1/3200 Second


Video Capture Format: 4k


Connectivity Technology: Wi-Fi


Wireless Technology: Wi-FiBluetooth


Video Output: Micro-HDMI


Total USB Ports: 1


Total Video Out Ports: 1


Total USB 2.0 Ports: 1


Hardware Interface: AV Port


HDMI Type: Type D Micro HDMI


Display Type: LCD


Dots Per Screen: 10,222,222


Display Fixture Type: Tilting


Display Maximum Resolution: 3072 x 2304 pixels


Display Resolution Maximum: 640 X 480 pixels


Touch Screen Type: Capacitive


Flash Memory Type: SDXC


Recording Capacity: 30 minutes


Write Speed: 10 fps


Flash Memory Speed Class: UHS Speed Class 3


Flash Memory UHS Speed Class: UHS Speed Class 1, 2, or 3


Flash Memory Bus Interface Type: USB


Compatible Flash Memory Type: SDXC


JPEG Quality Level: Normal


Supported Image Format: JPEG


Bit Depth: 12 Bit


Total Still Resolution: 20.3 mp


Maximum Image Size: 5184 pixels


Maximum Focal Length: 96 centimeters


Optical Zoom: 40 x


Lens Type: Telephoto


Zoom: Digital Zoom, Optical Zoom


Camera Lens: Wide,Telephoto


Minimum Focal Length: 24 millimeters


Real Angle Of View: 107.5 degrees


Focal Length Description: 4.3 to 172mm (35mm Equivalent Focal Length 24 to 960mm)


Digital Zoom: 4 x


Lens Construction: Telephoto


Metering Methods: Center-Weighted Average, Evaluative, Spot


White Balance Settings: Auto


Self Timer: 10 seconds, 2 seconds


Crop Mode: 169 or 43


Brand: Canon


Model Name: 2956C001


Built-In Media: Battery Charger CB-2LH, Battery Pack NB-13L, PowerShot SX740 HS, Wrist Strap WS-800


Model Number: 2956C001


Model Series: SX740


Series Number: 740


Global Trade Identification Number: 93


Generation: 1


Number of Items: 1


UPC: 013803306293


Item Highlight: Point & Shoot Digital Camera, Optical Zoom, 4K Video, Silver


Unit Count: 1 Count


Age Range Description: All Ages


Manufacturer: Canon Cameras US


Manufacturer Part Number: 2956C001


Warranty Description: Standard


Digital Scene Transition: zoom


Image Capture Type: Stills & Video


Auto Focus Technology: Contrast Detection


Focus Features: Auto Focus


Autofocus Points: 1


Focus Type: Auto Focus


Focus Mode: Single-Servo AF (AF-S)


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Sunday, Nov 1

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • Zip Pay in 4
  • Financing through Apple Pay
  • Financing through Google Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Similar Products

