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wet n wild Color Icon Cream Eyeliner Eyeshadow Multi-Stick, Moisturizing, Nourishing Velvety Cream-to-Powder Buildable & Blendable Formula, Cruelty-Free & Vegan - Blue Me Away

  • Based on 9,927 reviews
Condition: New
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Availability: Only 3 left in stock, order soon!
Fulfilled by Amazon

Arrives Sunday, May 31
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Color: Blue Me Away


Size: 0.49 Ounce (Pack of 1)


Features

  • Bold Color: Highly pigmented, rich color for eyes, cheeks and lips
  • Easy to apply - silky formula glides on and blends into skin effortlessly
  • Contains Virgin Passion Fruit Seed Oil, Argan Oil and Vitamin E to help moisturize and nourish
  • Buildable and Blendable: Glides on skin, and builds and blends effortlessly for dramatic impact.
  • Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.

Description

Go-getter! Girl-Boss! Multi-tasker! You’ve met your match! The Color Icon Multistick is a hard-working, multi-tasking, multi-functional makeup stick that travels super light. Use to apply an ultra-modern matte or intensely metallic shade of color to your lips, lids, and cheeks on the go. Why stop with just one? Choose from a range of 13 intensely pigmented, blendable and buildable shades in our signature luxurious cream to powder formula infused with nourishing Passion Fruit seed, Argan oils and Vitamin E. Mix, match, and pair to create a different look everyday!

Package Dimensions ‏ : ‎ 5.24 x 4.69 x 0.59 inches; 0.71 ounces


UPC ‏ :


Manufacturer ‏ : ‎ Markwins Beauty Brands


Best Sellers Rank: #473 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #2 in Eyeshadow


#2 in Eyeshadow:


Customer Reviews: 4.3 4.3 out of 5 stars (16,049)


Brand Name: wet n wild


Number of Items: 1


Age Range Description: Adult


Package Type Name: Tube


Manufacturer: Markwins Beauty Brands


UPC: 077802003911 077802161543


Manufacturer Part Number: 1116154


Container Type: Tube


Item Weight: 0.02 Kilograms


Item Form: Stick


Product Benefits: Versatile and easy-to-use color with a cream-to-powder formula and various finishes


Eyelid Color Type: Eye Shadow


Additional Features: Not Tested On Animals


Skin Type: All


Coverage: Buildable


Skin Tone: All


Color: Blue Me Away


Finish Type: Shimmery


Material Features: Cruelty Free


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Sunday, May 31

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Surprisingly Great Quality
Color: Lavender Bliss Size: 0.49 Ounce (Pack of 1)
I remember back in the early 90's going to Woolworths and there'd be these bins with cheap 99 cent makeup. Crazy colors like blue nail polish and black lipstick, colors that you didn't really see anywhere else back then, all piled up in these bins. They were all Wet N Wild, and I loved going through these bins and picking out a few items each time I visited. I always associated Wet N Wild with kitschy cheap makeup bins because of this, not that this was a bad thing. I also stopped seeing Wet N Wild after Woolworths went out of business and I always thought that was a shame, an end of an era. So imagine my surprise when I came across this! I've been on the hunt for the perfect shade of purple eyeshadow for years. Sephora had an eyeshadow pencil that had the perfect shade for me. The color was great, but the application was a bit on the chalky side. Still, it never failed to get compliments everytime I left the house with it on. Sadly, it was discontinued and I only bought one. So when that ran out, I tried in vain for years to find a suitable replacement. I started just buying any purple that remotely matched from any brand just to see if it'd work. I came across this and was surprised that 1., Wet N Wild was still a thing and 2., the color looked promising. Knowing my history with Wet N Wild and its bargain bin legacy, I didn't have high expectations on its quality. I bought this and another brand with a similar color that cost three times as much. I put this on my right eyelid and the expensive one on my left and whoa.... This pencil is AMAZING! The color glided on like silk. It wasn't chalky or hard or anything. It felt almost creamy. The pigmentation is rich, one pass and it was opaque and popping. I was able to glide over my eyelid a second coat and it went on so smoothly. No skin tugging, no pigment chunks falling off the pencil. Two coats and I couldn't stop staring at my eyes. The color is amazing. It was so much more vibrant than the more expensive brand. My only regret is not stocking up on more of these when they were in stock. Wet N Wild really threw me for a loop. I was expecting the bargain bin quality of my youth but this outperformed all my other color pencils. And this was by far the cheapest!! It's amazing that they kept the bin prices but seriously stepped up the quality! I'm definitely buying more and trying their other colors! ... show more
Reviewed in the United States on February 22, 2023 by R. Adams

