Optimum Nutrition Gold Standard 100% Whey Naturally Flavored Protein Powder 4.8 (Packaging May Vary), Vanilla, 76.8 Ounce
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Availability:
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Flavor Name: Vanilla
Size: 4.8 Pound (Pack of 1)
Features
- Packaging may vary - new look with the same trusted quality
- Gold Standard 100% Whey - 24g of protein per serving to help build and maintain muscle when taken over time with regular resistance training
- 5.5g of naturally occurring branched chain amino acids (BCAA and 11g of naturally occurring essential amino acids (EAAs) per serving to support muscle recovery
- Anytime formula great before or after exercise, between meals, with a meal, or any time of day when you need extra protein
- The world's best-selling whey protein powder
- Banned substance tested and the highest quality control measures so you feel comfortable and confident consuming the product
Description
ON Gold Standard 100% Whey helps you unlock your potential and get more from your workouts. Whey protein isolate is the primary ingredient, with excess carbs and fat ‘isolated’ out for a total of 24 grams of protein, 5.5g of naturally occurring branched chain amino acids (BCAAs), and 11g of naturally occurring naturally occurring essential amino acids (EAAs) per serving. With a wide range of tempting flavors to choose from, Optimum Nutrition Gold Standard 100% Whey gives you plenty of ways to keep workout recovery interesting.
Is Discontinued By Manufacturer : Yes
Product Dimensions : 7.91 x 7.99 x 11.2 inches; 4.8 Pounds
Item model number : 1057331
Department : unisex-adult
Date First Available : September 16, 2003
Manufacturer : Glanbia Performance Nutrition
Best Sellers Rank: #23 in Health & Household (See Top 100 in Health & Household) #1 in Sports Nutrition Whey Protein Powders #4 in Sales & Deals
#1 in Sports Nutrition Whey Protein Powders:
#4 in Sales & Deals:
Flavor: Vanilla
Diet Type: Gluten Free
Protein Source: Whey
Protein: 24 Grams
Vitamins And Minerals: 55 Milligrams
Item Weight: 4.8 Pounds
Unit Count: 76.8 Ounce
Number of Items: 1
Item Dimensions: 7.91 x 7.99 x 11.2 inches
Brand Name: Optimum Nutrition
Package Type Name: Jar
Age Range Description: Adult
Model Name: Gold Standard 100% Whey Protein Powder
UPC: 748927052671
Manufacturer Part Number: 1057331
Model Number: 1057331
Manufacturer: Glanbia Performance Nutrition
Recommended Uses For Product: Post-Workout
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Saturday, Jul 18
This item is non-returnable:
Non-returnable due to Food safety reasons
View our full returns policy here.
Non-returnable due to Food safety reasons
View our full returns policy here.
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Top Amazon Reviews
This is my first time buying protein. I've been working out for about three weeks now, trying to lose fat and gain muscle. I did a lot of research before I decided on this product, because I saw how expensive protein powders were. There's so many claims that every manufacturer make about how their product is superior to their competitors. I decided that I wouldn't base my decision on the flashy claims written on bottles, bright colors, or even on customer reviews. I did my own research online about what a GOOD protein powder should have. Here's why I love my Optimum Nutrition 100% Whey Gold Standard Natural Whey, Vanilla, 5 Pound: 1.) LOW CALORIE and LOW FAT - For me, this was probably the most important factor being someone who is try to shed fat. There are only 130 calories, 1g of fat, and 0.5g of saturated fat per scoop ( 1 scoop = 32g). This is by far the leanest protein I found. 2.) HIGH PROTEIN per scoop - If I was going to shell out over 50 bucks on a supplement, it better be worth my money. This powder packs 24g of protein per scoop. Another plus as Optimum Nutrition has made a high protein, and low calorie/fat product. You can't beat a powder which is 75% of pure protein by weight. 3.) ALL NATURAL ingredients - According to my research, the biggest dangers of protein powders were that they were chock full of artificial flavors and sweeteners which can cause harm if taken over a long period of time. This is why I opted for Optimum Nutrition's natural form of protein. This product only has natural flavorings, and natural cane juice for sweetness. Some reviews say that this powder lists stevia or Rebaudiana-A in the ingredients. This is FALSE. At least for me it is. My bottle lists evaporated cane juice as the only sweetener. No stevia in mine. I'm glad Optimum Nutrition did this, because there is still a lot of research that should be done on stevia before we can truly call it safe. 4.) Simple and versatile vanilla flavor - I must say that this product tastes fine. Its not a dessert/milkshake, and its not a treat. Its a protein powder SUPPLEMENT, and I'm satisfied with the way it tastes. I was worried about buying this because a few reviews said how this was "undrinkable" or had a "artificial sweetener aftertaste". I honestly don't have any such problem with this protein. Its very much drinkable. Even if you do somehow hate the flavor, just dilute the powder in a greater amount of liquid before you drink it. I love how this vanilla flavor is very versatile in that I am able to add it to anything and it fits. So far, I've put it in berry smoothies, oatmeal, and my morning cereal. I'm sure I won't get bored trying to find the different ways I can add this protein into my meals. 