Top Amazon Reviews

    • Excellent camera for birdwatching, understanding its inherent limitations
Color: Black
Review Image by Michael C
Review Image by Michael C
Review Image by Michael C
I am beginning birder, and chose this camera for its long zoom (960 mm 35 mm equivalent) and its compact size. I did not want the expense, weight, and bulk of an interchangeable lens camera, or of a "bridge" camera. Because the SX740's small size and light weight, it's been easy to switch from binoculars to the camera to take pictures. (I "wear" it on my wrist with a strap.) I have had the SX 740 for about two months, and have taken about 30,000 pictures with it. I am very satisfied with the camera, and would buy it again. At long distances in reasonable light, the camera at highest zoom can take images of small birds that are acceptable enough to help me identify them. Images of larger birds at closer distances are great (see photos). I use Program mode, with spot focusing, auto ISO, and servo AF (continuous focus). The SX740 uses the same battery (NB-13L) as my Canon G7X. As a bonus, the battery lasts significantly longer in the SX740 - most times I can go two hours taking lots of pictures without battery change. Having said the above, potential purchasers should understand that this kind of camera has inherent limitations. Overall, pictures taken at high zoom will not be as sharp as those taken with a quality interchangeable lens camera. By strict eBird picture quality criteria, photos I take (usually at high zoom) are in the 1-4/5 star range, average high two's - still generally acceptable for upload to eBird. People should not expect that every high zoom picture will be good. I take multiple continuous pictures by holding the shutter down, and I can usually get at least one good picture that way. The SX740 does not have a viewfinder - the LCD screen, even at the highest brightness setting, can be hard to see in bright daylight. Finding a small bird in the bushes on the screen can also be difficult - the Framing Assist (zoom out) button can be helpful in this situation, but not always. ... show more
Reviewed in the United States on June 16, 2024 by Michael C
    • Great utility/functionality for the price point
Color: Black
I used to do professional sports photography so I have a very high end Canon DSLR and several (mostly telephoto) lenses, but that setup just isn't all that useful for everyday walking around due to size and weight. I also try to avoid using it in situations where it might get damaged such as fishing in saltwater with a small boat. This, on the other hand, is pocket sized, easy to use, has a great zoom range for it's size, shoots really terrific video in decent light, and is inexpensive enough that if it gets damaged it won't break my heart. The auto focus is good, but I find a bit better clarity with center focus. I've given it a good shakedown with both with still photos and video, and am pleasantly surprised by the video quality, except in really low light (here's an example: www.youtube.com/watch?v=8DNoUHPmIxc). As Canon users already know their smartphone app is unintuitive and clunky, but it does work okay once you get the hang of it. All-in-all it's vastly superior to a cell phone camera and nearly as convenient. I'm glad I got it. ... show more
Reviewed in the United States on August 25, 2018 by L. A. Kane
    • Canon -SX740-HS , The Little 1/2” Sensor Camera That Could !!
Color: Silver
Review Image by Dreamer
If you are looking for a small pocket camera that does it ALL , 4K + 960mm ( 35 Equivalent ) Zoom. Then your search is positively over and if you want all this has to offer for less than $400 , this camera is for anyone !! It is not only a solidly built camera , but oh that lens . You have to wonder where it all came from !! Once extended to it`s fullest , you truly have to wonder from where. Once into the ‘digital zoom’ you will NEED a tripod , you can`t get clear shots at 960mm with holding the camera. It has all the manual settings you could want and still remains true to it`s ‘point & shoot’ roots. The tilting screen feels solid when flipped and when folded back feels solid as well. The ‘onboard ‘ mic`s are very good within 8 feet or less inside and at arms length while in the field. I find them more than adequate for my needs and I think you will too. No ‘touch - screen’ for me is a plus , this is a camera , not a cell phone !! All functions can easily be accessed via thumb wheel at the back and switching from one screen menu to another via the zoom control. So all and all , I can not understand why the need for a touch screen. The Canon Connect App , makes the camera worth the price of admission !! You can place the camera on a tripod and remote control ALL camera functions including zoom using the app that is available for IOS & Android . The same app allows for transfer to tablet or cell. Sadly if you are wondering where the Bluetooth is , well , it is supposed to be there but I have yet find a way to use it. Still not a deal - breaker considering the remote capabilities of the camera when connected to the app. I find the easiest way to transfer my videos and pictures is to simply remove the card and pop it into a reader or computer. It will show up on your desktop or drive menu and can easily transfer any or all to what ever folder or other drive you wish. So what color ?? For me it was a no - brainer to get the Silver with Tan accents , total class all the way. Think different , not all cameras need to be black !! So how do I rate this point & shoot marvel ? 4.5 Stars , why not 5 ?? because of the 1/2” sensor. Although combined with the Digic 8 processor , it does a fairly good full size sensor likeness . It`s ability for ‘low light’ shooting and movie is evident Canon did something right. All in all a buy now suggestion ! I hope I have helped , Gary -- aka Dreamer ... show more
