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Better Not Younger Wake Up Call Volumizing Shampoo -Designed for Thinning Hair & Women Over 40 - Volumizes, Lifts & Nourishes Color-Safe & Non-Stripping Shampoo for Thin Hair

  • Based on 531 reviews
Condition: New
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Availability: Only 3 left in stock, order soon!
Fulfilled by Amazon

Arrives Monday, Sep 8
Order within 12 hours and 38 minutes
Available payment plans shown during checkout

Size: 8.4 Fl Oz (Pack of 1)


Features

  • Shampoo that Volumizes, Lifts & Nourishes - A gentle, sulfate-free shampoo designed to help increase your hair's body, moisture, fullness, and manageability, while strengthening thin strands to diminish breakage.
  • Nourishing Shampoo for Thin, Aging Hair - Cleansing formula clinically proven to reduce breakage by up to 98%*. It's a lightweight volume shampoo that supports scalp health and healthier-looking tresses without stripping your hair of its natural oils or moisture. (*3rd party instrumental compatibility study with shampoo and conditioner. Individual results may vary).
  • Powerful Blend of Ingredients - Our volumizing shampoo's signature Wake Up Call blend contains Biotin, Bamboo, Burdock, and Hops extract to strengthen and support thicker-looking hair. We also added Sage extract to help unclog hair follicles while balancing oil levels.
  • Steps to Better Hair - Apply our shampoo sulfate free to wet hair, lightly massage into a lather on the scalp, and rinse well. Follow with Wake Up Call Volumizing Conditioner or one of Better Not Younger's Butter Masques. While everyones shampooing schedule is different, for best results, we recommend you wash your hair two to three times a week.
  • Better Not Younger Hair - Our haircare brand for women believes that beauty is not defined by age. Our clean and clinical products are designed for hair that's seen a decade or five. That's why our hair thickening products for women are also paraben-free, sulfate-free or SLS-free, and cruelty-free.

Brand: Better Not Younger


Item Form: Gel


Hair Type: Thin


Scent: Cherry Blossom


Age Range (Description): Adult


Product Dimensions ‏ : ‎ 2.1 x 2.1 x 7.4 inches; 8 ounces


Item model number ‏ :


UPC ‏ :


Manufacturer ‏ : ‎ Better Not Younger


Country of Origin ‏ : ‎ USA


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Monday, Sep 8

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Very kind to fine hair
Size: 8.4 Fl Oz (Pack of 1)
My skin seems to be allergic to rosemary (which this product does NOT have, unlike many other similar volumizing shampoos). So, when I've used other products targeting those of us with fine hair which do contain rosemary, my hair falls out in handfuls while and after shampooing-- not was I hoping for! This product is great-- no more wads and wads of hair in the drain while shampooing, has a lovely floral but not overpowering scent, cleans well, leaves hair silky with good lift and volume (I use a good quality conditioner too, but before applying conditioner, and after shampooing with this shampoo, hair already feels silky and clean). It's not cheap in price, but it's worth the price IMO and a little of it goes a fairly long way. ... show more
Reviewed in the United States on June 4, 2025 by Skye

  • Better Not Younger lives up to name!
Size: 8.4 Fl Oz (Pack of 1)
Product received was exactly as described. Will reorder again.
Reviewed in the United States on June 1, 2025 by Amazon Customer

  • H
Size: 8.4 Fl Oz (Pack of 1)
Love this product
Reviewed in the United States on May 26, 2025 by Nan

  • Te jury is still out
Size: 8.4 Fl Oz (Pack of 1)
I really like the shampoo but not the price
Reviewed in the United States on May 27, 2025 by andrine

  • Love this product
Size: 8.4 Fl Oz (Pack of 1)
I bought this before from a TV show special sale and really liked it as well as the conditioner. I used it up and wanted to buy again but the regular price was a bit much for my budget. I kept watching for it on various websites and was happy to see it here at a holiday special price. My hairdresser often remarked about how healthy my hair was with no breakage or split ends. Very please with this product. ... show more
Reviewed in the United States on December 31, 2024 by 49 Geese

  • Leaking
Size: 8.4 Fl Oz (Pack of 1)
Bottle arrived leaking.
Reviewed in the United States on May 21, 2025 by Marie

  • Great for extra volume!!
Size: 8.4 Fl Oz (Pack of 1)
This shampoo is great. I use it with the volumnizer. Gives you the lift and volume you want without any stickiness or changing your hair texture. It's great!!
Reviewed in the United States on February 25, 2025 by Patricia Pagani

  • Product Changed - Now Watery
Size: 8.4 Fl Oz (Pack of 1)
I have been using this shampoo for years and it has been great. I purchased a new bottle and the shampoo was so watery that it was hard to use. If you pump it out it spills all over your hand. I purchased a 2nd bottle because I thought it was a fluke. The 2nd bottle was the same way. I'm not sure why they changed the shampoo, but it is now an inferior product. ... show more
Reviewed in the United States on June 16, 2025 by Chelsea

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