Search  for anything...
L'Oreal Paris

L'Oreal Paris Colour Riche Lip Liner Pencil, Creamy Lip Liner with Omega 3 and Vitamin E, 772 Lasting Plum (Deep Reddened Plum)

  • Based on 8,096 reviews
Condition: New
Checking for product changes
$6.96 Why this price?
Save $2.53 was $9.49

Buy Now, Pay Later

As low as $1 / mo
  • – 4-month term
  • – No impact on credit
  • – Instant approval decision
  • – Secure and straightforward checkout

Ready to go? Add this product to your cart and select a plan during checkout.

Payment plans are offered through our trusted finance partners Klarna, PayTomorrow, Affirm, Afterpay, Apple Pay, and PayPal. No-credit-needed leasing options through Acima may also be available at checkout.

Learn more about financing & leasing here.

Selected Option

Free shipping on this product

30-day refund/replacement

To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

Availability: In Stock.
Fulfilled by Amazon
Arrives Sunday, Jul 20
Order within 2 hours and 54 minutes
Available payment plans shown during checkout

Color: Lasting Plum


Size: 0.01 Ounce (Pack of 1)


Features

  • Creamy Lip Liner: Contour and define lips with L'Oreal Paris Colour Riche Lip Liner to create that full lips look. Our anti-feathering lip pencil creates dramatic and bold lips.
  • Satin Lip Color: Our lip liner has been infused with Omega 3 and Vitamin E. No lip liner sharpener needed, just twist
  • For Bold Lips: Use Colour Riche Lip Liners to create full lips and for lip contouring. Fill in to wear alone or apply our Colour Riche Lipstick on top for an even bolder lip makeup look
  • Because You're Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
  • L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color

Description

Design and define lips with L'Oral Paris Colour Riche Lip Liner. Use this creamy lip liner to create bold lips, to define lips, and to design full lips. Colour Riche Lip Liners coordinate perfectly with Colour Riche Lipstick. • A creamy lip liner to perfectly define lips • Infused with Omega 3 and Vitamin E • Use for contouring lips • Use to create full lips Prime and line lips with lip liner. Fill in to wear alone, or apply Colour Riche Lipstick to complete the look. Fill in and apply Colour Riche Lipstick on top for an even bolder look.

Brand: L'Oreal Paris


Color: Lasting Plum


Skin Type: All


Item Form: Pencil


Finish Type: Rich Color


Is Discontinued By Manufacturer ‏ : ‎ Yes


Product Dimensions ‏ : ‎ 5.1 x 0.3 x 0.3 inches; 0.18 ounces


Item model number ‏ : ‎ hfs-koi-zk-a7180


UPC ‏ : ‎


Manufacturer ‏ : ‎ L'Oreal Paris


Country of Origin ‏ : ‎ USA


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Sunday, Jul 20

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Similar Products

Top Amazon Reviews

    • Best lip liner and price!
Color: Worth It Size: 0.01 Ounce (Pack of 1)
Love, love, love this liner and matching L’Oréal lipstick, and it’s got beautiful color! It does not smudge at all, doesn’t skip and stays til I take it off. It’s soft, and I can get a thin or thicker line and no sharpening as it keeps itself sharp. I’ll be buying more in this and other colors. I have a couple of other liners but I pick this one up every almost time. It’s better than many expensive name brands so that makes it even better. ... show more
Reviewed in the United States on June 16, 2025 by CatOwned
    • Glides easily and looks nice
Color: Worth It Mediumn Size: 0.01 Ounce (Pack of 1)
Nice lip liner, like the color and seems to be a good value for the money. The tube seems small but fits nicely in purse. We’ll see how long it lasts but the price was right so. Goes on nicely and lasts without smudging or drying lips.
Reviewed in the United States on July 3, 2025 by EAY
    • L’Oréal Lip Liner is the best
Color: Au Naturale Size: 0.01 Ounce (Pack of 1)
This is my favorite lip liner for the quality & cost! It does not smudge & the color lasts! It’s not dry and has a smooth application. The NEUTRAL is my go to color and works with both light & darker glosses/lipsticks!
Reviewed in the United States on June 14, 2025 by James Rampino
    • Be careful choosing a color
Color: Nudes For Life Size: 1 Count (Pack of 1)
Review Image by L. Tay L. Tay
This is a nice lip liner, but choosing the right color is difficult. Au Naturel and Nudes for Life are not natural or nude—they are brown and darker brown. Refer to the photo of the arms with the numbered stripes of color for the most accurate color representation. There is also a hint of glimmer in these lipliners. I don’t think they’re especially long lasting but they do glide on easily. I rolled mine all the way up and then back down with no trouble; there’s quite a lot of pencil in there! A good value for the price. (My photo is Nudes for Life.) ... show more
Reviewed in the United States on February 3, 2025 by L. Tay L. Tay
    • Hard to find Loreal lip liners
Color: Toffee To Be Size: 1 Pack
I am saddened that Loreal has discontinued this line of classic lipliners. These have been my mainstay for 30 years. Why mess up a good thing? These apply easily, they last nicely, and are great colors.
Reviewed in the United States on June 10, 2025 by Laura Wall
    • Superb quality
Color: Nudes For Life Size: 1 Count (Pack of 1)
I have two favorite lip liners. This is one and the Milani lip liner is the other. Both draw thin lines, offer great pigmentation, easily blendable formulation and make your lipstick or lipgloss look so much better while lasting longer. Believe me, I’ve tried way too many but these two are better than high end. ... show more
Reviewed in the United States on May 28, 2025 by Placeholder
    • My # 1
Color: Toffee To Be Size: 1 Pack
Wear this lip liner color all the time.
Reviewed in the United States on June 21, 2025 by Kathy L.
    • Blah
Color: Worth It Mediumn Size: 0.01 Ounce (Pack of 1)
Sort of a blah color at least on me. No oooomph!
Reviewed in the United States on June 29, 2025 by L-Mac

Can't find a product?

Find it on Amazon first, then paste the link below.