Reviewed in the United States on October 21, 2019 by Dreamer
    • Box says not for sale outside of Japan Menus in English
Color: Silver
Not sure why they would sell this camera under a listing that says Canon cameras US. Wouldn't that suggest that it was a USA version. There is no Canon warranty on this product. Just with the third party seller. The good part is that the menus are in English. I guess it is hard to find the USA version. The seller shipped it 2 day Air and the item arrived when suggested. Seems like a very nice camera. Will register with the seller's warranty. Who knows what the warranty covers. Nothing included in the box about the warranty coverage. Fingers crossed. Update after Using: Pretty good camera. Very similar to the Canon 30x. A little thicker. Nice smooth action on everything. Nice reversing display for selfies. I will stick with the 5 stars. Too bad about the misleading listing. Additional Update Decided to go with 1 star because this is a deceptive listing. It's a great camera. Noticed they changed the listing to take out "US" out of the listing, but still no mention that this product does not include a Canon USA warranty. They should not be allowed to include a Canon link in the listing which might suggest that this is a Canon USA version, which it isn't. ... show more
Reviewed in the United States on March 29, 2026 by TheBushranger
    • Arrived as advertised
Color: Silver
I wanted to leave a review for anyone else who might be as hesitant as I was. I took a gamble buying a camera on Amazon but thankfully it panned out. It arrived brand new with all accessories and exactly as advertised. From initial (April ‘26) unboxing/tests it’s working alright. Mine was a model made for Japan market so I don’t have any warranty from Canon but the seller provided 1yr warranty which I feel is a show of good faith. I saw someone say that theirs stopped working after a while so I’ll update this when I’ve used it for some time. All in all, good camera, fair price, light & perfectly portable, and the pictures are beautiful! I’m excited about it!! Hope this helps ❤️ ... show more
Reviewed in the United States on April 16, 2026 by Joy
    • This camera is packed with features that make it easy to capture stunning photos and videos
Color: Black
If you're in the market for a high-quality point-and-shoot camera that delivers exceptional image quality, the Canon Cameras US Point and Shoot Digital Camera with 3.0" LCD is an excellent option. This camera is packed with features that make it easy to capture stunning photos and videos, whether you're a professional photographer or a hobbyist. One of the standout features of this camera is its 40x optical zoom, which is accompanied by an optical image stabilizer and zoom framing assist. This means that you can get up close and personal with your subject matter, without worrying about camera shake or blurriness. The zoom framing assist is particularly helpful, as it helps you to keep your subject centered in the frame, even when you're zooming in or out. Another great feature of the Canon Cameras US Point and Shoot Digital Camera is its ability to shoot 4K video and 4K time-lapse movies. This means that you can capture stunning footage in incredibly high resolution, which is perfect for creating high-quality videos or time-lapse sequences. In addition to its impressive video capabilities, this camera also features a 20.3 Megapixel CMOS sensor, which delivers sharp, detailed images with accurate color reproduction. This is particularly useful when shooting in low light conditions, as the sensor is able to capture more light than other cameras in its class. Finally, the Canon Cameras US Point and Shoot Digital Camera is also equipped with high-speed continuous shooting, which allows you to capture fast-moving action with ease. Whether you're photographing sports, wildlife, or other fast-paced subjects, this feature ensures that you never miss a moment. Overall, the Canon Cameras US Point and Shoot Digital Camera with 3.0" LCD is an excellent choice for anyone who wants a high-quality camera that delivers exceptional image quality, impressive video capabilities, and a range of advanced features. Highly recommended! ... show more
Reviewed in the United States on March 28, 2023 by Michael L.
    • Obsessed 🤩
Color: Silver
Review Image by Shamoy Thompson
Perfect ! I haven’t tried out other settings as yet but as for now it’s great. I own two Sony camera but none have built in flash so this was icing on the cake 🍒.
Reviewed in the United States on September 13, 2026 by Shamoy Thompson
    • Great for Travel!
Color: Silver
Great camera for traveling with. It's lightweight and compact and the zoom is amazing. I'm still learning to use it more efficiently, but so far it's pretty easy to use. The selfie mode is a big improvement! Battery life is very good too! I'm just using it to take general photos and video. I'm not vlogging with it, though I could if I wanted to. I am an armature photographer so I am very happy with the quality of photos I'm getting from it. ... show more
Reviewed in the United States on March 18, 2026 by Daniel DePaoli

Can't find a product?

Find it on Amazon first, then paste the link below.
Checking for best price...