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IT Cosmetics Superhero No-Tug Retractable Eyeliner - All-Day Wear, Waterproof Formula Won’t Smudge - With Avocado Oil, Chamomile Extract, Vitamin E & Carnauba Wax - 0.008 oz

  • Based on 588 reviews
Condition: New
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Availability: Only 3 left in stock, order soon!
Fulfilled by Amazon

Arrives Sunday, Mar 29
Order within 3 hours and 17 minutes
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Color: Black Brown


Package Dimensions ‏ : ‎ 6.06 x 0.59 x 0.55 inches; 0.31 ounces


Manufacturer ‏ : ‎ IT Cosmetics


Best Sellers Rank: #21,925 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #182 in Eye Liners


#182 in Eye Liners:


Customer Reviews: 4.6 4.6 out of 5 stars (672)


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Sunday, Mar 29

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Long wearing
Color: Black
Best eyeliner ever. Stays on all day. Good color
Reviewed in the United States on December 17, 2025 by yvonne

  • Smooth application
Color: Black
Goes on smoothly. Doesn’t tug or skip on my 60 yr old eyes. Lasts all day.
Reviewed in the United States on January 31, 2026 by Kathleen Flynn

  • Eye liner great.
Glides on easily. Long lasting. Glad it’s waterproof. Best of all it twists no sharping.
Reviewed in the United States on October 14, 2025 by Amazon Customer

  • Quality Like You Expect
Color: Black
Another superior product from It Cosmetics. Lasts forever!
Reviewed in the United States on January 23, 2026 by Holly Kuehn

  • Broken tip
Color: Black Brown
I do like the eyeline brand, disappointed that the eyeliner was broken when I opened the item.
Reviewed in the United States on November 18, 2025 by grandma D

  • Great
Color: Black
This eyeliner glides on effortlessly with zero tugging, just like the name promises. The color is rich, intense, and long-lasting — it stays put all day without smudging or fading. The retractable design makes it super convenient with no sharpening needed, and it’s gentle enough for my sensitive eyes. It’s become my go-to for both everyday wear and special occasions. ... show more
Reviewed in the United States on August 9, 2025 by Lara Spalding

  • Finally!
Color: Black Brown
This eyeliner goes on smooth, and has its own sharpener, but that is not the best part. There are two things I love about this eyeliner. The first is that the way you put it on in the morning is the way it looks in the evening! Which brings me to the second plus, no smudging under my eyes by the afternoon! For years, I have looked in the mirror at the end of the day and was upset that my eyeliner wasn't defining my eyes, it was puddling under them! Another plus to this eyeliner is that it doesn't burn or irritate my eyes. I guess that's three things! Thank you for a wonderful product. ... show more
Reviewed in the United States on November 17, 2024 by Nancy Kester

  • Perfect
Color: Black
The only eye liner I’ll wear. So smooth!
Reviewed in the United States on March 2, 2026 by Teacher08

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