5.) A,GOOD PROTEIN BLEND with all the AMINO ACIDS I need - Through research, I found that there are so many types of protein, and the best type of protein is whey isolate or whey peptides, but these types of powder can get very expensive. I wasn't ready to spend that much money on a powder. This product lists a protein blend of whey isolates, whey concentrate, and whey peptides in each serving. Many other manufacturers only use the cheap whey concentrate in the products. I like how this is a high quality blend which keeps the cost low. ON has also put in all the essential amino acids, and BCAA's I need to help my body's muscles recover quickly after a workout. Overall, I happy I made this choice. ON has made a product which is nutritious, low calorie, high quality, and all natural. What more can I ask for in a decently priced protein powder? Get this now, and I promise you won't regret it.
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Reviewed in the United States on April 4, 2014 Reviewed in the United States on April 4, 2014 by Joshua George
Flavor Name: Vanilla
Size: 4.8 Pound (Pack of 1)
I've been using this protein powder for about 3-4 years now. I've only used two other protein powders. Body Fortresses chocolate and peanut butter. (Tastes like Resses Cup.) They sell them for cheap at my local Walmart. $18 for a 2lb. As opposed to this one which has a 2lb for $31 right now. The other one was an ON protein powder as well. I used to buy the double rich chocolate flavor for that one. And it would come in the red and black case. They also had some flavors that this one doesn't have. That I've never got to try. Like the coffee and mocha cappuccino. The reason why I stopped using those other protein was because I was starting to get tired of the taste. And I started to dread taking protein shakes because of it. I used the black and red ON for about 3 years. And the Body Fortress for maybe a year and a half around the same time. The taste was just way too over powering. Especially the B.F. Which doesn't surprise me since it's so cheap. B.F has other flavors too, and 30g of protein per serving instead of ON's 24g. But their scoop is considerably bigger. And I'm honestly fine with paying almost double the price for this products quality. This one was definitely my favorite of the 3. And I plan to continue drinking it for the years to come. I believe I've only ever gotten the vanilla flavor for this one. But am so satisfied with the taste. That I don't really feel the need to switch. I'll only ever mix it with water as a last result. Like when I'm out of whole milk, or almond milk. I like how it tastes with whole milk the most. Plus, whole milk adds more protein. In my opinion, I think it tastes the worst with water. Whenever I drink it, I'll just mix it in one of my coffee mugs. And it dissolves real easily. Which is another thing I like about this powder. The taste isn't strong, but you can still taste the vanilla quite well. But sometimes, I put just a little bit of my vanilla coffee creamer to give it a boost of taste. Overall, I'm very satisfied with this protein. And never got sick of the taste so far. When I was working 11-13 hour shifts at my last job. Which was at a warehouse. I would drink 2 a day, 5 times a week. Along with some coffee during break or on my lunch. Literally, whenever I didn't the coffee and protein. I'd feel so tired and sluggish at work. As if I only had an hours sleep. I highly recommend this product and brand. I use to, and still have my other supplements. All of which, are from this Brand, ON. My creatine, BCAA, HMB, and ZMAs. I use to take all that when I worked out like every day a few years ago.j But I don't anymore. Now I'll just stick to trying to get most of my protein from real food. Like eggs, tuna, peanut butter, chicken, tilapia, ham, almonds, and cottage cheese. I've always heard it's better to get most of your protein from actual food. Even so, I'm still taking 1-2 of these protein shakes before and after I workout. :) And I suppose this is a good alternative if you don't have immediate access to a protein based food. Or you're a vegan.
