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L'Oreal Paris Colour Riche Lip Liner Pencil, Creamy Lip Liner with Omega 3 and Vitamin E, 772 Lasting Plum (Deep Reddened Plum)

  • Based on 8,233 reviews
Condition: New
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Availability: In Stock.
Fulfilled by Amazon

Arrives Wednesday, Mar 11
Order within 16 hours and 15 minutes
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Color: Lasting Plum


Size: 0.01 Ounce (Pack of 1)


Features

  • Creamy Lip Liner: Contour and define lips with L'Oreal Paris Colour Riche Lip Liner to create that full lips look. Our anti-feathering lip pencil creates dramatic and bold lips.
  • Satin Lip Color: Our lip liner has been infused with Omega 3 and Vitamin E. No lip liner sharpener needed, just twist
  • For Bold Lips: Use Colour Riche Lip Liners to create full lips and for lip contouring. Fill in to wear alone or apply our Colour Riche Lipstick on top for an even bolder lip makeup look
  • Because You're Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
  • L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color

Description

Design and define lips with L'Oral Paris Colour Riche Lip Liner. Use this creamy lip liner to create bold lips, to define lips, and to design full lips. Colour Riche Lip Liners coordinate perfectly with Colour Riche Lipstick. • A creamy lip liner to perfectly define lips • Infused with Omega 3 and Vitamin E • Use for contouring lips • Use to create full lips Prime and line lips with lip liner. Fill in to wear alone, or apply Colour Riche Lipstick to complete the look. Fill in and apply Colour Riche Lipstick on top for an even bolder look.

Brand: L'Oreal Paris


Color: Lasting Plum


Item Form: Pencil


Finish Type: Rich Color


Product Benefits: Long-lasting, Moisturizing, Rich Color


Is Discontinued By Manufacturer ‏ : ‎ Yes


Product Dimensions ‏ : ‎ 5.1 x 0.3 x 0.3 inches; 0.18 ounces


Item model number ‏ : ‎ hfs-koi-zk-a7180


UPC ‏ :


Manufacturer ‏ : ‎ L'Oreal Paris


Best Sellers Rank: #2,489 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #12 in Lip Liners


#12 in Lip Liners:


Customer Reviews: 4.6 4.6 out of 5 stars 8,233 ratings


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, Mar 11

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Learn more about financing & leasing here.

Top Amazon Reviews


  • Beautiful color
Color: Nudes For Life Size: 1 Count (Pack of 1)
I got this liner because I already own it, and am running low. This lip liner stays put, defines my lips, but doesn’t line them so heavily that it looks like I have an outline on my mouth. The lipstick I wear subtly blends with this color. I like to fill in my lips with this shade sometimes too, by using the lip liner itself to add color to my lips. The pencil is a crayon type soft material tip and can be applied with precision every time. This color is perfect with corals, nudes, peach tones, and blush colors. I have tanned, light to medium skin with yellow undertones. My coloring is considered “neutral”. This shade works for me very nicely. It also feels nice applying it. I do not like pencils that you have to sharpen. They simply don’t work well and are hard to keep sharp. I end up wasting a lot of that type of product. With this brand and lip pencil, I get no waste and can use the entire stick. I don’t feel like my lips get dry with use of this product either. I plan to continue using this product due to the staying power, ease of use, and beautiful color. ... show more
Reviewed in the United States on January 15, 2025 by K Payne

  • Natural, Comfortable, and My New Go-To Lip Liner
Color: Toffee To Be Size: 1 Pack
The L'Oreal Paris Colour Riche Lip Liner in 782 Toffee To Be has quickly become one of my go-to lip products. The color is a beautiful warm deep brown, and even though brown is a new color for me, I paired it with a neutral brownish-pink lipstick and it looked so good. It blended very well and looks so natural, not harsh at all. The liner goes on smoothly without tugging, and the creamy formula makes it easy to get precise lines while still feeling comfortable on the lips. I love that it has Omega 3 and Vitamin E, which help keep my lips from feeling dry. I do have to reapply after eating or drinking, but that’s quite normal for this type of liner, and it’s easy to keep in my purse for quick touch-ups. I also love the retractable function so I don’t have to worry about sharpening it. It wears well otherwise and adds a polished finish to any makeup look. ... show more
Reviewed in the United States on August 14, 2025 by shjen

  • Best lip liner and price!
Color: Worth It Size: 0.01 Ounce (Pack of 1)
Love, love, love this liner and matching L’Oréal lipstick, and it’s got beautiful color! It does not smudge at all, doesn’t skip and stays til I take it off. It’s soft, and I can get a thin or thicker line and no sharpening as it keeps itself sharp. I’ll be buying more in this and other colors. I have a couple of other liners but I pick this one up every almost time. It’s better than many expensive name brands so that makes it even better. ... show more
Reviewed in the United States on June 16, 2025 by CatOwned

  • Great lipliner that easily glides on.
Color: Beyond Pink Size: 0.01 Ounce (Pack of 1)
Amazing color and goes great with my skin tone. Easily glides on and most importantly it doesn't bleed along my lip liner. Yes I would order again and the texture and quality is great and even better is the value of money I paid for. Very lightweight lipliner and I keep in my purse.
Reviewed in the United States on June 18, 2024 by Monique Rais

  • Glides easily and looks nice
Color: Worth It Mediumn Size: 0.01 Ounce (Pack of 1)
Nice lip liner, like the color and seems to be a good value for the money. The tube seems small but fits nicely in purse. We’ll see how long it lasts but the price was right so. Goes on nicely and lasts without smudging or drying lips.
Reviewed in the United States on July 3, 2025 by EAY

  • Used for Decades Now
Color: Lasting Plum Size: 0.01 Ounce (Pack of 1)
I have used Loreal lip liner for decades now. It stays in place, it helps my lipstick stay in place. It comes in a variety of shades to match your lipstick. Especially good for aging fashionistas (like myself) that are beginning to get lines around their lips where the lipstick creeps off into. The liner does help (doesn't completely obliviate, but helps) stay the lipstick a little longer! ... show more
Reviewed in the United States on August 13, 2025 by Alexus A. Parker

  • Pretty color
Color: Lasting Plum Size: 0.01 Ounce (Pack of 1)
Easy to apply, very versatile color. Smudge resistant and lasts all day long! Smooth soft application.
Reviewed in the United States on August 19, 2025 by AMG

  • Possible allergic reaction… : (
Color: Toffee To Be Size: 1 Pack
I have purchased this lip liner a milliion times, this is my favorite lipliner ever! (Toffee To Be) However, this time around I have to give it 3 stars, they've recently changed the packaging & I'm wondering if they changed the formula as well? I say that because, when I started using the last liner I purchased a couple of weeks ago, my lips seemed to have an allergic reaction to it. It's not so much visible to anyone else, however my lips have gotten very dry, chafed & red, only in the area where I line my lips & I'm having a hard time getting them to heal. I haven't used any other new products, so it has to be the lip liner. I wasn't sure if anyone else was experiencing the same thing with the new packaging? ... show more
Reviewed in the United States on April 1, 2025 by M.J. M.J.

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