  • Excellent product!
Color: Blue Me Away Size: 0.49 Ounce (Pack of 1)
This was a real surprise! Glides on smoothly, really lovely blue color and actually lasts. Price is unbelievable for the excellent quality.
Reviewed in the United States on May 12, 2026 by Elizabeth

  • The best around! The best around!
Color: Green Size: 0.49 Ounce (Pack of 1)
This is the new love of my life! Pigment is so good. Application is very smooth and silk like finish. I want every color now. Completely 100 perfect satisfied! No eye irritation. Completely mess free. Very versatile and size is perfect to take anywhere you go!
Reviewed in the United States on April 30, 2026 Reviewed in the United States on April 30, 2026 by monica lindholm

  • Fun to play with
Color: Cheat Day Size: 0.49 Ounce (Pack of 1)
I own many colors of these. The colors are bright and fun. The texture is creamy and smooth, easy to apply. They have a tendency to smudge so don't put them in an area of the eye where they might get wet. The wear is decent but not outstanding. Decent quality especially when bought on sale.
Reviewed in the United States on March 19, 2026 by angela

  • Beautiful color BUT… not long lasting
Color: Blue Me Away Size: 0.49 Ounce (Pack of 1)
Very pigmented 🔥Butttt it’s a bit greasy like it’s for lips. Wipes off easily… a little too easy. Melts off skin so make sure you have a really good primer.
Reviewed in the United States on May 14, 2026 by Bae Lex

  • Wet N' Wild Still Makes Great Dupes
Color: Ros-I-Locks Size: 0.49 Ounce (Pack of 1)
If you're a fan of liner/shadows from other brands, this is an excellent drugstore dupe. Wet n Wild has always been makeup that's within my price range, and they make consistently good products. While I love to splurge on luxury and prestige beauty, that's not possible very often given my limited budget. This is worth every penny! My only complaint is that it was hard to open the packaging, but that's due in part to my rheumatoid arthritis. I have broken the cap in the past, but they've since updated to make the packaging a little easier to work with. And if course the color is great, goes on without creasing, and lasts a long time. ... show more
Reviewed in the United States on April 15, 2026 by Celisa Stratton

  • Perfect match for Pravana Vivids in shade "Violet"
Color: Royal Scam Size: 0.49 Ounce (Pack of 1)
I have tried SO MANY purple eyeliners and cream shadows looking for one that matched Pravana Vivids Hair color in shade "Violet." THIS IS THE ONE. I use it to color in my roots between hair color appointments. You just do not know how hard it has been to find a matching shade. Almost every purple eye liner out there has a pink/red tint. This one LOOKS like it does but when you apply it, its a true blue purple color. I also like that it's a very thick pencil and soft, which makes it easy to apply directly to the hair. ... show more
Reviewed in the United States on May 14, 2026 by Long Frank

  • Best Quality & Priced Eyeliner Anywhere !!!😉
Color: Green Size: 0.49 Ounce (Pack of 1)
When I purchased this Eyeliner I have to admit I was a bit skeptical at 1st. so I only purchased this one showing !!! Then I was blown away by this Eyeliner being delivered within 24 hrs, so I was quite impressed lol. So later that evening I decided to try this new eyeliner, and I gotta say I love love love this Eyeliner for I’m now hooked !!! I couldn’t get over how rich and creamy the textures were, for they actually just glided across my eyes with no pulling or tugging !!! So once you set the color, this color will stay on your eyes for almost 24 hrs !!! Now I know there are many other amazing eyeliner brands out on the market, and some are reasonably priced but the colors just aren’t that vibrant, and of course there are those brands out here that look great, but can become very expensive, so if your looking for the best of both worlds check out these beautiful Eyeliner’s for I purchased one in each color and I didn’t have to break the bank to look great !!!😊 ... show more
Reviewed in the United States on August 13, 2025 by Mary McCray

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