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Reviewed in the United States on April 28, 2019 Reviewed in the United States on April 28, 2019 by Maria and Yami
Flavor Name: Vanilla
Size: 27 Servings
One of my favorite protein brands - though it really depends on the flavor: Vanilla ice cream and chocolate are amazing. Strawberry + banana is also good, but for some reason, it didn’t blend well - I kept getting these annoying clumps (and I use both a shaker and a blender). The plain vanilla one is somehow more expensive, but honestly, the flavor just doesn’t hit. Even when I mixed it with milk, it lacked richness. I think that’s because I’ve spoiled myself with all the sweet flavors, so I won’t knock off points for that. But the Cinnabon one? Absolutely disgusting for me. The smell alone made me gag - thankfully, I only bought a small tub of it. What this brand really needs is a sample box with different flavors. I know you can order some samples on their website, but not all of them are available - and the ones I actually want to try only come in big containers, so I don’t want to risk it.
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Reviewed in the United States on October 13, 2025 by Max
Sorry for the awful title. Got into fitness earlier in the year. Both my wife (mid-20s) and I (in my late 20s) were unhappy with our bodies. Too little exercise, too much good (bad) food. Our goal was (and is) to increase lean muscle to help burn more fat. My additional goal is to get some sweet guns (almost there, pew pew). I think we're onto our 6th or 7th 5lb tub now. We use ON 100% Whey Gold Standard Natural (Vanilla) now but originally used the 100% Whey Gold Standard (Vanilla Ice Cream and sometimes Double Chocolate). We stopped using the Vanilla Ice Cream (and others from the non-Natural range) mainly due to the sweeteners and flavourings used. Yes, they do taste a little bit better but not by enough to assuage our misgivings about the ingredients. If you're even a little bit paranoid about artificial sweeteners and flavourings, Optimum Nutrition's Natural range is great. We've even started using pure Stevia (the same natural sweetener used in this powder) for our tea and coffee. We've yet to try the Chocolate or Strawberry flavours but find the Vanilla to be pleasant tasting (although not fantastic) with milk or juice, and tolerable when mixed with water. Regarding mixing, I gently tap in small amounts and stir briskly with chopstick, which usually mixes quite well and leaves few lumps. My wife is impatient and dumps it all in, making it impossible to mix smoothly and resulting in a super-lumpy drink. Haven't tried a shaker yet but when blended into smoothies it's completely lump free. Our main reason for sticking with Vanilla is its versatility; we use this whey protein in OJ, smoothies, with our oatmeal, occasionally even sprinkled on cereal (yes, a bit weird that one). A significant factor in sticking with this particular product is price. We're only paying around $33 per 5 pound tub using Subscribe & Save. Free shipping. That's pretty astonishing when you consider that ON's whey provides more protein per serving than other, more expensive, brands. Results? Well, I gained some muscle and definition, and I definitely lost some fat. I don't think I could eat enough meat or drink enough milk to get the amount of protein required to build and, crucially, maintain muscle. For me, this is an essential supplement.
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Reviewed in the United States on September 15, 2009 by Grant Harlow
Flavor Name: Vanilla
Size: 4.8 Pound (Pack of 1)
I feel a rush of good feeling in my blood and face roughly 40 minutes after having this post workout. Very good feeling. I'm not sure if it's this or the organic cacao that I add to it that intensifies the experience. The whey absorbs pretty well in my body and goes in my bloodstream. I'd say my results with this whey protein has been better than my previous whey which was NOW foods whey protein isolate. That one tasted a bit like garbage and made everything taste a little bad. Not very bad, but just enough to make it slightly gross. With this, there's no gross taste or aftertaste or anything that you can recognize as alien in a chocolate milk drink. It taste just like chocolate milk. I'd say a downside is that it is not very potent in taste. By that I mean you'd either have to pour less liquid or use two scoops. If you're using one of those typical 28 oz Blender bottles and you put one scoop of this in it and fill it to the top, it will taste very watery and bland, especially if you use water. After some experiments, I find the best taste is achieved when I use two scoops and fill the whole thing with milk. Like I said above, I also put a bit of organic raw cocoa in there that really highlights the chocolaty tastes and gives it more flavor and character. Pure cocoa is also apparently a super-food. Other than taste, it also seems to be more effective in building muscle than my previous whey product. I don't know if it's placebo or not, but I notice my muscles recover better and I make better strength gains as compared to NOW foods. It also goes without saying, if you plan on buying unflavored whey, you probably aren't fooling yourself. There is a good chance you'll add the additional sugar and carbs in one form or another to add flavor, unless you want to endure a torture post-workout experience. So I think it makes more sense to go with something that's already flavored. One thing I really like about this is the fact that there are no random weird chemicals. You're getting whey, cocoa, 3g sugar, stevia, flavor, emulsifier, and some thickeners. That's it. I really hate having to find any other chemical found in common protein products with flashy labels like potassium chloride, magnesium phosphate, potassium citrate, and especially happy that there are no synthetic, cancerous sugar-substitutes like maltodextrin and acesulfame potassium. All in all, I'm satisfied with my experience and I predict more likely than not, you will be too. Optimum Nutrition is a well trusted brand. This product in particular has been tested by labdoor.com and has a good rating in purity and projected efficacy. I recommend it to anyone who wants to use it as a post-weight-training boost.
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Reviewed in the United States on March 20, 2016 by frosty
Flavor Name: Vanilla
Size: 1 Pound (Pack of 1)
Very good quality and flavor! For me it’s hard to find a nice vanilla whey and this one is it for me! Will buy again
Reviewed in the United States on May 1, 2026 by The product works perfectly but after a few months it started to get bad on the edges
Flavor Name: Vanilla
Size: 1 Pound (Pack of 1)
Finally a protein drink that doesn't taste like crap. First in it's favor is ***no*** sucralose!!! Repeat after me manufactures of protein powders,"Sucralose is nasty!". Second, the vanilla is not bad. It's not super yummy, but it is consumable (unlike crap with sucralose in it). I'm going to try the chocolate with my next order. It does seem to have some form of stevia in it, which I am also not a fan of but only because stevia just has a sharp(?) sweetness to it. I don't notice it in this product.
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Reviewed in the United States on March 17, 2026 by Amazon Customer
For me, the bottom line with whey protein is that it needs to taste good, is easy on my digestion, and has the "right stuff" without convoluting the product description with a ton of broscience BS like "You'll gain 100lbs of PURE muscle in the first HOUR after taking this!" that every consumer should avoid at all costs. So... Does it taste good? Absolutely. Mix with peanut butter or banana to add an extra flavor boost, or it's great on its own. I generally mix with vanilla flavored almond milk, so it adds richness as well. To each their own. Is it easy on digestion? When I first started taking it, I had some very frequent trips to my magazine stand (bathroom), but this went away within 1 week of consistent use. Does it have the "right stuff" without the BS claims? I believe so. I'm not going to pretend like I have a bunch of knowledge about nutrition - I just want something that will supplement my goals to live a healthy and fit lifestyle. 24g of protein per serving, no artificial sweeteners (they usually upset my stomach), no weird chemicals that I can't pronounce, and it doesn't pretend like this is God's supplement gift that will grant special powers and strength to folks who want to stay in shape. It's a product to SUPPLEMENT a healthy LIFESTYLE. I use this about twice a day - once in the morning after I workout and once in the evening (whether I get a second workout in or not). If you're very sensitive to dairy, I would seek out a whey protein isolate product. It's more costly, but I would definitely opt for it myself if cost weren't an issue. This is a reasonably priced alternative that I will be using for the foreseeable future. If you're on the fence about this stuff, just get it. You will not be disappointed.
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Reviewed in the United States on April 22, 2014 by Vince J.